Rush Enterprises (NASDAQ:RUSHA – Get Free Report) and Park-Ohio (NASDAQ:PKOH – Get Free Report) are both industrials companies, but which is the better business? We will compare the two businesses based on the strength of their profitability, risk, dividends, institutional ownership, analyst recommendations, earnings and valuation.
Volatility & Risk
Rush Enterprises has a beta of 0.92, meaning that its stock price is 8% less volatile than the S&P 500. Comparatively, Park-Ohio has a beta of 1.24, meaning that its stock price is 24% more volatile than the S&P 500.
Valuation and Earnings
This table compares Rush Enterprises and Park-Ohio”s gross revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Rush Enterprises | $7.43 billion | 0.71 | $263.78 million | $2.21 | 20.42 |
| Park-Ohio | $1.60 billion | 0.44 | $23.80 million | $1.88 | 25.68 |
Rush Enterprises has higher revenue and earnings than Park-Ohio. Rush Enterprises is trading at a lower price-to-earnings ratio than Park-Ohio, indicating that it is currently the more affordable of the two stocks.
Dividends
Rush Enterprises pays an annual dividend of $0.56 per share and has a dividend yield of 1.2%. Park-Ohio pays an annual dividend of $0.50 per share and has a dividend yield of 1.0%. Rush Enterprises pays out 25.3% of its earnings in the form of a dividend. Park-Ohio pays out 26.6% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Rush Enterprises has raised its dividend for 6 consecutive years. Rush Enterprises is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.
Analyst Recommendations
This is a breakdown of current ratings and target prices for Rush Enterprises and Park-Ohio, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Rush Enterprises | 1 | 1 | 3 | 0 | 2.40 |
| Park-Ohio | 0 | 1 | 1 | 1 | 3.00 |
Rush Enterprises currently has a consensus target price of $46.00, indicating a potential upside of 1.93%. Park-Ohio has a consensus target price of $59.00, indicating a potential upside of 22.20%. Given Park-Ohio’s stronger consensus rating and higher possible upside, analysts clearly believe Park-Ohio is more favorable than Rush Enterprises.
Profitability
This table compares Rush Enterprises and Park-Ohio’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Rush Enterprises | 3.67% | 11.65% | 5.84% |
| Park-Ohio | 1.60% | 10.55% | 2.81% |
Institutional and Insider Ownership
84.4% of Rush Enterprises shares are owned by institutional investors. Comparatively, 51.4% of Park-Ohio shares are owned by institutional investors. 12.7% of Rush Enterprises shares are owned by insiders. Comparatively, 31.1% of Park-Ohio shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.
Summary
Rush Enterprises beats Park-Ohio on 12 of the 18 factors compared between the two stocks.
About Rush Enterprises
Rush Enterprises, Inc., through its subsidiaries, operates as an integrated retailer of commercial vehicles and related services in the United States and Canada. The company operates a network of commercial vehicle dealerships under the Rush Truck Centers name. Its Rush Truck Centers primarily sell commercial vehicles manufactured by Peterbilt, International, Hino, Ford, Isuzu, IC Bus, Blue Bird, and Dennis Eagle. The company also offers new and used commercial vehicles, and aftermarket parts, as well as service and repair, financing, and leasing and rental services; and offers property and casualty insurance, including collision and liability insurance on commercial vehicles, cargo insurance, and credit life insurance products. In addition, it provides equipment installation and repair, parts installation, and paint and body repair services; new vehicle pre-delivery inspection, truck modification, and natural gas fuel system installation services, body, chassis upfitting, and component installation services; and vehicle telematics products, as well as sells new and used trailers, and tires for use on commercial vehicles. The company serves regional and national fleets, corporations, local and state governments, and owner-operators. It operates a network of centers located in the states of Alabama, Arizona, Arkansas, California, Colorado, Florida, Georgia, Idaho, Illinois, Indiana, Kansas, Kentucky, Missouri, Nevada, New Mexico, North Carolina, Ohio, Oklahoma, Pennsylvania, Tennessee, Texas, Utah, Virginia, and Ontario. Rush Enterprises, Inc. was incorporated in 1965 and is headquartered in New Braunfels, Texas.
About Park-Ohio
Park-Ohio Holdings Corp. provides supply chain management outsourcing services, capital equipment, and manufactured components in the United States, Europe, Asia, Mexico, Canada, and internationally. It operates through three segments: Supply Technologies, Assembly Components, and Engineered Products. The Supply Technologies segment offers Total Supply Management that comprises engineering and design support, part usage and cost analysis, supplier selection, quality assurance, bar coding, product packaging and tracking, just-in-time and point-of-use delivery, electronic billing, and ongoing technical support services, as well as provides spare parts and aftermarket products; and production components, such as valves, fuel hose assemblies, electro-mechanical hardware, labels, fittings, steering components, and other products. This segment also engineers and manufactures precision cold-formed and cold-extruded fasteners, and other products comprising locknuts, SPAC nuts, SPAC bolts, and wheel hardware. The Assembly Components segment offers direct fuel injection fuel rails and pipes, fuel filler pipes, and flexible multi-layer plastic and rubber assemblies; turbo charging and coolant hoses; and value-added services comprising design engineering, machining, and parts assembly. The Engineered Products segment provides engineered products, including induction heating and melting systems, pipe threading systems, and forged and machined products for ferrous and non-ferrous metals, silicon, coatings, forging, foundry, automotive, and construction equipment industries; engineers and installs mechanical forging presses; sells spare parts; field services; and forges aerospace and defense structural components, such as landing gears and struts, as well as rail products comprising railcar center plates and draft lugs. Park-Ohio Holdings Corp. was founded in 1907 and is headquartered in Cleveland, Ohio.
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