Snap (NYSE:SNAP – Get Free Report) is one of 192 publicly-traded companies in the “Interactive Media & Services” industry, but how does it contrast to its rivals? We will compare Snap to related businesses based on the strength of its risk, institutional ownership, dividends, valuation, analyst recommendations, earnings and profitability.
Valuation and Earnings
This table compares Snap and its rivals top-line revenue, earnings per share and valuation.
| Gross Revenue | Net Income | Price/Earnings Ratio | |
| Snap | $5.93 billion | -$460.49 million | -55.83 |
| Snap Competitors | $12.05 billion | $3.48 billion | 7.95 |
Snap’s rivals have higher revenue and earnings than Snap. Snap is trading at a lower price-to-earnings ratio than its rivals, indicating that it is currently more affordable than other companies in its industry.
Risk and Volatility
Institutional and Insider Ownership
47.5% of Snap shares are held by institutional investors. Comparatively, 41.1% of shares of all “Interactive Media & Services” companies are held by institutional investors. 24.0% of shares of all “Interactive Media & Services” companies are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.
Analyst Recommendations
This is a breakdown of recent recommendations and price targets for Snap and its rivals, as provided by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Snap | 2 | 23 | 11 | 1 | 2.30 |
| Snap Competitors | 1446 | 6029 | 11560 | 443 | 2.56 |
Snap presently has a consensus price target of $7.31, indicating a potential upside of 45.43%. As a group, “Interactive Media & Services” companies have a potential upside of 33.32%. Given Snap’s higher probable upside, analysts plainly believe Snap is more favorable than its rivals.
Profitability
This table compares Snap and its rivals’ net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Snap | -2.30% | -7.21% | -2.00% |
| Snap Competitors | -349.71% | -23.08% | 3.97% |
Summary
Snap rivals beat Snap on 8 of the 13 factors compared.
Snap Company Profile
Snap Inc. operates as a technology company in North America, Europe, and internationally. The company offers Snapchat, a visual messaging application with various tabs, such as camera, visual messaging, snap map, stories, and spotlight that enable people to communicate visually through short videos and images. It also provides Spectacles, an eyewear product that connects with Snapchat and captures photos and video from a human perspective; and advertising products, including AR ads and Snap ads comprises a single image or video ads, collection ads, dynamic ads, story ads, and commercials. The company was formerly known as Snapchat, Inc. and changed its name to Snap Inc. in September 2016. Snap Inc. was founded in 2010 and is headquartered in Santa Monica, California.
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