Asana (NYSE:ASAN – Get Free Report) and SoundThinking (NASDAQ:SSTI – Get Free Report) are both technology companies, but which is the superior stock? We will contrast the two companies based on the strength of their profitability, analyst recommendations, earnings, dividends, risk, institutional ownership and valuation.
Insider and Institutional Ownership
26.2% of Asana shares are owned by institutional investors. Comparatively, 60.7% of SoundThinking shares are owned by institutional investors. 87.5% of Asana shares are owned by insiders. Comparatively, 10.9% of SoundThinking shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.
Valuation & Earnings
This table compares Asana and SoundThinking”s gross revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Asana | $790.81 million | 2.77 | -$189.02 million | ($0.66) | -14.49 |
| SoundThinking | $104.13 million | 0.74 | -$9.42 million | ($1.29) | -4.59 |
SoundThinking has lower revenue, but higher earnings than Asana. Asana is trading at a lower price-to-earnings ratio than SoundThinking, indicating that it is currently the more affordable of the two stocks.
Profitability
This table compares Asana and SoundThinking’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Asana | -18.62% | -80.33% | -14.19% |
| SoundThinking | -16.92% | -23.77% | -12.90% |
Analyst Recommendations
This is a breakdown of recent recommendations for Asana and SoundThinking, as reported by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Asana | 2 | 8 | 4 | 0 | 2.14 |
| SoundThinking | 1 | 5 | 1 | 0 | 2.00 |
Asana presently has a consensus price target of $9.95, indicating a potential upside of 4.11%. SoundThinking has a consensus price target of $10.83, indicating a potential upside of 83.03%. Given SoundThinking’s higher probable upside, analysts clearly believe SoundThinking is more favorable than Asana.
Risk and Volatility
Asana has a beta of 0.95, indicating that its share price is 5% less volatile than the S&P 500. Comparatively, SoundThinking has a beta of 1.16, indicating that its share price is 16% more volatile than the S&P 500.
Summary
SoundThinking beats Asana on 8 of the 14 factors compared between the two stocks.
About Asana
Asana, Inc., together with its subsidiaries, operates a work management platform for individuals, team leads, and executives in the United States and internationally. Its platform helps organizations to orchestrate work from daily tasks to cross-functional strategic initiatives; manage work across a portfolio of projects or workflows, see progress against goals, identify bottlenecks, resource constraints, and milestones; and communicate company-wide goals, monitor status, and oversee work across projects and portfolios to gain real-time insights. The company serves customers in various industries, such as technology, retail, education, non-profit, government, healthcare, hospitality, media, manufacturing, professional services, and financial services. The company was formerly known as Smiley Abstractions, Inc. and changed its name to Asana, Inc. in July 2009. Asana, Inc. was incorporated in 2008 and is headquartered in San Francisco, California.
About SoundThinking
SoundThinking, Inc., a public safety technology company that provides transformative solutions and strategic advisory services for law enforcement and civic leadership. Its SafetySmart Platform, an integrated suite of data-driven tools that enable law enforcement and community violence prevention and health organizations to be efficient in public safety outcomes. It offers ShotSpotter, an acoustic gunshot detection system; CrimeTracer, a law enforcement search engine; CaseBuilder, an investigation management system; and ResourceRouter, a software that directs patrol and community anti-violence resources to help maximize their impact. The company sells its solutions through its direct sales teams. The company was formerly known as ShotSpotter, Inc. and changed its name to SoundThinking, Inc. in April 2023. SoundThinking, Inc. was founded in 1996 and is headquartered in Fremont, California.
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