Cricut (NASDAQ:CRCT) Sees Strong Trading Volume Following Analyst Upgrade

Cricut, Inc. (NASDAQ:CRCT) shares saw an uptick in trading volume on Thursday after Barclays raised their price target on the stock from $4.00 to $6.00. Barclays currently has an underweight rating on the stock. 1,148,332 shares changed hands during mid-day trading, an increase of 78% from the average daily volume of 645,933 shares. The stock last traded at $9.0450 and had previously closed at $8.88.

A number of other equities research analysts have also weighed in on CRCT. The Goldman Sachs Group assumed coverage on Cricut in a research note on Wednesday, August 19th. They set a “sell” rating and a $4.50 price objective for the company. Morgan Stanley reaffirmed an “underweight” rating and issued a $3.70 target price on shares of Cricut in a research report on Wednesday, August 5th. Zacks Research cut Cricut from a “strong-buy” rating to a “hold” rating in a research note on Monday, October 5th. Finally, Weiss Ratings upgraded Cricut from a “hold (c)” rating to a “hold (c+)” rating in a research note on Tuesday. Two investment analysts have rated the stock with a Hold rating and four have issued a Sell rating to the stock. According to MarketBeat, the company has an average rating of “Strong Sell” and an average price target of $4.73.

Insider Activity

In other news, CEO Ashish Arora sold 60,000 shares of the company’s stock in a transaction dated Friday, October 23rd. The shares were sold at an average price of $6.26, for a total value of $375,600.00. Following the sale, the chief executive officer owned 4,908,740 shares in the company, valued at approximately $30,728,712.40. This represents a 1.21% decrease in their position. The sale was disclosed in a document filed with the SEC, which can be accessed through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, insider Ryan Harmer sold 10,000 shares of the stock in a transaction dated Tuesday, August 25th. The stock was sold at an average price of $5.70, for a total transaction of $57,000.00. Following the transaction, the insider directly owned 314,428 shares in the company, valued at $1,792,239.60. The trade was a 3.08% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Insiders sold a total of 610,000 shares of company stock valued at $3,613,800 in the last three months. Insiders own 16.48% of the company’s stock.

Cricut News Roundup

Here are the key news stories impacting Cricut this week:

• Positive Sentiment: Quarterly results beat expectations: Cricut reported $0.13 in earnings per share versus the $0.05 consensus estimate, while revenue of $188.6 million topped estimates of $172.0 million and rose 11% year over year. Net income increased 36% to $27.8 million. Cricut Q3 2026 results
• Positive Sentiment: Growth was broad-based: Product sales rose 17%, international sales climbed 30% to $52.8 million, and platform revenue also grew—supporting the outlook for continued business expansion. Why Cricut Stock Soared
• Positive Sentiment: Shareholder returns provide another catalyst: Cricut announced its regular semiannual dividend of $0.10 per share and a special dividend of $0.70 per share, both payable in January 2027. Cricut Q3 2026 results
• Neutral Sentiment: Paid subscribers topped 3.07 million, but grew only 2% year over year, a more modest gain than sales growth. Cricut Q3 2026 results
• Negative Sentiment: Analyst caution and margin risk remain: Barclays raised its price target from $4 to $6 but kept an “underweight” rating, implying substantial downside from the cited share price. Management also flagged promotional pressures that could weigh on future margins. Barclays stock recommendations Cricut Q3 earnings call highlights

Institutional Inflows and Outflows

Several hedge funds have recently made changes to their positions in the company. Ethic Inc. bought a new stake in shares of Cricut in the 3rd quarter valued at approximately $71,000. Alps Advisors Inc. acquired a new stake in shares of Cricut during the 3rd quarter valued at approximately $655,000. State of Wyoming lifted its stake in Cricut by 123.5% during the third quarter. State of Wyoming now owns 36,252 shares of the company’s stock worth $231,000 after purchasing an additional 20,033 shares during the last quarter. Signaturefd LLC bought a new position in Cricut during the third quarter worth $43,000. Finally, Nisa Investment Advisors LLC boosted its holdings in Cricut by 145.3% in the third quarter. Nisa Investment Advisors LLC now owns 30,739 shares of the company’s stock worth $196,000 after purchasing an additional 18,207 shares during the period. Institutional investors and hedge funds own 19.60% of the company’s stock.

Cricut Price Performance

The stock has a market cap of $1.90 billion, a price-to-earnings ratio of 19.77 and a beta of 0.24. The business’s fifty day simple moving average is $6.13 and its 200 day simple moving average is $4.89.

Cricut (NASDAQ:CRCT) last issued its earnings results on Tuesday, November 3rd. The company reported $0.13 earnings per share for the quarter, topping analysts’ consensus estimates of $0.05 by $0.08. Cricut had a net margin of 13.42% and a return on equity of 26.66%. The company had revenue of $188.62 million for the quarter, compared to analysts’ expectations of $172.02 million. As a group, equities analysts forecast that Cricut, Inc. will post 0.32 EPS for the current fiscal year.

About Cricut

Cricut, Inc develops and sells connected cutting machines and related products for do-it-yourself crafting, personalization and small-scale creative production. Its systems are designed to cut, draw, score and apply materials such as paper, vinyl, fabric, leather and iron-on transfers, enabling users to create customized home décor, apparel, gifts and other projects.

The company’s product portfolio includes Cricut smart cutting machines, heat presses, specialized tools and a broad range of consumable materials.