Alphabet Inc. $GOOGL Shares Bought by Harbor Investment Advisory LLC

Harbor Investment Advisory LLC lifted its position in shares of Alphabet Inc. (NASDAQ:GOOGL) by 3.0% during the 4th quarter, according to its most recent filing with the Securities and Exchange Commission (SEC). The institutional investor owned 180,370 shares of the information services provider’s stock after acquiring an additional 5,284 shares during the quarter. Alphabet accounts for about 4.1% of Harbor Investment Advisory LLC’s holdings, making the stock its 4th biggest position. Harbor Investment Advisory LLC’s holdings in Alphabet were worth $56,456,000 at the end of the most recent reporting period.

Other institutional investors and hedge funds have also modified their holdings of the company. Brighton Jones LLC increased its position in shares of Alphabet by 3.9% in the fourth quarter. Brighton Jones LLC now owns 110,330 shares of the information services provider’s stock valued at $20,886,000 after buying an additional 4,110 shares in the last quarter. Revolve Wealth Partners LLC boosted its position in shares of Alphabet by 3.5% in the 4th quarter. Revolve Wealth Partners LLC now owns 14,930 shares of the information services provider’s stock worth $2,826,000 after buying an additional 506 shares in the last quarter. Matrix Asset Advisors Inc. NY boosted its position in shares of Alphabet by 17.6% in the 2nd quarter. Matrix Asset Advisors Inc. NY now owns 3,888 shares of the information services provider’s stock worth $685,000 after buying an additional 581 shares in the last quarter. Sequoia Financial Advisors LLC grew its stake in Alphabet by 11.2% in the 2nd quarter. Sequoia Financial Advisors LLC now owns 485,486 shares of the information services provider’s stock valued at $85,557,000 after acquiring an additional 48,805 shares during the last quarter. Finally, United Bank grew its stake in Alphabet by 6.9% in the 2nd quarter. United Bank now owns 48,204 shares of the information services provider’s stock valued at $8,495,000 after acquiring an additional 3,120 shares during the last quarter. Institutional investors and hedge funds own 40.03% of the company’s stock.

Insiders Place Their Bets

In related news, CEO Sundar Pichai sold 32,500 shares of the company’s stock in a transaction on Wednesday, January 7th. The stock was sold at an average price of $321.21, for a total value of $10,439,325.00. Following the completion of the transaction, the chief executive officer directly owned 2,244,372 shares in the company, valued at approximately $720,914,730.12. This represents a 1.43% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which can be accessed through the SEC website. Also, major shareholder 2017 Gp L.L.C. Gv sold 1,845,308 shares of the stock in a transaction dated Friday, January 30th. The stock was sold at an average price of $19.00, for a total value of $35,060,852.00. Additional details regarding this sale are available in the official SEC disclosure. In the last quarter, insiders sold 2,110,165 shares of company stock worth $118,134,117. 11.55% of the stock is owned by company insiders.

More Alphabet News

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Billionaire investor Seth Klarman surprised markets by taking a notable position in Alphabet, a development investors often view as a vote of confidence from an experienced value manager. Alphabet Inc. (GOOGL): Billionaire Seth Klarman Springs Major Surprise
• Positive Sentiment: Alphabet-owned Wing will begin drone package deliveries in the San Francisco Bay Area, marking a commercialization step for a long-term growth initiative that could expand service offerings and monetization opportunities. Alphabet’s Wing to start drone delivery in San Francisco Bay Area
• Positive Sentiment: Multiple bullish research and feature pieces are reinforcing long-term investor interest—highlighting YouTube’s large ad/membership upside and positioning Alphabet as a top AI/cloud compounder—supporting demand for shares from long-term funds and retail. Alphabet Stock Analysis Why YouTube Is A $490 Billion Powerhouse Why Alphabet (GOOGL) is a Top Stock for the Long-Term The Best Stocks to Invest $1,000 in Right Now
• Neutral Sentiment: Google’s president Ruth Porat warned the U.S. may not be building electricity capacity fast enough to support AI scale, underscoring infrastructure needs and potential higher capex/energy costs as AI data center demand grows—a long-term growth sign but with cost implications. CERAWEEK US needs more energy development to power AI, Google president says
• Neutral Sentiment: Coverage noting Berkshire’s new leadership holding large AI-related positions and bullish forecasts for AI leaders reiterates sector rotation into tech, which can support multiple expansion for market leaders like Alphabet. Warren Buffett’s Successor, Greg Abel, Has $64 Billion of Berkshire Hathaway’s Assets Invested in 3 Unstoppable AI Stocks
• Neutral Sentiment: Short-interest data for March appears anomalous/unclear (reported as zero), so it provides no reliable signal on forced selling or short-covering dynamics today.
• Negative Sentiment: EU competition and international regulatory scrutiny remains active—EU officials are meeting with Google executives this week, a reminder that sustained regulatory risk could pressure valuation or lead to fines/behavioral remedies. EU Competition Chief Says Google Decision is Coming, Ahead of U.S. Tech Meetings
• Negative Sentiment: Coverage on how AI is changing search/SEO highlights execution risk for legacy search monetization models—publishers and advertisers adapting to new AI-driven discovery could alter ad dynamics over time. AI Is Rewriting the Old Rules of Google Search and SEO

Alphabet Stock Performance

Shares of NASDAQ GOOGL opened at $302.00 on Tuesday. The company has a 50-day simple moving average of $317.03 and a 200-day simple moving average of $294.07. The company has a debt-to-equity ratio of 0.11, a current ratio of 2.01 and a quick ratio of 2.01. The company has a market cap of $3.65 trillion, a PE ratio of 27.94, a price-to-earnings-growth ratio of 1.76 and a beta of 1.10. Alphabet Inc. has a 12 month low of $140.53 and a 12 month high of $349.00.

Alphabet (NASDAQ:GOOGL) last announced its quarterly earnings data on Wednesday, February 4th. The information services provider reported $2.82 earnings per share (EPS) for the quarter, beating the consensus estimate of $2.57 by $0.25. Alphabet had a net margin of 32.81% and a return on equity of 35.01%. The business had revenue of $113.83 billion for the quarter, compared to the consensus estimate of $111.24 billion. On average, equities analysts anticipate that Alphabet Inc. will post 8.9 earnings per share for the current year.

Alphabet Announces Dividend

The firm also recently declared a quarterly dividend, which was paid on Monday, March 16th. Shareholders of record on Monday, March 9th were paid a dividend of $0.21 per share. This represents a $0.84 dividend on an annualized basis and a dividend yield of 0.3%. The ex-dividend date of this dividend was Monday, March 9th. Alphabet’s dividend payout ratio is currently 7.77%.

Analyst Ratings Changes

GOOGL has been the subject of a number of research reports. Stifel Nicolaus restated a “buy” rating and set a $395.00 target price (up from $346.00) on shares of Alphabet in a research report on Thursday, February 5th. Argus upped their price target on shares of Alphabet from $365.00 to $385.00 and gave the company a “buy” rating in a report on Friday, February 6th. Roth Mkm increased their price target on shares of Alphabet from $365.00 to $395.00 and gave the company a “buy” rating in a research report on Thursday, February 5th. DA Davidson raised their price objective on shares of Alphabet from $300.00 to $310.00 and gave the stock a “neutral” rating in a research note on Thursday, February 5th. Finally, Pivotal Research lifted their price objective on Alphabet from $400.00 to $420.00 and gave the stock a “buy” rating in a research report on Thursday, February 5th. Three research analysts have rated the stock with a Strong Buy rating, forty-three have issued a Buy rating and five have assigned a Hold rating to the company’s stock. Based on data from MarketBeat, Alphabet currently has a consensus rating of “Moderate Buy” and a consensus target price of $367.18.

Alphabet Company Profile

Alphabet Inc is the holding company created in 2015 to organize Google and a portfolio of businesses developing technologies beyond Google’s core internet services. Its principal operations are led by Google, which builds and operates consumer-facing products such as Google Search, YouTube, Android, Chrome, Gmail, Google Maps and Google Workspace, as well as advertising platforms (Google Ads and AdSense) that historically generate the majority of its revenue. Google also develops consumer hardware (Pixel phones, Nest smart-home devices, Chromecast) and developer and distribution platforms such as Google Play.

Beyond Google’s consumer and advertising businesses, Alphabet invests in enterprise and infrastructure offerings through Google Cloud, which provides cloud computing, data analytics and productivity services to businesses and institutions.