Critical Contrast: Semrush (NASDAQ:SEMR) versus Rand Worldwide (OTCMKTS:RWWI)

Rand Worldwide (OTCMKTS:RWWI) and Semrush (NASDAQ:SEMR) are both computer and technology companies, but which is the better business? We will compare the two companies based on the strength of their dividends, institutional ownership, profitability, earnings, analyst recommendations, valuation and risk.

Valuation and Earnings

This table compares Rand Worldwide and Semrush”s top-line revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Rand Worldwide	$408.11 million	1.56	$52.43 million	N/A	N/A
Semrush	$307.67 million	7.42	$950,000.00	$0.08	194.65

Rand Worldwide has higher revenue and earnings than Semrush.

Risk and Volatility

Rand Worldwide has a beta of 0.11, suggesting that its stock price is 89% less volatile than the S&P 500. Comparatively, Semrush has a beta of 1.62, suggesting that its stock price is 62% more volatile than the S&P 500.

Profitability

This table compares Rand Worldwide and Semrush’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Rand Worldwide	13.59%	131.53%	23.55%
Semrush	3.29%	4.93%	3.29%

Insider & Institutional Ownership

0.0% of Rand Worldwide shares are owned by institutional investors. Comparatively, 32.9% of Semrush shares are owned by institutional investors. 59.2% of Rand Worldwide shares are owned by insiders. Comparatively, 57.8% of Semrush shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Analyst Ratings

This is a breakdown of current ratings and recommmendations for Rand Worldwide and Semrush, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Rand Worldwide	0	0	0	0	0.00
Semrush	0	2	6	1	2.89

Semrush has a consensus price target of $17.13, suggesting a potential upside of 9.99%. Given Semrush’s stronger consensus rating and higher probable upside, analysts clearly believe Semrush is more favorable than Rand Worldwide.

Summary

Semrush beats Rand Worldwide on 7 of the 13 factors compared between the two stocks.

About Rand Worldwide

Rand Worldwide, Inc. provides design automation and data management solutions primarily in the United States and Canada. It operates in five divisions: IMAGINiT Technologies, Rand Simulation, Facilities Management, ASCENT, and Rand 3D. The IMAGINiT Technologies division resells Autodesk solutions and system integration, and consulting services to customers in the manufacturing, infrastructure, building, and media and entertainment industries; resells Twinmotion visualization software, which provides design professionals to transform architectural models and designs into photorealistic images and immersive videos; offers a range of 3D laser scanning equipment and related software to help architectural, engineering, and construction firms; and sells its own proprietary software products and related services. The Rand Simulation division offers Ansys engineering simulation software to help organizations incorporate engineering simulation technology into the product development process; and provides simulation consulting services to enable organizations to achieve cost savings and design improvements through simulation technology. The Facilities Management division provides ARCHIBUS products for facilities management software for space planning, strategic planning, and lease/property administration; and offers various training, consulting, and support services for the ARCHIBUS products. The ASCENT division provides professional training materials and knowledge products for engineering software tools. The Rand 3D division offers training solutions for Dassault Systèmes and PTC products, including Pro/ENGINEER, CREO, and Windchill. Rand Worldwide, Inc. is based in Baltimore, Maryland.

About Semrush

Semrush Holdings, Inc. develops an online visibility management software-as-a-service platform in the United States, the United Kingdom, and internationally. The company enables companies to identify and reach the right audience for their content through the right channels. Its platform enables the company's customers to understand trends and act upon insights to enhance the online visibility, and drive traffic to their websites and social media pages, as well as online listings, distribute targeted content to their customers, and measure the digital marketing campaigns. The company serves small and midsize businesses, enterprises, and marketing agencies, including consumer internet, digital media, education, financial services, healthcare, retail, software, telecommunications, and others. Semrush Holdings, Inc. was founded in 2008 and is headquartered in Boston, Massachusetts.