Marks Group Wealth Management Inc Has $36.95 Million Holdings in Alphabet Inc. $GOOG

Marks Group Wealth Management Inc lessened its holdings in Alphabet Inc. (NASDAQ:GOOG) by 6.0% in the third quarter, according to its most recent filing with the SEC. The institutional investor owned 151,704 shares of the information services provider’s stock after selling 9,682 shares during the period. Alphabet accounts for approximately 3.4% of Marks Group Wealth Management Inc’s holdings, making the stock its biggest position. Marks Group Wealth Management Inc’s holdings in Alphabet were worth $36,948,000 at the end of the most recent quarter.

Other large investors have also made changes to their positions in the company. Tradewinds LLC. raised its stake in shares of Alphabet by 2,134.8% during the 3rd quarter. Tradewinds LLC. now owns 45,098 shares of the information services provider’s stock worth $10,984,000 after acquiring an additional 43,080 shares in the last quarter. Atlantic Union Bankshares Corp boosted its stake in Alphabet by 31.3% in the third quarter. Atlantic Union Bankshares Corp now owns 354,529 shares of the information services provider’s stock valued at $86,345,000 after acquiring an additional 84,553 shares in the last quarter. CWA Asset Management Group LLC grew its holdings in Alphabet by 2.2% in the third quarter. CWA Asset Management Group LLC now owns 157,143 shares of the information services provider’s stock worth $38,272,000 after purchasing an additional 3,444 shares during the last quarter. American National Bank of Texas acquired a new position in shares of Alphabet during the third quarter worth $900,000. Finally, Northwestern Mutual Wealth Management Co. increased its position in shares of Alphabet by 3.7% during the second quarter. Northwestern Mutual Wealth Management Co. now owns 1,164,341 shares of the information services provider’s stock worth $206,542,000 after purchasing an additional 42,028 shares in the last quarter. 27.26% of the stock is currently owned by hedge funds and other institutional investors.

Analyst Ratings Changes

A number of research firms have recently weighed in on GOOG. KeyCorp set a $370.00 price objective on Alphabet in a research report on Thursday, February 5th. Wolfe Research increased their price target on Alphabet from $290.00 to $350.00 and gave the company an “outperform” rating in a research note on Thursday, October 30th. HSBC reissued a “buy” rating and issued a $335.00 price target on shares of Alphabet in a report on Thursday, October 30th. Bank of America upped their price objective on shares of Alphabet from $280.00 to $335.00 and gave the company a “buy” rating in a report on Thursday, October 30th. Finally, Cantor Fitzgerald reaffirmed a “neutral” rating on shares of Alphabet in a research report on Tuesday, January 20th. Nine research analysts have rated the stock with a Strong Buy rating, twenty-eight have assigned a Buy rating, three have given a Hold rating and one has given a Sell rating to the company’s stock. According to MarketBeat.com, Alphabet currently has an average rating of “Buy” and a consensus target price of $343.90.

Insider Buying and Selling at Alphabet

In other Alphabet news, CAO Amie Thuener O’toole sold 2,778 shares of the stock in a transaction dated Monday, December 15th. The stock was sold at an average price of $312.30, for a total transaction of $867,569.40. Following the sale, the chief accounting officer directly owned 8,962 shares of the company’s stock, valued at approximately $2,798,832.60. This trade represents a 23.66% decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through this link. Also, CEO Sundar Pichai sold 32,500 shares of Alphabet stock in a transaction dated Wednesday, January 21st. The shares were sold at an average price of $327.30, for a total value of $10,637,250.00. Following the transaction, the chief executive officer owned 2,211,872 shares of the company’s stock, valued at $723,945,705.60. The trade was a 1.45% decrease in their position. The disclosure for this sale is available in the SEC filing. Over the last ninety days, insiders have sold 2,112,482 shares of company stock valued at $119,145,289. Company insiders own 12.99% of the company’s stock.

Key Alphabet News

Here are the key news stories impacting Alphabet this week:

• Positive Sentiment: Alphabet is folding robotics‑software maker Intrinsic into Google, consolidating talent and tech from its “Other Bets” unit into the core business — a move that accelerates Google’s push into physical AI and could shorten commercialization timelines for robotics use cases. Former Alphabet ‘moonshot’ robotics company Intrinsic is folding into Google
• Positive Sentiment: Waymo is expanding on‑road testing to Chicago and Charlotte, signaling continued scaling of Waymo’s robotaxi commercialization efforts — potential long‑term revenue optionality and clearer path to monetization. Waymo to begin testing in Chicago and Charlotte
• Positive Sentiment: Gemini adoption is broadening: Samsung’s S26 demos show Gemini autonomously operating third‑party apps, underscoring device partnerships that expand distribution and revenue leverage for Google’s AI stack. Samsung’s S26 gives an advance look at what the Google-powered Apple Siri could do
• Positive Sentiment: Google announced a major clean‑power/data‑center push (1.9GW) including a 100‑hour iron‑battery, and related utility deals — improves energy resilience and long‑term margin/cost profile for hyperscale data centers. Google’s new 1.9GW clean energy deal includes massive 100-hour battery
• Positive Sentiment: Wells Fargo upgraded Alphabet to a stronger rating, supporting bullish analyst sentiment that can attract flows and underwrite higher multiples. Wells Fargo upgrades Alphabet (GOOG)
• Positive Sentiment: Analysis highlighting Alphabet’s hidden assets (stakes in Anthropic and SpaceX) reinforces a view of embedded upside beyond core Search/Cloud performance. Alphabet’s Quiet Edge: The Hidden Assets Powering Its Run
• Neutral Sentiment: Reuters reports Google will test showing rivals’ vertical search results more prominently across Europe to try to head off an EU antitrust fine — a pragmatic regulatory response but one that underscores ongoing legal risk in the region. Exclusive: Google to test changes to search results, source says as EU fine looms
• Neutral Sentiment: Google said it disrupted a China‑linked hacking group that targeted dozens of organizations — improves security posture and brand trust but has limited direct near‑term revenue impact. Google disrupts Chinese-linked hackers that attacked 53 groups globally
• Negative Sentiment: Russia fined Google ~22 million roubles for distributing VPN services on Google Play — a small hit financially but a reminder of geopolitical/regulatory costs in certain markets. Russia fines Google distributing VPN services, TASS reports
• Negative Sentiment: Headline noise: a report of insider selling and periodic short‑interest chatter has pressured sentiment in recent sessions; these items can weigh near‑term momentum even if fundamentals remain strong. Alphabet (NASDAQ:GOOG) Stock Price Down 1% on Insider Selling

Alphabet Price Performance

Shares of NASDAQ GOOG opened at $313.03 on Thursday. Alphabet Inc. has a 52 week low of $142.66 and a 52 week high of $350.15. The business’s 50 day moving average price is $321.36 and its 200 day moving average price is $281.87. The company has a quick ratio of 2.01, a current ratio of 2.01 and a debt-to-equity ratio of 0.11. The firm has a market cap of $3.79 trillion, a P/E ratio of 28.96, a P/E/G ratio of 1.82 and a beta of 1.10.

Alphabet (NASDAQ:GOOG) last posted its quarterly earnings results on Wednesday, February 4th. The information services provider reported $2.82 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $2.59 by $0.23. Alphabet had a net margin of 32.81% and a return on equity of 35.01%. The company had revenue of $113.83 billion during the quarter, compared to analyst estimates of $111.24 billion. During the same period last year, the firm posted $2.15 EPS. Alphabet’s revenue for the quarter was up 18.0% compared to the same quarter last year. On average, sell-side analysts expect that Alphabet Inc. will post 8.89 earnings per share for the current year.

Alphabet Announces Dividend

The firm also recently announced a quarterly dividend, which will be paid on Monday, March 16th. Investors of record on Monday, March 9th will be given a dividend of $0.21 per share. The ex-dividend date is Monday, March 9th. This represents a $0.84 dividend on an annualized basis and a yield of 0.3%. Alphabet’s payout ratio is currently 7.77%.

About Alphabet

Alphabet Inc (NASDAQ: GOOG) is a multinational technology holding company headquartered in Mountain View, California. Formed in 2015 through a corporate restructuring of Google, Alphabet serves as the parent to Google LLC and a portfolio of businesses collectively known as “Other Bets.” Google was originally founded in 1998 by Larry Page and Sergey Brin; Alphabet is led by CEO Sundar Pichai, who oversees Google and the broader company while the founders remain prominent shareholders and influential figures in the company’s history.

Alphabet’s core business centers on internet search and advertising, with Google Search and the company’s ad platforms (including Google Ads and AdSense) generating the majority of revenue by connecting advertisers with consumers worldwide.