Millennial Media (NYSE: MM) is one of 3 public companies in the “Advertising & Marketing – NEC” industry, but how does it compare to its rivals? We will compare Millennial Media to similar businesses based on the strength of its profitability, earnings, risk, valuation, institutional ownership, dividends and analyst recommendations.
This table compares Millennial Media and its rivals’ net margins, return on equity and return on assets.
|Net Margins||Return on Equity||Return on Assets|
|Millennial Media Competitors||-7.49%||-5.92%||-5.63%|
This table compares Millennial Media and its rivals gross revenue, earnings per share (EPS) and valuation.
|Gross Revenue||Net Income||Price/Earnings Ratio|
|Millennial Media Competitors||N/A||N/A||4,382.35|
Millennial Media is trading at a lower price-to-earnings ratio than its rivals, indicating that it is currently more affordable than other companies in its industry.
This is a breakdown of recent ratings and target prices for Millennial Media and its rivals, as reported by MarketBeat.com.
|Sell Ratings||Hold Ratings||Buy Ratings||Strong Buy Ratings||Rating Score|
|Millennial Media Competitors||1||52||65||0||2.54|
As a group, “Advertising & Marketing – NEC” companies have a potential upside of 14.68%. Given Millennial Media’s rivals higher possible upside, analysts clearly believe Millennial Media has less favorable growth aspects than its rivals.
Millennial Media rivals beat Millennial Media on 5 of the 5 factors compared.
About Millennial Media
Millennial Media, Inc. is an independent mobile advertising marketplace delivering products and services to advertisers and developers. The Company offers advertisers a suite of solutions that allow them to reach and connect with the target audiences across screens, from smartphones, tablets and other mobile devices to PCs. The Company offers developers the ability to maximize the advertising revenue and acquire new users for apps. Its advertiser and developer solutions support all mobile operating systems, including Apple iOS, Android, Windows Phone and BlackBerry. For clients who want a higher degree of customer service, the Company offers its managed media services with dedicated account teams. For its clients who want to interact with it on a more automated basis, the Company offers tools that allow advertisers to buy its ad supply in a programmatic fashion through its ad exchange and developers the opportunity to manage and monetize the ad inventory through its supply side tool.
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