Zeta Global (NYSE:ZETA) Shares Gap Up – Here’s What Happened

Zeta Global Holdings Corp. (NYSE:ZETA) shares gapped up prior to trading on Wednesday . The stock had previously closed at $18.35, but opened at $19.01. Zeta Global shares last traded at $19.0780, with a volume of 1,921,053 shares trading hands.

Analyst Ratings Changes

Several equities research analysts recently weighed in on ZETA shares. Zacks Research raised Zeta Global from a “strong sell” rating to a “hold” rating in a report on Wednesday, August 27th. Weiss Ratings reiterated a “sell (d-)” rating on shares of Zeta Global in a research report on Wednesday, October 8th. The Goldman Sachs Group reiterated a “neutral” rating and issued a $23.00 target price on shares of Zeta Global in a research note on Thursday, November 6th. UBS Group set a $29.00 price target on shares of Zeta Global in a research report on Tuesday, November 25th. Finally, Needham & Company LLC reaffirmed a “buy” rating on shares of Zeta Global in a report on Tuesday, November 25th. Nine equities research analysts have rated the stock with a Buy rating, four have assigned a Hold rating and one has assigned a Sell rating to the company. Based on data from MarketBeat, Zeta Global currently has an average rating of “Moderate Buy” and an average price target of $27.25.

Zeta Global Price Performance

The business’s 50-day moving average price is $18.35 and its 200 day moving average price is $17.75. The company has a market capitalization of $4.56 billion, a P/E ratio of -157.68 and a beta of 1.27. The company has a quick ratio of 3.01, a current ratio of 3.01 and a debt-to-equity ratio of 0.29.

Insider Activity

In related news, Director Jeanine Silberblatt sold 12,990 shares of the stock in a transaction on Friday, December 12th. The stock was sold at an average price of $19.34, for a total value of $251,226.60. Following the sale, the director owned 57,850 shares in the company, valued at approximately $1,118,819. This trade represents a 18.34% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which is accessible through the SEC website. Company insiders own 13.02% of the company’s stock.

Institutional Trading of Zeta Global

Institutional investors and hedge funds have recently modified their holdings of the business. Greenvale Capital LLP raised its stake in Zeta Global by 178.0% in the second quarter. Greenvale Capital LLP now owns 6,951,181 shares of the company’s stock valued at $107,674,000 after purchasing an additional 4,451,181 shares in the last quarter. UBS AM A Distinct Business Unit of UBS Asset Management Americas LLC increased its holdings in shares of Zeta Global by 753.3% in the 1st quarter. UBS AM A Distinct Business Unit of UBS Asset Management Americas LLC now owns 6,306,270 shares of the company’s stock worth $85,513,000 after buying an additional 5,567,201 shares during the last quarter. Disciplined Growth Investors Inc. MN bought a new position in shares of Zeta Global in the 3rd quarter worth $121,502,000. Capital World Investors raised its position in shares of Zeta Global by 0.9% during the 3rd quarter. Capital World Investors now owns 4,979,853 shares of the company’s stock valued at $98,950,000 after buying an additional 44,903 shares in the last quarter. Finally, Geode Capital Management LLC lifted its holdings in shares of Zeta Global by 3.8% during the 2nd quarter. Geode Capital Management LLC now owns 4,835,620 shares of the company’s stock worth $74,913,000 after acquiring an additional 174,972 shares during the last quarter. Hedge funds and other institutional investors own 87.75% of the company’s stock.

About Zeta Global

Zeta Global, founded in 2007 and headquartered in New York City, is a leading data-driven marketing technology company. The firm’s mission centers on helping brands acquire, grow and retain customers through a unified customer lifecycle management platform. Over the years, Zeta Global has built a reputation for leveraging big data and predictive analytics to power digital marketing programs across multiple channels.

At the core of Zeta’s offering is the Zeta Marketing Platform, which combines identity resolution, audience insights and real-time engagement capabilities.