WW International (NASDAQ:WW – Get Free Report) and XWELL (NASDAQ:XWEL – Get Free Report) are both small-cap consumer discretionary companies, but which is the superior business? We will compare the two businesses based on the strength of their valuation, earnings, institutional ownership, risk, dividends, analyst recommendations and profitability.
Profitability
This table compares WW International and XWELL’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| WW International | -56.84% | N/A | -0.32% |
| XWELL | -82.90% | -1,091.48% | -119.50% |
Risk and Volatility
WW International has a beta of 1.67, indicating that its share price is 67% more volatile than the S&P 500. Comparatively, XWELL has a beta of 1.04, indicating that its share price is 4% more volatile than the S&P 500.
Analyst Ratings
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| WW International | 1 | 1 | 1 | 0 | 2.00 |
| XWELL | 1 | 0 | 0 | 0 | 1.00 |
WW International presently has a consensus target price of $25.00, indicating a potential upside of 91.57%. Given WW International’s stronger consensus rating and higher probable upside, equities research analysts plainly believe WW International is more favorable than XWELL.
Insider & Institutional Ownership
86.2% of WW International shares are owned by institutional investors. Comparatively, 8.7% of XWELL shares are owned by institutional investors. 0.4% of WW International shares are owned by company insiders. Comparatively, 21.1% of XWELL shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.
Earnings and Valuation
This table compares WW International and XWELL”s gross revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| WW International | $710.64 million | 0.18 | -$112.25 million | ($2.86) | -4.56 |
| XWELL | $28.28 million | 0.21 | -$16.99 million | ($5.32) | -0.10 |
XWELL has lower revenue, but higher earnings than WW International. WW International is trading at a lower price-to-earnings ratio than XWELL, indicating that it is currently the more affordable of the two stocks.
Summary
WW International beats XWELL on 10 of the 14 factors compared between the two stocks.
About WW International
WW International, Inc., formerly known as Weight Watchers, is a global wellness company focused on helping people manage their weight and improve their overall health. The company provides personalized programs built around nutrition, physical activity, behavior change and lifestyle support. WW’s offerings have historically included digital subscriptions, personalized meal and activity guidance, health and wellness content, mobile applications, virtual coaching and community-based support. The company has also operated in-person workshops and has expanded its services to include clinical weight-management support, including access to prescription-based treatment through its digital health platform.
About XWELL
XWELL Corp. (NASDAQ:XWEL) is a health and wellness services company focused on providing convenient, consumer-oriented care in travel and other high-traffic environments. The company is best known for XpresSpa, a wellness brand that offers services such as massages, facials, nail care and related relaxation treatments, primarily at airports. The company was formerly known as XpresSpa Group and changed its name to XWELL in 2023 to reflect a broader focus on wellness and health-related services. During the COVID-19 pandemic, the company expanded into health screening and testing through its XpresCheck business.
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