QuinStreet (NASDAQ:QNST – Get Free Report) and Trivago N.V. ADS (NASDAQ:TRVG – Get Free Report) are both small-cap communication services companies, but which is the superior business? We will compare the two businesses based on the strength of their analyst recommendations, dividends, risk, institutional ownership, profitability, valuation and earnings.
Earnings & Valuation
This table compares QuinStreet and Trivago N.V. ADS”s gross revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| QuinStreet | $1.29 billion | 0.70 | $81.24 million | $1.41 | 11.16 |
| Trivago N.V. ADS | $620.90 million | 0.48 | $12.69 million | $0.06 | 69.83 |
Analyst Recommendations
This is a breakdown of current recommendations and price targets for QuinStreet and Trivago N.V. ADS, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| QuinStreet | 0 | 2 | 4 | 0 | 2.67 |
| Trivago N.V. ADS | 0 | 7 | 1 | 0 | 2.12 |
QuinStreet currently has a consensus price target of $23.50, indicating a potential upside of 49.40%. Trivago N.V. ADS has a consensus price target of $5.57, indicating a potential upside of 32.94%. Given QuinStreet’s stronger consensus rating and higher possible upside, research analysts clearly believe QuinStreet is more favorable than Trivago N.V. ADS.
Risk and Volatility
QuinStreet has a beta of 0.74, meaning that its share price is 26% less volatile than the S&P 500. Comparatively, Trivago N.V. ADS has a beta of 0.95, meaning that its share price is 5% less volatile than the S&P 500.
Institutional and Insider Ownership
97.8% of QuinStreet shares are owned by institutional investors. Comparatively, 4.5% of Trivago N.V. ADS shares are owned by institutional investors. 3.5% of QuinStreet shares are owned by insiders. Comparatively, 6.5% of Trivago N.V. ADS shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.
Profitability
This table compares QuinStreet and Trivago N.V. ADS’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| QuinStreet | 6.28% | 12.73% | 6.33% |
| Trivago N.V. ADS | 2.19% | 7.76% | 4.23% |
Summary
QuinStreet beats Trivago N.V. ADS on 11 of the 14 factors compared between the two stocks.
About QuinStreet
QuinStreet, Inc., an online performance marketing company, provides customer acquisition services for its clients in the United States and internationally. The company offers online marketing services, such as qualified clicks, leads, calls, applications, and customers through its websites or third-party publishers. It serves financial and home services industries. The company was incorporated in 1999 and is headquartered in Foster City, California.
About Trivago N.V. ADS
trivago N.V., together with its subsidiaries, operates a hotel and accommodation search platform in the United States, Germany, the United Kingdom, Canada, Japan, and internationally. It offers an online meta-search for hotels and accommodation through online travel agencies, hotel chains, and independent hotels. The company provides travel search for different types of accommodations, such as hotels, vacation rentals, and apartments; and enable advertiser access through website and apps. In addition, it offers access to its platform through various localized websites and apps in various languages. The company was incorporated in 2005 and is headquartered in Düsseldorf, Germany. trivago N.V. operates as a subsidiary of Expedia Lodging Partner Services Sarl.
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