Target (NYSE:TGT – Get Free Report) and Maison Solutions (NASDAQ:MSS – Get Free Report) are both consumer staples companies, but which is the better stock? We will compare the two businesses based on the strength of their valuation, risk, institutional ownership, analyst recommendations, earnings, profitability and dividends.
Risk & Volatility
Target has a beta of 0.99, meaning that its share price is 1% less volatile than the S&P 500. Comparatively, Maison Solutions has a beta of 4.19, meaning that its share price is 319% more volatile than the S&P 500.
Earnings and Valuation
This table compares Target and Maison Solutions”s gross revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Target | $104.78 billion | 0.71 | $3.71 billion | $9.63 | 17.05 |
| Maison Solutions | $124.22 million | 0.01 | $1.17 million | ($26.50) | -0.06 |
Target has higher revenue and earnings than Maison Solutions. Maison Solutions is trading at a lower price-to-earnings ratio than Target, indicating that it is currently the more affordable of the two stocks.
Profitability
This table compares Target and Maison Solutions’ net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Target | 4.08% | 23.23% | 6.41% |
| Maison Solutions | -10.56% | -93.48% | -12.74% |
Analyst Recommendations
This is a breakdown of current ratings and recommmendations for Target and Maison Solutions, as reported by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Target | 3 | 18 | 11 | 0 | 2.25 |
| Maison Solutions | 1 | 1 | 1 | 0 | 2.00 |
Target presently has a consensus price target of $159.52, suggesting a potential downside of 2.82%. Maison Solutions has a consensus price target of $162.50, suggesting a potential upside of 10,661.59%. Given Maison Solutions’ higher probable upside, analysts plainly believe Maison Solutions is more favorable than Target.
Insider & Institutional Ownership
79.7% of Target shares are held by institutional investors. Comparatively, 2.4% of Maison Solutions shares are held by institutional investors. 0.1% of Target shares are held by company insiders. Comparatively, 32.7% of Maison Solutions shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.
Summary
Target beats Maison Solutions on 11 of the 14 factors compared between the two stocks.
About Target
Target Corporation operates as a general merchandise retailer in the United States. The company offers apparel for women, men, boys, girls, toddlers, and infants and newborns, as well as jewelry, accessories, and shoes; and beauty and personal care, baby gear, cleaning, paper products, and pet supplies. It also provides dry grocery, dairy, frozen food, beverages, candy, snacks, deli, bakery, meat, and food service; electronics, which includes video game hardware and software, toys, entertainment, sporting goods, and luggage; and furniture, lighting, storage, kitchenware, small appliances, home decor, bed and bath, home improvement, school/office supplies, greeting cards and party supplies, and other seasonal merchandise. In addition, the company sells merchandise through periodic design and creative partnerships, and shop-in-shop experience; and in-store amenities. Further, it sells its products through its stores; and digital channels, including Target.com. Target Corporation was incorporated in 1902 and is headquartered in Minneapolis, Minnesota.
About Maison Solutions
Maison Solutions Inc., together with its subsidiaries, operates as the specialty grocery retailer in California. The company offers perishable products, such as meat, seafood, vegetables, and fruit; non-perishable products, including grocery products comprising cooking utensils, canned foods, Chinese and Asian seasonings and spices, and snacks, as well as liquor, cigarette, lottery, newspaper, reusable bag, non-food, and health products, and general merchandise, beauty care, pharmacy, fuel, and other items and services in its stores. It also offers its products online. The company was formerly known as Maison International, Inc. and changed its name to Maison Solutions Inc. in September 2021. Maison Solutions Inc. was incorporated in 2019 and is based in Monterey Park, California.
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