Soros Fund Management LLC Purchases Shares of 200,666 The Rubicon Project, Inc. (RUBI)

Soros Fund Management LLC purchased a new position in The Rubicon Project, Inc. (NYSE:RUBI) during the first quarter, according to its most recent 13F filing with the Securities and Exchange Commission (SEC). The firm purchased 200,666 shares of the software maker’s stock, valued at approximately $1,182,000. Soros Fund Management LLC owned 0.41% of The Rubicon Project as of its most recent filing with the SEC.

Other large investors also recently bought and sold shares of the company. Schwab Charles Investment Management Inc. boosted its position in shares of The Rubicon Project by 6.5% in the first quarter. Schwab Charles Investment Management Inc. now owns 145,345 shares of the software maker’s stock worth $857,000 after buying an additional 8,892 shares in the last quarter. Lucus Advisors LLC boosted its position in shares of The Rubicon Project by 241.8% in the first quarter. Lucus Advisors LLC now owns 72,054 shares of the software maker’s stock worth $424,000 after buying an additional 50,975 shares in the last quarter. KCG Holdings Inc. boosted its position in shares of The Rubicon Project by 392.4% in the first quarter. KCG Holdings Inc. now owns 86,470 shares of the software maker’s stock worth $509,000 after buying an additional 68,908 shares in the last quarter. Dimensional Fund Advisors LP boosted its position in shares of The Rubicon Project by 121.4% in the first quarter. Dimensional Fund Advisors LP now owns 1,019,934 shares of the software maker’s stock worth $6,007,000 after buying an additional 559,275 shares in the last quarter. Finally, Globeflex Capital L P boosted its position in shares of The Rubicon Project by 578.9% in the first quarter. Globeflex Capital L P now owns 84,674 shares of the software maker’s stock worth $499,000 after buying an additional 72,202 shares in the last quarter. Institutional investors and hedge funds own 64.22% of the company’s stock.

Institutional Ownership by Quarter for The Rubicon Project (NYSE:RUBI)

The Rubicon Project, Inc. (RUBI) traded up 2.88% on Monday, reaching $5.71. 406,160 shares of the company traded hands. The stock’s 50 day moving average price is $5.40 and its 200 day moving average price is $6.90. The company’s market capitalization is $276.57 million. The Rubicon Project, Inc. has a one year low of $4.61 and a one year high of $14.60.

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A number of research analysts have recently issued reports on the stock. B. Riley reiterated a “neutral” rating and set a $5.50 price objective on shares of The Rubicon Project in a report on Thursday, May 4th. Jefferies Group LLC reiterated a “hold” rating and set a $7.25 price objective on shares of The Rubicon Project in a report on Monday, May 8th. Royal Bank Of Canada reduced their price objective on shares of The Rubicon Project from $12.00 to $7.00 and set a “sector perform” rating for the company in a report on Wednesday, March 15th. Needham & Company LLC reiterated a “hold” rating on shares of The Rubicon Project in a report on Wednesday, March 15th. Finally, Cantor Fitzgerald reiterated a “hold” rating and set a $6.50 price objective on shares of The Rubicon Project in a report on Wednesday, March 15th. Three equities research analysts have rated the stock with a sell rating, fourteen have given a hold rating and one has issued a buy rating to the company. The Rubicon Project currently has an average rating of “Hold” and a consensus target price of $9.37.

The Rubicon Project Company Profile

The Rubicon Project, Inc offers a technology solution to automate the purchase and sale of advertising for buyers and sellers. The Company’s solution enables buyers and sellers to purchase and sell a range of advertising units, including display and video; utilizing various inventory types, including direct sale of inventory and real-time bidding (RTB), and across digital channels, including mobile Web, mobile application and desktop, as well as across various out of home channels, such as digital billboards.

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