comScore (NASDAQ:SCOR) Stock Rating Raised to “Hold” at Wall Street Zen

Wall Street Zen upgraded shares of comScore (NASDAQ:SCOR) to a hold rating in a report released on Saturday,Wall Street Zen reports.

SCOR has been the subject of several other research reports. Weiss Ratings reaffirmed a “sell (d-)” rating on shares of comScore in a research note on Monday, September 21st. Zacks Research raised shares of comScore to a “hold” rating in a research note on Monday, October 5th. One equities research analyst has rated the stock with a Buy rating, one has assigned a Hold rating and one has assigned a Sell rating to the company. Based on data from MarketBeat.com, the stock has an average rating of “Hold”.

comScore Stock Performance

NASDAQ SCOR opened at $3.15 on Friday. comScore has a 52-week low of $3.07 and a 52-week high of $9.34. The company has a fifty day moving average of $4.63 and a 200-day moving average of $6.36. The company has a market capitalization of $47.82 million, a P/E ratio of 0.77 and a beta of 1.12.

Insider Buying and Selling

In related news, CEO Matthew F. Mclaughlin acquired 20,000 shares of the stock in a transaction on Wednesday, August 26th. The stock was purchased at an average price of $5.26 per share, for a total transaction of $105,200.00. Following the completion of the transaction, the chief executive officer owned 165,739 shares of the company’s stock, valued at $871,787.14. This trade represents a 13.72% increase in their position. The acquisition was disclosed in a document filed with the SEC, which is available at this hyperlink. Also, Director David Kline acquired 7,000 shares of the company’s stock in a transaction dated Thursday, August 20th. The shares were bought at an average cost of $5.29 per share, with a total value of $37,030.00. Following the purchase, the director owned 7,000 shares of the company’s stock, valued at approximately $37,030. This trade represents a ∞ increase in their position. The SEC filing for this purchase provides additional information. Insiders have purchased a total of 67,000 shares of company stock worth $348,468 in the last ninety days. 3.10% of the stock is owned by insiders.

Institutional Inflows and Outflows

A hedge fund recently raised its stake in comScore stock. Factor Wealth Management LTD boosted its position in shares of comScore, Inc. (NASDAQ:SCOR) by 31.6% in the third quarter, according to its most recent filing with the Securities & Exchange Commission. The fund owned 166,656 shares of the company’s stock after buying an additional 40,000 shares during the quarter. Factor Wealth Management LTD owned approximately 1.10% of comScore worth $781,000 as of its most recent filing with the Securities & Exchange Commission. Institutional investors own 42.15% of the company’s stock.

comScore Company Profile

comScore, Inc (NASDAQ: SCOR) is a media measurement and analytics company that provides data and insights on audiences, content and advertising. Its services help media owners, advertisers, agencies and technology companies understand how consumers engage with television, digital media, streaming services and other platforms.

The company’s offerings include audience measurement, campaign measurement, content performance analytics and advertising intelligence. comScore combines data from consumer panels, connected devices, digital properties and other sources to evaluate reach, viewing behavior, audience composition and advertising effectiveness across multiple screens and media channels.

comScore serves clients in the United States and international markets.