Analysts Set Strategy Inc (NASDAQ:MSTR) Price Target at $452.81

Posted by Andrew Walz on Jan 18th, 2026

Strategy Inc (NASDAQ:MSTR – Get Free Report) has been given a consensus recommendation of “Moderate Buy” by the eighteen analysts that are presently covering the company, Marketbeat reports. Four research analysts have rated the stock with a hold recommendation, thirteen have assigned a buy recommendation and one has issued a strong buy recommendation on the company. The average twelve-month price target among brokers that have updated their coverage on the stock in the last year is $435.4375.

MSTR has been the topic of several research reports. Benchmark reaffirmed a “buy” rating on shares of Strategy in a report on Monday, December 1st. Monness Crespi & Hardt upgraded Strategy from a “sell” rating to a “neutral” rating in a research report on Monday, November 10th. Canaccord Genuity Group upped their price objective on shares of Strategy from $464.00 to $474.00 and gave the company a “buy” rating in a research note on Monday, November 3rd. Wells Fargo & Company reissued an “equal weight” rating and issued a $54.00 target price (down from $65.00) on shares of Strategy in a research report on Tuesday, September 30th. Finally, Citigroup reduced their price target on shares of Strategy from $485.00 to $325.00 and set a “buy” rating for the company in a research report on Monday, December 22nd.

Read Our Latest Analysis on Strategy

Strategy Price Performance

MSTR stock traded up $2.80 during trading hours on Friday, hitting $173.71. 19,369,617 shares of the stock traded hands, compared to its average volume of 18,604,928. The stock has a 50-day simple moving average of $175.90 and a 200 day simple moving average of $287.83. The company has a market cap of $49.92 billion, a P/E ratio of 8.08 and a beta of 3.42. Strategy has a one year low of $149.75 and a one year high of $457.22. The company has a current ratio of 0.66, a quick ratio of 0.66 and a debt-to-equity ratio of 0.16.

Strategy (NASDAQ:MSTR – Get Free Report) last issued its quarterly earnings results on Thursday, October 30th. The software maker reported $8.42 earnings per share for the quarter, beating analysts’ consensus estimates of ($0.10) by $8.52. The company had revenue of $128.69 million during the quarter, compared to the consensus estimate of $116.65 million. Strategy had a net margin of 1,667.09% and a return on equity of 20.98%. Strategy’s revenue was up 10.9% on a year-over-year basis. During the same period in the prior year, the company earned ($1.56) EPS. Strategy has set its FY 2025 guidance at 80.000-80.000 EPS.

Insider Activity

In related news, EVP Wei-Ming Shao sold 5,334 shares of the company’s stock in a transaction on Wednesday, November 12th. The stock was sold at an average price of $226.36, for a total transaction of $1,207,404.24. Following the transaction, the executive vice president directly owned 32,726 shares of the company’s stock, valued at approximately $7,407,857.36. The trade was a 14.01% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is accessible through the SEC website. Also, Director Carl J. Rickertsen bought 5,000 shares of the stock in a transaction on Monday, January 12th. The shares were acquired at an average cost of $155.88 per share, for a total transaction of $779,400.00. Following the purchase, the director owned 5,000 shares in the company, valued at approximately $779,400. This represents a ∞ increase in their ownership of the stock. The SEC filing for this purchase provides additional information. Over the last quarter, insiders have acquired 6,112 shares of company stock worth $885,408 and have sold 13,177 shares worth $2,843,166. 8.46% of the stock is currently owned by corporate insiders.

Institutional Inflows and Outflows

A number of institutional investors and hedge funds have recently bought and sold shares of MSTR. SJS Investment Consulting Inc. grew its stake in shares of Strategy by 25.8% in the 2nd quarter. SJS Investment Consulting Inc. now owns 117 shares of the software maker’s stock valued at $47,000 after buying an additional 24 shares in the last quarter. Mutual Advisors LLC increased its stake in shares of Strategy by 2.0% during the 2nd quarter. Mutual Advisors LLC now owns 1,350 shares of the software maker’s stock worth $548,000 after purchasing an additional 27 shares during the last quarter. Bernardo Wealth Planning LLC increased its stake in shares of Strategy by 3.9% during the 2nd quarter. Bernardo Wealth Planning LLC now owns 772 shares of the software maker’s stock worth $312,000 after purchasing an additional 29 shares during the last quarter. Smith Anglin Financial LLC raised its holdings in shares of Strategy by 1.2% during the 2nd quarter. Smith Anglin Financial LLC now owns 2,537 shares of the software maker’s stock valued at $1,025,000 after purchasing an additional 30 shares in the last quarter. Finally, GPS Wealth Strategies Group LLC boosted its holdings in Strategy by 2.7% in the second quarter. GPS Wealth Strategies Group LLC now owns 1,163 shares of the software maker’s stock worth $470,000 after purchasing an additional 31 shares in the last quarter. Hedge funds and other institutional investors own 59.84% of the company’s stock.

Strategy News Roundup

Here are the key news stories impacting Strategy this week:

Positive Sentiment: Bitcoin rally lifts MSTR — coverage notes Strategy stock surged as Bitcoin approached $100,000 and the company’s stake benefited from the crypto rally. Strategy (MSTR) Stock Soars 10 Percent
Positive Sentiment: Company continues to add Bitcoin — reporting that Strategy kept buying BTC amid increased clarity from MSCI, reinforcing the firm’s asset-allocation narrative. Strategy Inc. (MSTR) Continues to Add Bitcoin Amid MSCI Clarity
Positive Sentiment: Chairman Michael Saylor defends Bitcoin-treasury strategy — Saylor pushed back on criticism of companies using equity/debt to buy BTC, a public-relations positive that supports management’s narrative. Michael Saylor pushes back on criticism of Bitcoin treasury companies
Positive Sentiment: Insider buying — a Strategy director bought MSTR shares for the first time in 3.5 years, which investors often view as a confidence signal. Strategy Director Buys MSTR For First Time In 3.5 Years—Here’s Why That Matters
Neutral Sentiment: Analyst and market commentary is mixed — some Wall Street pieces highlight bullish analyst views and debate whether to buy, reflecting divergent investor opinions rather than a clear consensus. Wall Street Bulls Look Optimistic About Strategy (MSTR): Should You Buy?
Negative Sentiment: TD Cowen trims price target — the firm cut its MSTR target to $440 from $500, citing a weaker Bitcoin-yield outlook, which reduces analyst upside expectations. TD Cowen Cuts Strategy Stock (MSTR) Price Target on Lower Bitcoin Yield Outlook
Negative Sentiment: Mizuho lowers its price target — another analyst trimmed its target (from $484 to $403) while remaining positive, signaling caution about near-term upside. MSTR price target lowered by Mizuho
Negative Sentiment: Critical coverage — longform pieces (e.g., NYT) question whether Strategy’s Bitcoin-first transformation is sustainable, which can weigh on investor sentiment and attract more scrutiny. Michael Saylor’s Creative Bitcoin Strategy Isn’t Working

About Strategy

(Get Free Report)

Strategy, formerly known as MicroStrategy, Incorporated (NASDAQ: MSTR) is a global provider of enterprise analytics and mobility software. The company’s flagship platform offers business intelligence, data discovery, and advanced visualizations that enable organizations to analyze large volumes of data and deliver actionable insights. In addition to traditional on-premises deployments, Strategy provides a range of cloud-based services and managed offerings that allow customers to leverage the power of its analytics tools without managing complex infrastructure.

Founded in 1989 by Michael J.