SoundHound AI (NASDAQ:SOUN) Shares Up 6.8% – Here’s What Happened

SoundHound AI, Inc. (NASDAQ:SOUN) shot up 6.8% on Tuesday . The stock traded as high as $8.48 and last traded at $8.36. 36,395,334 shares changed hands during trading, an increase of 38% from the average session volume of 26,343,264 shares. The stock had previously closed at $7.83.

Key SoundHound AI News

Here are the key news stories impacting SoundHound AI this week:

• Positive Sentiment: SoundHound launched “Sales Assist,” a voice-powered in-store AI agent showcased at MWC 2026 aimed at improving retail sales recommendations and add-on conversions; the release highlights enterprise traction (nearly 30M AI customer interactions in 2025) and potential European market demand. MWC 2026: SoundHound AI Launches Sales Assist Agent
• Positive Sentiment: Brokerage coverage is generally favorable — the stock carries an average rating of “Moderate Buy,” which can support buying interest into the upcoming report. SoundHound AI Given Average Rating of “Moderate Buy”
• Positive Sentiment: Zacks notes SoundHound will report Q4 results Feb. 26 and reminds investors that the company showed accelerating enterprise adoption and diversified growth in the prior quarter — a positive catalyst if trends continue. SoundHound to Post Q4 Earnings: Buy, Sell or Hold the Stock?
• Neutral Sentiment: Market commentary highlights large upside potential if SoundHound posts another strong quarter, but notes the stock has been volatile — reinforcing that earnings will likely drive near-term moves. Will Another Strong Quarter Push This Under-$10 AI Stock Up 225%?
• Neutral Sentiment: Coverage also places SoundHound among “cash-heavy” tech names, underscoring financial resilience but not guaranteeing growth — a mixed factor for valuation. 2 Cash-Heavy Stocks to Consider Right Now and 1 Facing Challenges
• Negative Sentiment: Critical commentary (The Motley Fool) warns investors not to buy until SoundHound proves consistent revenue/profit growth, highlighting execution risk and reasons the stock can remain volatile around the earnings cadence. Don’t Buy SoundHound AI (SOUN) Until This Happens

Wall Street Analyst Weigh In

A number of research analysts have weighed in on the company. Zacks Research raised SoundHound AI from a “strong sell” rating to a “hold” rating in a report on Monday, February 9th. DA Davidson set a $14.00 price objective on shares of SoundHound AI in a research note on Thursday, January 8th. Cantor Fitzgerald raised shares of SoundHound AI from a “neutral” rating to an “overweight” rating and upped their target price for the company from $13.00 to $15.00 in a report on Friday, December 12th. Weiss Ratings reissued a “sell (d-)” rating on shares of SoundHound AI in a research report on Friday, January 9th. Finally, LADENBURG THALM/SH SH upgraded SoundHound AI to a “strong-buy” rating in a research report on Thursday, December 18th. One equities research analyst has rated the stock with a Strong Buy rating, five have assigned a Buy rating, three have given a Hold rating and one has assigned a Sell rating to the stock. According to data from MarketBeat.com, the stock currently has a consensus rating of “Moderate Buy” and a consensus price target of $16.07.

SoundHound AI Stock Performance

The company has a fifty day moving average price of $9.77 and a 200-day moving average price of $13.08. The firm has a market capitalization of $3.51 billion, a PE ratio of -9.95 and a beta of 2.65.

Insider Buying and Selling

In other news, CEO Keyvan Mohajer sold 144,326 shares of the company’s stock in a transaction that occurred on Monday, December 22nd. The stock was sold at an average price of $11.28, for a total transaction of $1,627,997.28. Following the transaction, the chief executive officer owned 2,198,287 shares of the company’s stock, valued at approximately $24,796,677.36. This represents a 6.16% decrease in their ownership of the stock. The transaction was disclosed in a filing with the SEC, which can be accessed through this link. Also, SVP Majid Emami sold 32,741 shares of SoundHound AI stock in a transaction on Friday, December 26th. The stock was sold at an average price of $10.66, for a total value of $349,019.06. Following the sale, the senior vice president owned 532,845 shares of the company’s stock, valued at approximately $5,680,127.70. This trade represents a 5.79% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders sold a total of 460,922 shares of company stock worth $5,199,073 over the last three months. 9.17% of the stock is currently owned by company insiders.

Institutional Investors Weigh In On SoundHound AI

Several hedge funds have recently modified their holdings of the business. Northwestern Mutual Wealth Management Co. raised its position in shares of SoundHound AI by 83.1% in the 2nd quarter. Northwestern Mutual Wealth Management Co. now owns 2,336 shares of the company’s stock worth $25,000 after acquiring an additional 1,060 shares in the last quarter. Dogwood Wealth Management LLC lifted its position in shares of SoundHound AI by 152.1% during the fourth quarter. Dogwood Wealth Management LLC now owns 2,559 shares of the company’s stock valued at $26,000 after buying an additional 1,544 shares during the last quarter. Danske Bank A S purchased a new stake in shares of SoundHound AI during the third quarter valued at about $26,000. Advisors Asset Management Inc. boosted its holdings in shares of SoundHound AI by 68.4% in the 2nd quarter. Advisors Asset Management Inc. now owns 2,519 shares of the company’s stock valued at $27,000 after buying an additional 1,023 shares in the last quarter. Finally, Investors Research Corp grew its position in shares of SoundHound AI by 62.4% in the 3rd quarter. Investors Research Corp now owns 1,822 shares of the company’s stock worth $29,000 after buying an additional 700 shares during the last quarter. Hedge funds and other institutional investors own 19.28% of the company’s stock.

SoundHound AI Company Profile

SoundHound AI, Inc is a voice AI and conversational intelligence company specializing in speech recognition, natural language understanding and sound identification technologies. Founded in 2005 and headquartered in Santa Clara, California, the company initially gained recognition with its music discovery app before pivoting to enterprise-grade voice AI solutions. Over the years, SoundHound AI has built a comprehensive platform that enables developers and businesses to embed conversational intelligence into a wide range of products and services.

The company’s core offering is the Houndify voice AI platform, which provides customizable speech-to-meaning technology, domain-specific natural language understanding and text-to-speech capabilities.