Q3 EPS Estimates for Harley-Davidson Boosted by Analyst

Harley-Davidson, Inc. (NYSE:HOG) – Equities researchers at Zacks Research upped their Q3 2026 earnings per share (EPS) estimates for shares of Harley-Davidson in a report released on Thursday, August 6th. Zacks Research analyst Team now expects that the company will earn $0.39 per share for the quarter, up from their prior estimate of $0.37. Zacks Research has a “Hold” rating on the stock. The consensus estimate for Harley-Davidson’s current full-year earnings is $0.50 per share. Zacks Research also issued estimates for Harley-Davidson’s FY2026 earnings at $0.46 EPS and Q3 2027 earnings at $0.55 EPS.

Harley-Davidson (NYSE:HOG) last announced its quarterly earnings results on Thursday, July 23rd. The company reported $0.75 earnings per share for the quarter, beating analysts’ consensus estimates of $0.65 by $0.10. The firm had revenue of $1.23 billion for the quarter, compared to analyst estimates of $1.17 billion. Harley-Davidson had a net margin of 4.78% and a return on equity of 6.28%. The business’s revenue was down 5.9% on a year-over-year basis. During the same quarter in the previous year, the firm posted $0.88 earnings per share.

A number of other equities analysts have also weighed in on HOG. Weiss Ratings raised shares of Harley-Davidson from a “sell (d+)” rating to a “hold (c-)” rating in a research note on Thursday, June 18th. Loop Capital raised Harley-Davidson from a “hold” rating to a “buy” rating and set a $32.00 price target on the stock in a research note on Monday, July 20th. Griffin Securities set a $30.00 price target on Harley-Davidson in a report on Monday, July 6th. Wells Fargo & Company upped their price objective on Harley-Davidson from $15.00 to $19.00 and gave the stock an “underweight” rating in a research report on Wednesday, May 6th. Finally, Wolfe Research reiterated an “outperform” rating on shares of Harley-Davidson in a report on Monday, June 15th. One equities research analyst has rated the stock with a Strong Buy rating, four have assigned a Buy rating, five have given a Hold rating and two have issued a Sell rating to the company’s stock. According to data from MarketBeat, the company currently has a consensus rating of “Hold” and an average price target of $26.11.

Harley-Davidson Stock Down 1.9%

Shares of HOG stock opened at $25.69 on Friday. Harley-Davidson has a 12-month low of $17.09 and a 12-month high of $31.25. The company has a quick ratio of 1.70, a current ratio of 1.90 and a debt-to-equity ratio of 0.36. The firm has a fifty day moving average of $25.43 and a 200-day moving average of $22.64. The company has a market capitalization of $2.70 billion, a price-to-earnings ratio of 15.76, a P/E/G ratio of 17.94 and a beta of 1.27.

Harley-Davidson Dividend Announcement

The firm also recently announced a quarterly dividend, which was paid on Thursday, June 25th. Investors of record on Monday, June 8th were given a $0.1875 dividend. The ex-dividend date of this dividend was Monday, June 8th. This represents a $0.75 dividend on an annualized basis and a yield of 2.9%. Harley-Davidson’s dividend payout ratio (DPR) is 46.01%.

Insider Buying and Selling at Harley-Davidson

In other Harley-Davidson news, Director Daniel J. Nova purchased 40,000 shares of the business’s stock in a transaction on Friday, July 31st. The shares were purchased at an average cost of $24.57 per share, with a total value of $982,800.00. Following the transaction, the director directly owned 47,605 shares of the company’s stock, valued at $1,169,654.85. This represents a 525.97% increase in their position. The purchase was disclosed in a document filed with the SEC, which can be accessed through this hyperlink. Also, CFO Jonathan R. Root sold 1,554 shares of the stock in a transaction dated Monday, August 3rd. The stock was sold at an average price of $24.88, for a total transaction of $38,663.52. Following the transaction, the chief financial officer owned 27,846 shares of the company’s stock, valued at approximately $692,808.48. This represents a 5.29% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last three months, insiders have sold 6,226 shares of company stock worth $154,930. Insiders own 0.97% of the company’s stock.

Institutional Inflows and Outflows

A number of hedge funds have recently bought and sold shares of HOG. Donald Smith & CO. Inc. increased its position in shares of Harley-Davidson by 30.8% during the 4th quarter. Donald Smith & CO. Inc. now owns 8,899,204 shares of the company’s stock worth $182,345,000 after purchasing an additional 2,095,477 shares during the last quarter. Bank of America Corp DE boosted its holdings in shares of Harley-Davidson by 456.7% in the 1st quarter. Bank of America Corp DE now owns 1,735,378 shares of the company’s stock valued at $35,089,000 after buying an additional 1,423,675 shares during the last quarter. Aegis Financial Corp bought a new position in shares of Harley-Davidson in the first quarter valued at $27,681,000. Norges Bank acquired a new position in Harley-Davidson during the fourth quarter worth $25,766,000. Finally, Bank of New York Mellon Corp acquired a new position in Harley-Davidson during the second quarter worth $28,347,000. 85.10% of the stock is currently owned by institutional investors.

Harley-Davidson Company Profile

Harley-Davidson, Inc is a renowned American motorcycle manufacturer best known for its heavyweight cruiser and touring bikes. Founded in 1903 in Milwaukee, Wisconsin, the company has built a strong reputation for producing distinctive motorcycles characterized by their signature V-twin engines, chrome finishes and robust frames. Harley-Davidson markets its products globally through a network of franchised dealerships and focuses on delivering an immersive brand experience to its customers, emphasizing lifestyle and community alongside its motorcycles.

In addition to its core motorcycle business, Harley-Davidson offers an extensive range of parts, accessories and apparel under its Genuine Motor Parts & Accessories and MotorClothes lines.