Amazon.com (NASDAQ:AMZN – Get Free Report)‘s stock had its “buy” rating restated by analysts at Rosenblatt Securities in a research note issued to investors on Friday, Benzinga reports. They currently have a $360.00 price target on the e-commerce giant’s stock. Rosenblatt Securities‘s price objective suggests a potential upside of 51.23% from the company’s previous close.
Several other equities analysts also recently commented on the company. TD Cowen reiterated a “buy” rating and issued a $340.00 target price (down from $350.00) on shares of Amazon.com in a research report on Friday. DA Davidson set a $250.00 price objective on Amazon.com and gave the company a “neutral” rating in a research note on Friday. Mizuho lifted their target price on shares of Amazon.com from $330.00 to $335.00 and gave the stock an “outperform” rating in a research report on Friday. Royal Bank Of Canada reaffirmed an “outperform” rating and set a $330.00 price target on shares of Amazon.com in a research note on Friday. Finally, Needham & Company LLC reaffirmed a “buy” rating and set a $300.00 target price on shares of Amazon.com in a report on Friday, July 31st. One investment analyst has rated the stock with a Strong Buy rating, fifty-six have issued a Buy rating and three have given a Hold rating to the company. According to MarketBeat.com, the stock presently has a consensus rating of “Moderate Buy” and an average price target of $321.30.
Check Out Our Latest Analysis on Amazon.com
Amazon.com Price Performance
Amazon.com (NASDAQ:AMZN – Get Free Report) last released its quarterly earnings data on Thursday, October 29th. The e-commerce giant reported $1.89 earnings per share for the quarter, missing the consensus estimate of $1.97 by ($0.08). The firm had revenue of $201.94 billion for the quarter, compared to analyst estimates of $202.22 billion. Amazon.com had a net margin of 17.44% and a return on equity of 18.00%. The company’s revenue was up 12.1% compared to the same quarter last year. During the same period last year, the business earned $1.95 EPS. Equities analysts forecast that Amazon.com will post 8.00 earnings per share for the current year.
Insider Buying and Selling at Amazon.com
In related news, CFO Brian T. Olsavsky sold 6,172 shares of the stock in a transaction that occurred on Friday, August 21st. The stock was sold at an average price of $260.31, for a total transaction of $1,606,633.32. Following the completion of the sale, the chief financial officer directly owned 109,207 shares of the company’s stock, valued at approximately $28,427,674.17. This trade represents a 5.35% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the SEC, which can be accessed through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Andrew R. Jassy sold 20,000 shares of the company’s stock in a transaction on Friday, August 21st. The shares were sold at an average price of $259.01, for a total value of $5,180,200.00. Following the completion of the transaction, the chief executive officer owned 2,235,766 shares of the company’s stock, valued at $579,085,751.66. This trade represents a 0.89% decrease in their position. The SEC filing for this sale provides additional information. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders sold 71,589 shares of company stock valued at $18,580,515 in the last quarter. 8.90% of the stock is owned by company insiders.
Institutional Trading of Amazon.com
Hedge funds have recently added to or reduced their stakes in the stock. State Street Corp lifted its stake in Amazon.com by 5.5% during the second quarter. State Street Corp now owns 411,848,346 shares of the e-commerce giant’s stock worth $95,504,904,000 after purchasing an additional 21,398,025 shares during the last quarter. Bank of America Corp DE purchased a new stake in shares of Amazon.com during the second quarter worth about $22,218,775,000. Bank of New York Mellon Corp purchased a new position in shares of Amazon.com during the second quarter valued at approximately $16,341,405,000. Amundi boosted its stake in shares of Amazon.com by 3.9% during the 2nd quarter. Amundi now owns 63,822,242 shares of the e-commerce giant’s stock valued at $15,211,393,000 after purchasing an additional 2,421,739 shares in the last quarter. Finally, Legal & General Group Plc purchased a new position in shares of Amazon.com in the 2nd quarter valued at approximately $12,831,376,000. Institutional investors own 72.20% of the company’s stock.
Key Stories Impacting Amazon.com
Here are the key news stories impacting Amazon.com this week:
- Positive Sentiment: AWS growth accelerated sharply. Amazon Web Services revenue increased 39% to approximately $46 billion, its fastest growth in nearly five years. Management expects AWS growth to exceed 40% in 2027 and 2028, supported by rising AI demand and improving cloud economics. Amazon Q3 Revenues Miss Estimates, AWS Growth Hits Near 5-Year High
- Positive Sentiment: Analysts remain broadly bullish. Canaccord Genuity, RBC, JPMorgan, Guggenheim and other firms maintained positive ratings, with price targets generally ranging from $275 to $335. Analysts point to AWS, AI services, Prime Video profitability and Amazon’s long-term infrastructure position as potential sources of upside. Analyst Reaffirms Buy on Amazon
- Positive Sentiment: New growth opportunities could expand Amazon’s AI ecosystem. Amazon plans to sell its Trainium AI chips to outside customers by late 2027, while its Leo satellite-internet service is expected to begin an initial rollout this year. Amazon Has Bigger Plans for AI Chips
- Neutral Sentiment: Generative AI is sending more shoppers to competing search and shopping tools, but research indicates Amazon still captures a majority of AI-assisted purchases, suggesting potential disruption to customer discovery without an immediate loss of transactions. Amazon Wins 59% of AI-Assisted Purchases
- Negative Sentiment: Amazon missed quarterly expectations. Earnings per share came in at $1.89 versus roughly $1.97–$2.01 expected, while revenue of $201.94 billion was slightly below consensus. Fourth-quarter sales guidance was also viewed as light, raising concerns about holiday demand and softer retail growth. Amazon Projects Fourth-Quarter Sales Below Estimates
- Negative Sentiment: The main investor concern is the scale and timing of AI spending. Amazon spent approximately $77.3 billion on property and equipment in the quarter, is maintaining a roughly $220 billion 2026 capital-expenditure plan, and reported a $42.4 billion trailing-12-month free-cash-flow loss. Rising debt and expectations for even higher 2027 spending have intensified worries that AI returns may take years to materialize. Amazon’s Record Margins Couldn’t Stop the Sell-Off
About Amazon.com
Amazon.com, Inc is a global technology and e-commerce company founded by Jeff Bezos in 1994. Originally launched as an online bookstore, the company has expanded into a broad digital marketplace offering consumer products across numerous categories, including electronics, household goods, apparel, groceries and other merchandise. Amazon also sells products under its own brands and provides logistics, fulfillment and delivery services that support its retail operations and third-party sellers.
The company’s principal businesses include online and physical retail, Amazon Web Services (AWS), digital advertising, subscription services and consumer technology.
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