Pitcairn Co. Sells 5,147 Shares of Procter & Gamble Company (The) $PG

Pitcairn Co. lowered its holdings in shares of Procter & Gamble Company (The) (NYSE:PG) by 4.9% during the third quarter, HoldingsChannel reports. The firm owned 99,494 shares of the company’s stock after selling 5,147 shares during the quarter. Procter & Gamble comprises 1.2% of Pitcairn Co.’s holdings, making the stock its 14th largest holding. Pitcairn Co.’s holdings in Procter & Gamble were worth $15,287,000 at the end of the most recent reporting period.

Several other institutional investors and hedge funds have also modified their holdings of PG. Smith Moore & CO. boosted its holdings in shares of Procter & Gamble by 3.4% in the third quarter. Smith Moore & CO. now owns 37,988 shares of the company’s stock valued at $5,837,000 after buying an additional 1,256 shares during the period. Crossmark Global Holdings Inc. lifted its position in Procter & Gamble by 68.4% in the 3rd quarter. Crossmark Global Holdings Inc. now owns 213,928 shares of the company’s stock valued at $32,870,000 after acquiring an additional 86,888 shares in the last quarter. Winch Advisory Services LLC boosted its stake in Procter & Gamble by 4.2% in the 3rd quarter. Winch Advisory Services LLC now owns 7,664 shares of the company’s stock worth $1,178,000 after purchasing an additional 309 shares during the period. NFC Investments LLC bought a new position in Procter & Gamble during the 3rd quarter worth about $206,000. Finally, Advisory Alpha LLC raised its stake in shares of Procter & Gamble by 22.0% in the 3rd quarter. Advisory Alpha LLC now owns 18,533 shares of the company’s stock valued at $2,818,000 after purchasing an additional 3,338 shares during the period. 65.77% of the stock is currently owned by institutional investors and hedge funds.

Key Headlines Impacting Procter & Gamble

Here are the key news stories impacting Procter & Gamble this week:

• Positive Sentiment: New product push — P&G revived its Mr. Clean brand with a headline product innovation aimed at reinvigorating sales in cleaning/leisure categories; product momentum and marketing can help near-term sales and support market confidence. Mr. Clean Unretires and Launches New Innovation to Tackle Messes
• Positive Sentiment: Sector tailwinds — Analysts flag PG among several consumer-staples names likely to benefit from resilient staples demand, digital expansion and portfolio optimization, which supports steady cash flow and margins. This is a positive backdrop for earnings stability. 4 Consumer Product Stocks Set to Benefit From Strong Industry Momentum
• Positive Sentiment: Dividend credibility — Coverage lists PG among long-term dividend growers (Dividend Kings), reinforcing the stock’s appeal for income investors and supporting valuation multiple resilience versus cyclicals. These Dividend Kings Have Raised Their Dividends for 50+ Years
• Neutral Sentiment: Valuation comparison — A piece compares PG to Kenvue (KVUE) for value investors; useful context but not an immediate catalyst — may influence relative-rotation flows among staples investors. KVUE vs PG: Which Stock Is the Better Value Option?
• Negative Sentiment: Insider selling reported — Multiple filings and coverage note insider sale activity (including a specific 5,549-share sale) and headlines tie these sales to near-term share weakness; insider selling often triggers short-term selling pressure and investor caution. Ma. Fatima Francisco Sells 5,549 Shares of Procter & Gamble (NYSE:PG) Stock
• Negative Sentiment: Shares declined more than the market — Coverage notes PG fell more steeply than the broader market in the latest session, which appears tied to the insider selling headlines and short-term investor positioning rather than fresh operational misses. Procter & Gamble (PG) Falls More Steeply Than Broader Market: What Investors Need to Know

Procter & Gamble Stock Performance

NYSE PG opened at $153.94 on Friday. The firm has a market capitalization of $357.76 billion, a P/E ratio of 22.81, a price-to-earnings-growth ratio of 5.29 and a beta of 0.37. The company has a current ratio of 0.72, a quick ratio of 0.51 and a debt-to-equity ratio of 0.49. The firm’s fifty day moving average price is $152.17 and its two-hundred day moving average price is $151.23. Procter & Gamble Company has a 1 year low of $137.62 and a 1 year high of $179.99.

Procter & Gamble (NYSE:PG) last released its quarterly earnings data on Thursday, January 22nd. The company reported $1.88 earnings per share for the quarter, topping the consensus estimate of $1.86 by $0.02. Procter & Gamble had a net margin of 19.30% and a return on equity of 32.21%. The company had revenue of $22.21 billion for the quarter, compared to analyst estimates of $22.36 billion. During the same period in the previous year, the business earned $1.88 EPS. Procter & Gamble’s revenue for the quarter was up 1.5% compared to the same quarter last year. Procter & Gamble has set its FY 2026 guidance at 6.830-7.090 EPS. As a group, research analysts anticipate that Procter & Gamble Company will post 6.91 EPS for the current year.

Procter & Gamble Announces Dividend

The firm also recently disclosed a quarterly dividend, which was paid on Tuesday, February 17th. Stockholders of record on Friday, January 23rd were given a $1.0568 dividend. This represents a $4.23 dividend on an annualized basis and a dividend yield of 2.7%. The ex-dividend date of this dividend was Friday, January 23rd. Procter & Gamble’s dividend payout ratio (DPR) is presently 62.67%.

Analyst Ratings Changes

A number of research analysts recently issued reports on PG shares. Barclays set a $155.00 price objective on Procter & Gamble in a report on Friday, January 16th. Wells Fargo & Company reaffirmed an “overweight” rating and set a $177.00 price target on shares of Procter & Gamble in a research note on Tuesday, February 17th. Erste Group Bank upgraded shares of Procter & Gamble from a “hold” rating to a “buy” rating in a report on Wednesday, February 18th. Dbs Bank upgraded shares of Procter & Gamble from a “hold” rating to a “buy” rating in a report on Friday, January 23rd. Finally, Piper Sandler started coverage on shares of Procter & Gamble in a research note on Wednesday, January 7th. They issued a “neutral” rating and a $150.00 price target on the stock. Fourteen investment analysts have rated the stock with a Buy rating and seven have assigned a Hold rating to the stock. According to MarketBeat, the stock currently has a consensus rating of “Moderate Buy” and an average price target of $168.33.

Insider Activity at Procter & Gamble

In related news, insider Balaji Purushothaman sold 12,827 shares of the business’s stock in a transaction that occurred on Wednesday, February 11th. The stock was sold at an average price of $160.31, for a total transaction of $2,056,296.37. Following the transaction, the insider directly owned 12,639 shares of the company’s stock, valued at approximately $2,026,158.09. The trade was a 50.37% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, insider Marc S. Pritchard sold 95,903 shares of the firm’s stock in a transaction on Friday, January 23rd. The shares were sold at an average price of $151.15, for a total value of $14,495,738.45. Following the sale, the insider directly owned 182,607 shares of the company’s stock, valued at $27,601,048.05. This represents a 34.43% decrease in their position. The SEC filing for this sale provides additional information. Insiders sold a total of 348,618 shares of company stock worth $55,462,643 in the last three months. 0.20% of the stock is owned by company insiders.

About Procter & Gamble

Procter & Gamble (NYSE: PG) is a multinational consumer goods company headquartered in Cincinnati, Ohio. Founded in 1837 by William Procter and James Gamble, P&G has grown into one of the world’s largest producers of branded consumer packaged goods. The company focuses on developing, manufacturing and marketing a broad portfolio of household and personal care products sold to consumers and retailers worldwide.

P&G’s product offering spans several core business categories, including Beauty, Grooming, Health Care, Fabric & Home Care, and Baby, Feminine & Family Care.