Affirm (NASDAQ:AFRM) Price Target Lowered to $77.00 at Royal Bank Of Canada

Affirm (NASDAQ:AFRM) had its price target reduced by Royal Bank Of Canada from $87.00 to $77.00 in a research note issued to investors on Friday, Marketbeat Ratings reports. They currently have a sector perform rating on the stock.

AFRM has been the topic of a number of other research reports. Weiss Ratings reaffirmed a “hold (c-)” rating on shares of Affirm in a report on Monday, December 29th. Wolfe Research assumed coverage on shares of Affirm in a research note on Tuesday, December 9th. They issued a “peer perform” rating on the stock. UBS Group set a $78.00 price target on Affirm in a report on Friday. Needham & Company LLC decreased their price objective on Affirm from $100.00 to $85.00 and set a “buy” rating for the company in a report on Friday. Finally, Bank of America increased their target price on shares of Affirm from $94.00 to $98.00 and gave the company a “buy” rating in a research report on Friday, November 7th. Two research analysts have rated the stock with a Strong Buy rating, nineteen have issued a Buy rating and seven have given a Hold rating to the stock. According to MarketBeat, the stock currently has an average rating of “Moderate Buy” and a consensus target price of $87.21.

Affirm Stock Down 4.0%

Shares of Affirm stock opened at $57.03 on Friday. The stock has a market capitalization of $18.82 billion, a price-to-earnings ratio of 70.41, a PEG ratio of 2.63 and a beta of 3.56. Affirm has a twelve month low of $30.90 and a twelve month high of $100.00. The company has a current ratio of 12.80, a quick ratio of 12.80 and a debt-to-equity ratio of 2.40. The business’s 50 day simple moving average is $71.53 and its 200-day simple moving average is $74.17.

Affirm (NASDAQ:AFRM) last issued its quarterly earnings data on Thursday, February 5th. The company reported $0.37 EPS for the quarter, topping analysts’ consensus estimates of $0.28 by $0.09. Affirm had a return on equity of 9.16% and a net margin of 7.60%.The firm had revenue of $1.12 billion during the quarter, compared to the consensus estimate of $1.06 billion. During the same period in the prior year, the business earned $0.23 EPS. The firm’s revenue was up 29.6% on a year-over-year basis. Equities research analysts forecast that Affirm will post -0.18 earnings per share for the current year.

Insider Activity at Affirm

In other Affirm news, CEO Max R. Levchin sold 666,666 shares of Affirm stock in a transaction that occurred on Monday, January 5th. The shares were sold at an average price of $80.62, for a total transaction of $53,746,612.92. The transaction was disclosed in a legal filing with the SEC, which is available through this hyperlink. Also, CFO Robert O’hare sold 36,401 shares of the company’s stock in a transaction on Monday, January 5th. The shares were sold at an average price of $80.00, for a total value of $2,912,080.00. Following the transaction, the chief financial officer directly owned 1,368 shares in the company, valued at $109,440. The trade was a 96.38% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Over the last quarter, insiders have sold 711,256 shares of company stock worth $57,231,923. Corporate insiders own 11.01% of the company’s stock.

Institutional Inflows and Outflows

Several hedge funds have recently bought and sold shares of the company. Vanguard Group Inc. increased its stake in shares of Affirm by 1.8% during the 4th quarter. Vanguard Group Inc. now owns 24,847,206 shares of the company’s stock worth $1,849,378,000 after purchasing an additional 428,138 shares during the last quarter. Durable Capital Partners LP grew its position in shares of Affirm by 12.3% in the second quarter. Durable Capital Partners LP now owns 7,389,337 shares of the company’s stock valued at $510,899,000 after purchasing an additional 808,455 shares during the last quarter. State Street Corp increased its stake in shares of Affirm by 26.7% in the third quarter. State Street Corp now owns 5,641,965 shares of the company’s stock worth $412,315,000 after purchasing an additional 1,187,665 shares during the period. Geode Capital Management LLC boosted its stake in Affirm by 5.8% during the 2nd quarter. Geode Capital Management LLC now owns 4,659,287 shares of the company’s stock valued at $322,195,000 after purchasing an additional 254,359 shares during the period. Finally, Invesco Ltd. increased its position in Affirm by 294.2% in the 3rd quarter. Invesco Ltd. now owns 4,333,691 shares of the company’s stock worth $316,706,000 after buying an additional 3,234,260 shares during the period. 69.29% of the stock is owned by institutional investors and hedge funds.

Key Headlines Impacting Affirm

Here are the key news stories impacting Affirm this week:

• Positive Sentiment: Q2 results beat consensus — Affirm reported an EPS beat and revenue growth with GMV up ~36% year-over-year, underscoring healthy transaction and merchant momentum. Affirm Q2 earnings beat (MarketBeat)
• Positive Sentiment: Customer and merchant metrics improving — active consumers and transactions per user rose, supporting repeat-use traction for Affirm’s BNPL offerings. Affirm BNPL volumes jump (PYMNTS)
• Positive Sentiment: New partnership expands reach — Affirm signed a deal with Virgin Media O2 to offer device financing in the U.K., which should broaden merchant distribution and product adoption. Affirm and Virgin Media O2 partnership (BusinessWire)
• Positive Sentiment: Some analyst support remains — Morgan Stanley recently upgraded the stock to Overweight, reflecting buy‑side interest despite mixed signals. Morgan Stanley upgrade (AmericanBankingNews)
• Neutral Sentiment: Guidance roughly in line — Affirm updated fiscal revenue targets that were generally in line with expectations, leaving less new directional information for investors. Q2 results and investor presentation (Affirm IR)
• Neutral Sentiment: Short-interest data shows no meaningful change — the reported short interest figures are effectively unchanged and do not appear to be driving today’s move.
• Negative Sentiment: Credit metrics deteriorated — Affirm increased loan-loss provisions and noted higher installment loan delinquency rates, which raised concerns about credit quality and pressured the stock. Earnings beat highlights growth and credit concerns (MarketBeat)
• Negative Sentiment: Analysts trimmed price targets — several firms (JPMorgan, Stephens, RBC) lowered targets this morning, signaling more cautious near‑term expectations and adding selling pressure. Analyst price-target changes (Benzinga / MarketScreener)

Affirm Company Profile

Affirm Holdings, Inc is a financial technology company that provides point-of-sale consumer lending and payments solutions for online and in-store purchases. Its core product is a buy-now-pay-later (BNPL) platform that enables consumers to split purchases into fixed, transparent installment loans with no hidden fees. Affirm offers a range of financing options through merchant integrations, a consumer-facing mobile app and virtual card capabilities, and tools for merchants to offer alternative payment methods at checkout.