Unity Software (U) – Research Analysts’ Recent Ratings Updates

Unity Software (NYSE: U) has recently received a number of price target changes and ratings updates:

• 10/28/2026 – Unity Software had its price target raised by UBS Group from $48.00 to $49.00. They now have a “neutral” rating on the stock.
• 10/14/2026 – Unity Software had its price target raised by Wedbush from $50.00 to $55.00. They now have an “outperform” rating on the stock.
• 10/13/2026 – Unity Software had its price target raised by Morgan Stanley from $50.00 to $55.00. They now have an “overweight” rating on the stock.
• 10/12/2026 – Unity Software had its price target raised by Wells Fargo & Company from $48.00 to $53.00. They now have an “overweight” rating on the stock.
• 10/12/2026 – Unity Software was upgraded by Wall Street Zen from “hold” to “buy”.
• 10/9/2026 – Unity Software had its price target raised by BTIG Research from $51.00 to $53.00. They now have a “buy” rating on the stock.
• 10/8/2026 – Unity Software had its “outperform” rating reaffirmed by Oppenheimer.
• 10/8/2026 – Unity Software had its price target raised by Jefferies Financial Group from $50.00 to $54.00. They now have a “buy” rating on the stock.
• 10/8/2026 – Unity Software was upgraded by Raymond James Financial from “market perform” to “outperform”. They now have a $54.00 price target on the stock.
• 10/6/2026 – Unity Software was downgraded by Zacks Research from “strong-buy” to “hold”.
• 10/5/2026 – Unity Software had its “overweight” rating reaffirmed by Piper Sandler.
• 10/4/2026 – Unity Software was downgraded by Wall Street Zen from “buy” to “hold”.
• 9/26/2026 – Unity Software was upgraded by Wall Street Zen from “hold” to “buy”.
• 9/12/2026 – Unity Software was downgraded by Wall Street Zen from “buy” to “hold”.

Insider Transactions at Unity Software

In other news, COO Alexander Blum sold 43,556 shares of the business’s stock in a transaction on Friday, August 28th. The shares were sold at an average price of $43.51, for a total transaction of $1,895,121.56. Following the sale, the chief operating officer owned 661,855 shares in the company, valued at approximately $28,797,311.05. The trade was a 6.17% decrease in their position. The sale was disclosed in a filing with the SEC, which is accessible through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Matthew S. Bromberg sold 16,383 shares of the company’s stock in a transaction dated Tuesday, August 25th. The stock was sold at an average price of $45.31, for a total transaction of $742,313.73. Following the completion of the sale, the chief executive officer directly owned 1,541,131 shares in the company, valued at $69,828,645.61. This represents a 1.05% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Insiders sold 109,547 shares of company stock valued at $4,884,202 in the last three months. Company insiders own 0.77% of the company’s stock.

Unity Software Inc develops software and services for creating, operating and monetizing interactive, real-time content. Its core product is the Unity engine, a development platform used to build video games and experiences for mobile devices, personal computers, consoles, augmented and virtual reality systems, and other platforms.

The company also provides tools and services that support the development and operation of interactive applications, including collaboration and cloud-based development tools, multiplayer and voice communication capabilities, analytics, advertising, and in-app monetization solutions.