1-800 FLOWERS.COM (NASDAQ:FLWS) Stock Price Crosses Above Two Hundred Day Moving Average – Should You Sell?

1-800 FLOWERS.COM, Inc. (NASDAQ:FLWS)’s share price passed above its 200-day moving average during trading on Thursday . The stock has a 200-day moving average of $3.88 and traded as high as $3.92. 1-800 FLOWERS.COM shares last traded at $3.85, with a volume of 208,186 shares changing hands.

Analyst Upgrades and Downgrades

Several brokerages have recently commented on FLWS. Noble Financial reissued an “outperform” rating on shares of 1-800 FLOWERS.COM in a research note on Friday, May 8th. Wall Street Zen raised 1-800 FLOWERS.COM from a “strong sell” rating to a “sell” rating in a research note on Saturday, June 6th. Finally, Weiss Ratings reaffirmed a “sell (d-)” rating on shares of 1-800 FLOWERS.COM in a report on Wednesday, June 24th. One equities research analyst has rated the stock with a Buy rating, one has assigned a Hold rating and one has given a Sell rating to the company. According to data from MarketBeat, 1-800 FLOWERS.COM presently has a consensus rating of “Hold” and an average target price of $3.75.

1-800 FLOWERS.COM Price Performance

The company has a debt-to-equity ratio of 0.61, a quick ratio of 0.49 and a current ratio of 1.14. The stock has a market capitalization of $246.78 million, a price-to-earnings ratio of -1.82 and a beta of 1.36. The company has a 50-day moving average of $4.08 and a 200-day moving average of $3.88.

1-800 FLOWERS.COM (NASDAQ:FLWS) last posted its earnings results on Thursday, May 7th. The specialty retailer reported ($0.77) earnings per share (EPS) for the quarter, missing analysts’ consensus estimates of ($0.75) by ($0.02). The company had revenue of $293.01 million during the quarter, compared to analysts’ expectations of $292.42 million. 1-800 FLOWERS.COM had a negative net margin of 8.69% and a negative return on equity of 28.81%. As a group, equities research analysts expect that 1-800 FLOWERS.COM, Inc. will post -1.23 earnings per share for the current fiscal year.

Insider Activity at 1-800 FLOWERS.COM

In related news, major shareholder Fund 1 Investments, Llc sold 489,238 shares of 1-800 FLOWERS.COM stock in a transaction dated Wednesday, April 22nd. The stock was sold at an average price of $4.17, for a total transaction of $2,040,122.46. Following the completion of the sale, the insider owned 3,607,004 shares in the company, valued at approximately $15,041,206.68. This trade represents a 11.94% decrease in their position. The transaction was disclosed in a document filed with the SEC, which can be accessed through this hyperlink. Insiders sold a total of 1,752,433 shares of company stock worth $7,555,619 over the last quarter. 52.16% of the stock is owned by company insiders.

Institutional Inflows and Outflows

Institutional investors and hedge funds have recently added to or reduced their stakes in the company. Jump Financial LLC grew its holdings in shares of 1-800 FLOWERS.COM by 10.6% during the fourth quarter. Jump Financial LLC now owns 34,849 shares of the specialty retailer’s stock worth $137,000 after buying an additional 3,347 shares in the last quarter. Intech Investment Management LLC lifted its stake in shares of 1-800 FLOWERS.COM by 32.4% during the fourth quarter. Intech Investment Management LLC now owns 19,022 shares of the specialty retailer’s stock valued at $75,000 after buying an additional 4,651 shares during the period. Quarry LP grew its stake in 1-800 FLOWERS.COM by 538,100.0% in the 3rd quarter. Quarry LP now owns 5,382 shares of the specialty retailer’s stock worth $25,000 after acquiring an additional 5,381 shares during the period. Barclays PLC grew its stake in 1-800 FLOWERS.COM by 17.8% in the 4th quarter. Barclays PLC now owns 36,342 shares of the specialty retailer’s stock worth $143,000 after acquiring an additional 5,500 shares during the period. Finally, Bank of New York Mellon Corp raised its holdings in 1-800 FLOWERS.COM by 7.0% in the 1st quarter. Bank of New York Mellon Corp now owns 84,968 shares of the specialty retailer’s stock valued at $258,000 after acquiring an additional 5,568 shares during the last quarter. 38.43% of the stock is currently owned by hedge funds and other institutional investors.

1-800 FLOWERS.COM Company Profile

1-800-FLOWERS.COM, Inc, founded in 1976 by Jim McCann and headquartered in Jericho, New York, is a leading floral and gift retailer in North America. Operating primarily through its online platform and call center, the company offers a wide selection of fresh-cut flowers, gourmet foods, gift baskets, plants and home décor items. With a network of affiliated florists and its own floral production farms, 1-800-FLOWERS.COM facilitates same-day delivery services across the United States, reaching more than 90% of U.S.