5,797 Salesforce Inc. $CRM Shares Sold by Sigma Planning Corp

Sigma Planning Corp trimmed its holdings in shares of Salesforce Inc. (NYSE:CRM – Free Report) by 30.7% in the third quarter, according to its most recent filing with the Securities and Exchange Commission (SEC). The fund owned 13,094 shares of the CRM provider’s stock after selling 5,797 shares during the period. Sigma Planning Corp’s holdings in Salesforce were worth $3,006,000 as of its most recent filing with the Securities and Exchange Commission (SEC).

Several other institutional investors and hedge funds have also made changes to their positions in the business. Costello Asset Management INC lifted its stake in Salesforce by 410.3% during the first quarter. Costello Asset Management INC now owns 148 shares of the CRM provider’s stock worth $28,000 after purchasing an additional 119 shares during the last quarter. ABS Investment Management LLC purchased a new position in Salesforce in the second quarter valued at approximately $610,974,000. ABS Direct Equity Fund LLC purchased a new position in Salesforce in the second quarter valued at approximately $25,000. Manning & Napier Advisors LLC purchased a new position in Salesforce in the second quarter valued at approximately $26,000. Finally, Persistent Asset Partners Ltd acquired a new stake in Salesforce during the second quarter worth approximately $27,000. 80.43% of the stock is owned by institutional investors and hedge funds.

Insiders Place Their Bets

In other Salesforce news, Director Craig Conway sold 4,500 shares of Salesforce stock in a transaction on Friday, September 4th. The shares were sold at an average price of $260.61, for a total value of $1,172,745.00. Following the transaction, the director directly owned 5,437 shares in the company, valued at approximately $1,416,936.57. The trade was a 45.29% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which can be accessed through this hyperlink. Also, Director David Blair Kirk bought 4,176 shares of Salesforce stock in a transaction dated Friday, September 18th. The stock was acquired at an average cost of $239.33 per share, with a total value of $999,442.08. Following the completion of the acquisition, the director directly owned 18,748 shares of the company’s stock, valued at approximately $4,486,958.84. The trade was a 28.66% increase in their position. The disclosure for this purchase is available in the SEC filing. 3.50% of the stock is owned by corporate insiders.

Trending Headlines about Salesforce

Here are the key news stories impacting Salesforce this week:

  • Positive Sentiment: AI growth remains a key bullish argument. Agentforce adoption and Salesforce’s broader generative-AI strategy are strengthening the company’s growth narrative, potentially supporting future earnings and customer engagement expansion. Agentforce Growth Strengthens Salesforce’s Generative AI Narrative
  • Positive Sentiment: Analysts and growth screens remain broadly favorable. Zacks highlighted Salesforce as a top-ranked growth stock, while average brokerage recommendations remain optimistic. Commentary also argues that the shares look inexpensive relative to Salesforce’s earnings power, which could attract value-oriented investors. Salesforce Is a Top-Ranked Growth Stock
  • Neutral Sentiment: The Braze acquisition is under investor review. Salesforce’s reported $5.66 billion deal for Braze places greater emphasis on whether the transaction can accelerate customer-engagement growth and generate acceptable returns, although the near-term financial impact remains uncertain. Stocktwits M&A Watch
  • Negative Sentiment: Profit-taking appears to be weighing on the stock. Burke Wealth Management sold Salesforce after its roughly 20% post-earnings rally, signaling that some investors are locking in gains despite strong operating results. Why Burke Wealth Sold Salesforce After Its Post-Earnings Rally
  • Negative Sentiment: Market expectations may already reflect much of the good news. Investors are questioning whether Salesforce’s valuation fully accounts for its earnings strength, AI ambitions and recent performance. That concern can pressure the shares when there is no fresh catalyst, even though the company’s fundamentals remain solid. Salesforce Stock Drops Despite Market Gains

Salesforce Stock Down 2.7%

CRM opened at $240.82 on Wednesday. Salesforce Inc. has a 52 week low of $146.32 and a 52 week high of $269.11. The business’s 50 day moving average is $237.06 and its two-hundred day moving average is $199.27.

Salesforce (NYSE:CRM – Get Free Report) last posted its quarterly earnings data on Wednesday, August 26th. The CRM provider reported $5.90 earnings per share for the quarter, beating the consensus estimate of $3.27 by $2.63. The firm had revenue of $11.35 billion during the quarter, compared to analyst estimates of $11.33 billion. Salesforce’s revenue was up 10.8% compared to the same quarter last year. During the same period in the previous year, the company posted $2.91 earnings per share. Salesforce has set its FY 2027 guidance at 16.670-16.710 EPS and its Q3 2027 guidance at 3.420-3.440 EPS. Sell-side analysts forecast that Salesforce Inc. will post 12.82 EPS for the current year.

Salesforce Announces Dividend

The firm also recently declared a quarterly dividend, which was paid on Thursday, October 8th. Investors of record on Thursday, September 17th were paid a dividend of $0.44 per share. The ex-dividend date was Thursday, September 17th. This represents a $1.76 dividend on an annualized basis and a yield of 0.7%.

Analysts Set New Price Targets

Several brokerages have recently weighed in on CRM. Stephens restated an “equal weight” rating and set a $289.00 price objective on shares of Salesforce in a research report on Friday, September 18th. Evercore reaffirmed an “outperform” rating on shares of Salesforce in a research report on Tuesday, October 20th. BTIG Research reiterated a “buy” rating and set a $300.00 price target on shares of Salesforce in a research note on Wednesday, September 2nd. Needham & Company LLC reissued a “buy” rating on shares of Salesforce in a research report on Thursday, September 17th. Finally, JPMorgan Chase & Co. boosted their price target on shares of Salesforce from $250.00 to $265.00 and gave the company an “overweight” rating in a research report on Thursday, August 27th. Three investment analysts have rated the stock with a Strong Buy rating, thirty-two have assigned a Buy rating, thirteen have assigned a Hold rating and three have assigned a Sell rating to the company. Based on data from MarketBeat.com, Salesforce has an average rating of “Moderate Buy” and an average price target of $278.98.

Get Our Latest Stock Report on Salesforce

Salesforce Profile

(Free Report)

Salesforce, Inc (NYSE: CRM) is a global enterprise software company that provides cloud-based customer relationship management (CRM) technology. Its platform helps organizations manage sales, customer service, marketing, commerce, data, analytics and interactions with customers across digital and traditional channels.

The company’s products include Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud and Data Cloud. Salesforce also offers Tableau for data visualization and analytics, MuleSoft for application integration, and Slack for workplace collaboration.

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Institutional Ownership by Quarter for Salesforce (NYSE:CRM)

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