Amazon.com (NASDAQ:AMZN) Stock Price Up 1.4% – Time to Buy?

Amazon.com, Inc. (NASDAQ:AMZN)’s stock price shot up 1.4% during mid-day trading on Monday . The company traded as high as $212.95 and last traded at $212.79. 25,139,263 shares changed hands during mid-day trading, a decline of 50% from the average session volume of 50,267,738 shares. The stock had previously closed at $209.77.

Trending Headlines about Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Reached a new USPS delivery deal that reduces the volume Amazon ships via USPS by roughly 20%, reflecting improved leverage in negotiating lower-cost logistics and the potential to cut fulfillment costs and inefficiencies. Exclusive: Amazon says it has reached deal with US Postal Service on package deliveries
• Positive Sentiment: AWS expanded a front-end healthcare AI push with UnitedHealthcare, highlighting new enterprise revenue opportunities for AWS in a high-growth, sticky vertical. This supports the cloud growth narrative and margin expansion potential over time. AWS and UnitedHealthcare Take Back-Office to Front-End Approach to Healthcare AI
• Positive Sentiment: Analyst sentiment includes bullish calls — a published price target raise provides supportive signals for upside among institutional investors. Amazon.com (NASDAQ:AMZN) Price Target Raised to $305.00
• Positive Sentiment: Product/monetization updates: Alexa+ integrations (Uber Eats, Grubhub) and smart‑speaker monetization stories underscore Amazon’s ability to expand services and ad/commerce revenue from its large device base. These are incremental revenue levers supporting long‑term growth. Amazon’s Alexa+ Adds Conversational Uber Eats and Grubhub Ordering
• Positive Sentiment: Broader tech/market tailwind: analysis showing a potential QQQ/tech rebound (strong earnings outlook, institutional buy-the-dip flows) can lift AMZN alongside other mega-cap AI/cloud beneficiaries. 5 Reasons the Invesco QQQ ETF Could Be Headed for a Triple-Digit Rally (AMZN)
• Neutral Sentiment: Acquisition chatter: Amazon may pursue a ~$9B play in satellite communications (Globalstar/Kuiper-related themes). Strategically accretive for LEO capabilities but capex-intensive and uncertain until a deal is announced and terms are known. Could Acquiring the Satellite Communications Company Globalstar Send Amazon Stock Soaring?
• Neutral Sentiment: Shareholder/environmental pressure: investors are pressing Amazon on water and power use at U.S. data centers; this could complicate site builds and timing for new capacity in some regions. Investors press Amazon, Microsoft and Google on water, power use in US data centers
• Neutral Sentiment: Insider activity: a small CEO sale (~$210.5k) was reported — a routine item that usually has limited signal unless part of a larger pattern. Insider Selling: Amazon.com (NASDAQ:AMZN) CEO Sells $210,500.00 in Stock
• Negative Sentiment: Amazon will apply a 3.5% fuel surcharge for Fulfillment by Amazon users starting April 17, signaling higher shipping/fuel pressures that could weigh on sellers, customer pricing, or margins if costs persist. Amazon, airlines add fuel surcharges amid high gas prices

Wall Street Analysts Forecast Growth

A number of research firms have weighed in on AMZN. Wolfe Research decreased their price target on Amazon.com from $255.00 to $250.00 and set an “outperform” rating for the company in a research note on Thursday, March 19th. Oppenheimer set a $260.00 target price on shares of Amazon.com and gave the company an “outperform” rating in a research note on Friday, February 6th. TD Cowen restated a “buy” rating and set a $300.00 target price on shares of Amazon.com in a report on Monday, March 23rd. Sanford C. Bernstein reiterated an “outperform” rating on shares of Amazon.com in a research note on Friday, February 6th. Finally, Desjardins lifted their price objective on shares of Amazon.com to $218.00 in a research report on Monday, December 8th. One equities research analyst has rated the stock with a Strong Buy rating, fifty-three have given a Buy rating and four have given a Hold rating to the stock. Based on data from MarketBeat.com, the company has a consensus rating of “Moderate Buy” and a consensus price target of $286.59.

Amazon.com Stock Performance

The stock has a market capitalization of $2.28 trillion, a P/E ratio of 29.68, a PEG ratio of 1.57 and a beta of 1.38. The stock’s 50-day simple moving average is $213.70 and its 200 day simple moving average is $224.26. The company has a debt-to-equity ratio of 0.16, a current ratio of 1.05 and a quick ratio of 0.88.

Amazon.com (NASDAQ:AMZN) last posted its earnings results on Thursday, February 5th. The e-commerce giant reported $1.95 earnings per share (EPS) for the quarter, missing analysts’ consensus estimates of $1.97 by ($0.02). The company had revenue of $213.39 billion for the quarter, compared to analyst estimates of $211.02 billion. Amazon.com had a return on equity of 21.87% and a net margin of 10.83%.The business’s quarterly revenue was up 13.6% compared to the same quarter last year. During the same quarter in the prior year, the business posted $1.86 EPS. Research analysts expect that Amazon.com, Inc. will post 6.31 EPS for the current fiscal year.

Insider Activity

In other news, CEO Matthew S. Garman sold 17,751 shares of the stock in a transaction that occurred on Monday, February 23rd. The stock was sold at an average price of $205.22, for a total transaction of $3,642,860.22. Following the transaction, the chief executive officer owned 9,405 shares in the company, valued at approximately $1,930,094.10. This trade represents a 65.37% decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through this link. Also, VP Shelley Reynolds sold 2,695 shares of Amazon.com stock in a transaction that occurred on Monday, February 23rd. The stock was sold at an average price of $205.90, for a total value of $554,900.50. Following the sale, the vice president directly owned 119,780 shares of the company’s stock, valued at approximately $24,662,702. The trade was a 2.20% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Over the last three months, insiders sold 72,686 shares of company stock valued at $14,899,239. Company insiders own 9.70% of the company’s stock.

Institutional Inflows and Outflows

Several large investors have recently added to or reduced their stakes in the company. Lifelong Wealth Advisors Inc. raised its stake in Amazon.com by 2.4% in the 4th quarter. Lifelong Wealth Advisors Inc. now owns 1,740 shares of the e-commerce giant’s stock worth $402,000 after purchasing an additional 41 shares in the last quarter. Financial Connections Group Inc. increased its holdings in shares of Amazon.com by 2.6% during the fourth quarter. Financial Connections Group Inc. now owns 1,633 shares of the e-commerce giant’s stock worth $376,000 after purchasing an additional 42 shares during the period. Marquette Asset Management LLC increased its holdings in shares of Amazon.com by 5.1% during the fourth quarter. Marquette Asset Management LLC now owns 886 shares of the e-commerce giant’s stock worth $205,000 after purchasing an additional 43 shares during the period. Western Financial Corp CA raised its position in shares of Amazon.com by 1.5% in the fourth quarter. Western Financial Corp CA now owns 3,076 shares of the e-commerce giant’s stock valued at $710,000 after buying an additional 44 shares in the last quarter. Finally, Navalign LLC raised its position in shares of Amazon.com by 0.3% in the fourth quarter. Navalign LLC now owns 13,349 shares of the e-commerce giant’s stock valued at $3,081,000 after buying an additional 44 shares in the last quarter. Institutional investors own 72.20% of the company’s stock.

Amazon.com Company Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.