ServiceNow, Inc. $NOW Shares Acquired by SeaCrest Wealth Management LLC

SeaCrest Wealth Management LLC lifted its holdings in shares of ServiceNow, Inc. (NYSE:NOW) by 411.8% in the fourth quarter, according to the company in its most recent filing with the Securities and Exchange Commission (SEC). The institutional investor owned 15,927 shares of the information technology services provider’s stock after purchasing an additional 12,815 shares during the period. SeaCrest Wealth Management LLC’s holdings in ServiceNow were worth $2,403,000 as of its most recent SEC filing.

A number of other institutional investors and hedge funds have also recently bought and sold shares of the stock. Vanguard Group Inc. increased its position in ServiceNow by 1.6% during the third quarter. Vanguard Group Inc. now owns 20,210,924 shares of the information technology services provider’s stock worth $18,599,709,000 after buying an additional 315,861 shares in the last quarter. State Street Corp boosted its stake in shares of ServiceNow by 1.4% during the third quarter. State Street Corp now owns 9,454,699 shares of the information technology services provider’s stock valued at $8,700,970,000 after acquiring an additional 131,080 shares during the last quarter. Nordea Investment Management AB increased its position in ServiceNow by 388.7% during the 4th quarter. Nordea Investment Management AB now owns 4,706,164 shares of the information technology services provider’s stock worth $720,325,000 after purchasing an additional 3,743,087 shares in the last quarter. Norges Bank acquired a new position in ServiceNow in the 2nd quarter valued at about $2,589,235,000. Finally, Wellington Management Group LLP lifted its holdings in ServiceNow by 5.4% in the 3rd quarter. Wellington Management Group LLP now owns 2,287,300 shares of the information technology services provider’s stock valued at $2,104,956,000 after purchasing an additional 118,060 shares in the last quarter. Hedge funds and other institutional investors own 87.18% of the company’s stock.

Wall Street Analyst Weigh In

NOW has been the topic of several analyst reports. Evercore reaffirmed an “outperform” rating and set a $175.00 price target (down from $225.00) on shares of ServiceNow in a research note on Thursday, January 29th. Royal Bank Of Canada cut their price objective on shares of ServiceNow from $185.00 to $150.00 and set an “outperform” rating for the company in a research report on Monday, February 9th. Piper Sandler reissued an “overweight” rating on shares of ServiceNow in a research note on Thursday, January 29th. Citigroup raised their target price on shares of ServiceNow from $235.00 to $237.00 and gave the stock a “buy” rating in a research report on Friday, January 30th. Finally, BTIG Research reaffirmed a “buy” rating and issued a $200.00 target price on shares of ServiceNow in a research note on Thursday, January 29th. Three research analysts have rated the stock with a Strong Buy rating, thirty-two have issued a Buy rating, five have given a Hold rating and two have assigned a Sell rating to the company’s stock. According to data from MarketBeat.com, ServiceNow presently has a consensus rating of “Moderate Buy” and a consensus target price of $192.61.

Insider Buying and Selling at ServiceNow

In related news, insider Paul Fipps sold 9,641 shares of the stock in a transaction on Wednesday, February 18th. The stock was sold at an average price of $105.93, for a total value of $1,021,271.13. Following the transaction, the insider directly owned 11,757 shares of the company’s stock, valued at approximately $1,245,419.01. This trade represents a 45.06% decrease in their position. The sale was disclosed in a filing with the SEC, which can be accessed through the SEC website. Also, insider Kevin Thomas Mcbride sold 1,400 shares of ServiceNow stock in a transaction on Friday, February 13th. The shares were sold at an average price of $105.71, for a total value of $147,994.00. Following the completion of the transaction, the insider owned 26,314 shares in the company, valued at $2,781,652.94. The trade was a 5.05% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Insiders have sold a total of 16,237 shares of company stock worth $1,697,162 in the last quarter. 0.34% of the stock is owned by insiders.

ServiceNow Trading Down 1.6%

NYSE NOW opened at $102.99 on Thursday. The company has a market cap of $107.73 billion, a P/E ratio of 61.74, a P/E/G ratio of 1.77 and a beta of 0.99. ServiceNow, Inc. has a 12 month low of $98.00 and a 12 month high of $211.48. The company has a debt-to-equity ratio of 0.12, a current ratio of 1.00 and a quick ratio of 1.00. The company has a 50-day moving average of $113.99 and a 200-day moving average of $151.23.

ServiceNow (NYSE:NOW) last released its earnings results on Wednesday, January 28th. The information technology services provider reported $0.92 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $0.89 by $0.03. ServiceNow had a net margin of 13.16% and a return on equity of 18.54%. The firm had revenue of $3.57 billion during the quarter, compared to the consensus estimate of $3.53 billion. During the same period in the previous year, the firm earned $0.73 earnings per share. ServiceNow’s revenue was up 20.7% compared to the same quarter last year. As a group, equities analysts predict that ServiceNow, Inc. will post 8.93 earnings per share for the current year.

More ServiceNow News

Here are the key news stories impacting ServiceNow this week:

• Positive Sentiment: Analysts note continued subscription revenue growth (about 21%) and rising AI adoption, supporting durable backlog and high retention — a fundamental reason to view NOW as long‑term momentum. NOW’s Subscription Growth Continues
• Positive Sentiment: Vonage launched a native integration with ServiceNow Voice, embedding enterprise voice + real‑time AI into CSM/ITSM workflows — expands the ServiceNow ecosystem and strengthens its AI platform use cases. Vonage and ServiceNow Expand their Partnership
• Positive Sentiment: Zenity announced a partnership with ServiceNow to operationalize AI agent risk reduction in SecOps, highlighting demand for agent‑safety tooling on the ServiceNow platform. Zenity Announces Partnership With ServiceNow
• Positive Sentiment: Case deployments (e.g., Coforge adopting ServiceNow’s AI‑led HR platform) and manager commentary (Montaka) argue ServiceNow retains a long‑term competitive edge despite short‑term AI‑related noise. Coforge deploys ServiceNow’s AI‑led HR platform
• Positive Sentiment: Company actions and capital allocation (board‑authorized buybacks, cited in recent coverage) signal management confidence and provide a floor for valuation over time. ServiceNow slides 4.5% as investors reprice SaaS
• Neutral Sentiment: Institutional activity and analyst target dispersion remain high (many buy ratings but a wide range of price targets), which increases volatility but is not a clear directional catalyst. Institutional Activity Rises in Russell 1000
• Negative Sentiment: Market reaction to new AI products (notably Anthropic’s agent capabilities) triggered a sectorwide sell‑off that hit ServiceNow as investors reassess whether AI agents could disrupt workflow‑software defensibility. Why ServiceNow Stock Was Drifting Lower Today
• Negative Sentiment: Prominent market voices (Jim Cramer) warned of more near‑term turbulence for NOW, amplifying short‑term selling pressure. Jim Cramer on ServiceNow
• Negative Sentiment: Coverage and headlines noting post‑earnings skepticism and valuation repricing (multiple outlets) have driven price‑target resets and momentum selling. Here’s Why ServiceNow Fell

About ServiceNow

ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.