Comparing ODDITY Tech (NASDAQ:ODD) & Workiva (NYSE:WK)

Workiva (NYSE:WK) and ODDITY Tech (NASDAQ:ODD) are both computer and technology companies, but which is the better investment? We will contrast the two companies based on the strength of their profitability, dividends, institutional ownership, earnings, risk, analyst recommendations and valuation.

Valuation and Earnings

This table compares Workiva and ODDITY Tech”s gross revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Workiva	$925.59 million	3.30	-$26.17 million	$0.23	236.70
ODDITY Tech	$809.84 million	1.24	$110.75 million	$0.79	22.06

ODDITY Tech has lower revenue, but higher earnings than Workiva. ODDITY Tech is trading at a lower price-to-earnings ratio than Workiva, indicating that it is currently the more affordable of the two stocks.

Risk and Volatility

Workiva has a beta of 0.5, suggesting that its share price is 50% less volatile than the S&P 500. Comparatively, ODDITY Tech has a beta of 2.37, suggesting that its share price is 137% more volatile than the S&P 500.

Profitability

This table compares Workiva and ODDITY Tech’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Workiva	1.53%	-68.43%	1.47%
ODDITY Tech	6.97%	15.38%	4.99%

Analyst Recommendations

This is a summary of current ratings and target prices for Workiva and ODDITY Tech, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Workiva	1	1	10	0	2.75
ODDITY Tech	5	8	0	0	1.62

Workiva currently has a consensus target price of $88.50, suggesting a potential upside of 62.56%. ODDITY Tech has a consensus target price of $25.39, suggesting a potential upside of 45.65%. Given Workiva’s stronger consensus rating and higher probable upside, equities analysts clearly believe Workiva is more favorable than ODDITY Tech.

Institutional & Insider Ownership

92.2% of Workiva shares are owned by institutional investors. Comparatively, 35.9% of ODDITY Tech shares are owned by institutional investors. 4.8% of Workiva shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Summary

Workiva beats ODDITY Tech on 8 of the 14 factors compared between the two stocks.

About Workiva

Workiva Inc., together with its subsidiaries, provides cloud-based reporting solutions in the United States and internationally. The company offers Workiva platform, a multi-tenant cloud software that provides data linking capabilities; audit trail services; administrators access management; and allows customers to connect data from multiple enterprise resource planning, human capital management, and customer relationship management systems, as well as other third-party cloud and on-premise applications. It serves public and private companies, government agencies, and higher-education institutions. Workiva Inc. was founded in 2008 and is headquartered in Ames, Iowa.

About ODDITY Tech

Oddity Tech Ltd. operates as a consumer tech company that builds digital-first brands for the beauty and wellness industries in the United States and internationally. It serves consumers worldwide through its AI-driven online platform, which uses data science, machine learning, and computer vision capabilities to identify consumer needs, and develop solutions in the form of beauty and wellness products. The company sells beauty, hair, and skin products under the IL MAKIAGE and SpoiledChild brands. In addition, it operates ODDITY LABS, a biotechnology center, which develops various ingredients, including novel molecules, probiotics, and peptides for beauty and wellness products. Oddity Tech Ltd. was incorporated in 2013 and is headquartered in Tel Aviv, Israel.