Urban Outfitters (NASDAQ:URBN) CEO Sells $793,091.45 in Stock

Urban Outfitters, Inc. (NASDAQ:URBN) CEO Richard Hayne sold 10,667 shares of Urban Outfitters stock in a transaction dated Monday, January 12th. The shares were sold at an average price of $74.35, for a total value of $793,091.45. Following the completion of the sale, the chief executive officer owned 17,686,595 shares of the company’s stock, valued at $1,314,998,338.25. The trade was a 0.06% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which can be accessed through this link.

Urban Outfitters Stock Performance

Urban Outfitters stock traded up $1.64 during midday trading on Tuesday, hitting $73.16. 2,203,426 shares of the company’s stock were exchanged, compared to its average volume of 2,351,353. The company has a market cap of $6.56 billion, a PE ratio of 13.80, a P/E/G ratio of 1.23 and a beta of 1.23. The firm has a 50-day moving average of $73.27 and a two-hundred day moving average of $72.50. Urban Outfitters, Inc. has a 12 month low of $41.89 and a 12 month high of $84.35.

Urban Outfitters (NASDAQ:URBN) last announced its quarterly earnings results on Wednesday, December 10th. The apparel retailer reported $1.28 earnings per share for the quarter. Urban Outfitters had a net margin of 8.15% and a return on equity of 18.33%. The firm had revenue of $1.53 billion during the quarter. As a group, equities analysts expect that Urban Outfitters, Inc. will post 3.91 earnings per share for the current year.

Analyst Ratings Changes

A number of brokerages have recently issued reports on URBN. Citigroup lifted their price target on Urban Outfitters from $76.00 to $80.00 and gave the company a “neutral” rating in a report on Wednesday, November 26th. Barclays lifted their target price on Urban Outfitters from $89.00 to $98.00 and gave the company an “overweight” rating in a research note on Wednesday, November 26th. Morgan Stanley boosted their target price on shares of Urban Outfitters from $85.00 to $91.00 and gave the stock an “overweight” rating in a report on Wednesday, November 26th. Zacks Research cut shares of Urban Outfitters from a “strong-buy” rating to a “hold” rating in a report on Thursday, November 6th. Finally, UBS Group reaffirmed a “neutral” rating on shares of Urban Outfitters in a research report on Tuesday. One equities research analyst has rated the stock with a Strong Buy rating, eight have assigned a Buy rating, eight have given a Hold rating and one has assigned a Sell rating to the company’s stock. According to MarketBeat, Urban Outfitters presently has a consensus rating of “Moderate Buy” and an average target price of $86.50.

Key Stories Impacting Urban Outfitters

Here are the key news stories impacting Urban Outfitters this week:

• Positive Sentiment: Company reported record holiday-period and multi-month net sales growth (9% for the two months ended Dec. 31, 2025; 11% YTD), strong subscription growth and retail comps, plus 58 net store openings—fundamentals investors view as growth drivers. URBN Reports Record Holiday Sales
• Positive Sentiment: Analysts reiterated bullish views: Telsey Advisory Group kept an “Outperform” with a $98 target and Bank of America reiterated a Buy with a $93 target—these calls provide upside thesis and likely supported buying interest. Benzinga analyst note
• Neutral Sentiment: Citi maintained a Hold rating, noting operational momentum but margin headwinds — a balanced take that tempers enthusiasm but doesn’t push consensus to a sell. Citi hold commentary
• Negative Sentiment: Despite the sales beat on a headline basis, headlines noted the results “failed to meet expectations” and the stock plunged intraday earlier (reported as a ~12% drop), signaling investor concern about margins, guidance or an earnings warning. That earlier selloff remains a near-term risk. URBN Stock Falls 12%
• Negative Sentiment: Significant insider selling continues (Co‑President and CEO have recently sold shares), which some investors interpret as management liquidity-taking and could weigh on sentiment if frequent. Insider sells Co-President sale CEO sale

Hedge Funds Weigh In On Urban Outfitters

Several hedge funds have recently modified their holdings of URBN. Root Financial Partners LLC purchased a new position in shares of Urban Outfitters in the 3rd quarter valued at approximately $25,000. Hollencrest Capital Management acquired a new position in Urban Outfitters during the 2nd quarter valued at approximately $26,000. Global Retirement Partners LLC raised its holdings in shares of Urban Outfitters by 158.4% in the third quarter. Global Retirement Partners LLC now owns 460 shares of the apparel retailer’s stock worth $33,000 after buying an additional 282 shares during the last quarter. Cullen Frost Bankers Inc. raised its holdings in shares of Urban Outfitters by 180.2% in the second quarter. Cullen Frost Bankers Inc. now owns 468 shares of the apparel retailer’s stock worth $34,000 after buying an additional 301 shares during the last quarter. Finally, EverSource Wealth Advisors LLC lifted its stake in shares of Urban Outfitters by 125.1% during the second quarter. EverSource Wealth Advisors LLC now owns 493 shares of the apparel retailer’s stock worth $36,000 after buying an additional 274 shares during the period. Institutional investors and hedge funds own 77.61% of the company’s stock.

About Urban Outfitters

Urban Outfitters, Inc is a global lifestyle retailer headquartered in Philadelphia, Pennsylvania. Established in 1970 by Richard Hayne, Scott Belair and Judy Wicks, the company began as a single store catering to college students in the city’s historic Old City neighborhood. Over the decades, Urban Outfitters has expanded its reach and diversified its portfolio to include multiple retail concepts addressing distinct customer segments.

The company operates through several well-known brands, each offering a curated selection of apparel, footwear, accessories and home goods.