Consumer Portfolio Services (NASDAQ:CPSS – Get Free Report) and Bread Financial (NYSE:BFH – Get Free Report) are both finance companies, but which is the superior investment? We will compare the two companies based on the strength of their valuation, profitability, dividends, analyst recommendations, earnings, institutional ownership and risk.
Earnings and Valuation
This table compares Consumer Portfolio Services and Bread Financial”s gross revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Consumer Portfolio Services | $434.47 million | 0.50 | $19.33 million | $1.02 | 9.83 |
| Bread Financial | $4.70 billion | 0.78 | $518.00 million | $12.68 | 7.65 |
Volatility and Risk
Consumer Portfolio Services has a beta of 1.1, indicating that its share price is 10% more volatile than the S&P 500. Comparatively, Bread Financial has a beta of 1.26, indicating that its share price is 26% more volatile than the S&P 500.
Profitability
This table compares Consumer Portfolio Services and Bread Financial’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Consumer Portfolio Services | 4.99% | 7.48% | 0.55% |
| Bread Financial | 11.19% | 17.24% | 2.56% |
Insider and Institutional Ownership
47.6% of Consumer Portfolio Services shares are owned by institutional investors. Comparatively, 99.5% of Bread Financial shares are owned by institutional investors. 63.8% of Consumer Portfolio Services shares are owned by insiders. Comparatively, 1.3% of Bread Financial shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.
Analyst Ratings
This is a summary of recent ratings and recommmendations for Consumer Portfolio Services and Bread Financial, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Consumer Portfolio Services | 0 | 1 | 0 | 0 | 2.00 |
| Bread Financial | 1 | 8 | 8 | 0 | 2.41 |
Bread Financial has a consensus target price of $111.71, suggesting a potential upside of 15.21%. Given Bread Financial’s stronger consensus rating and higher probable upside, analysts plainly believe Bread Financial is more favorable than Consumer Portfolio Services.
Summary
Bread Financial beats Consumer Portfolio Services on 12 of the 14 factors compared between the two stocks.
About Consumer Portfolio Services
Consumer Portfolio Services, Inc. (NASDAQ: CPSS) is a specialty finance company that provides indirect automobile financing to consumers, primarily those with limited or impaired credit histories. The company works with franchised and independent automobile dealers to arrange financing for purchasers of new and used vehicles. Consumer Portfolio Services typically purchases retail installment sales contracts originated by its dealer partners and then services the related automotive loans. Its activities include underwriting, loan administration, payment processing, collections and other portfolio-servicing functions.
About Bread Financial
Bread Financial is a consumer financial services company that works with retailers and other businesses to offer payment and lending products. Its services include private-label and co-branded credit cards, installment payment options and other financing solutions designed for purchases with participating merchants. The company also offers deposit products through Bread Savings, including online savings accounts and certificates of deposit. Its products serve consumers primarily in the United States.
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