Investment Analysts’ Weekly Ratings Changes for Apple (AAPL)

Apple (NASDAQ: AAPL) has recently received a number of price target changes and ratings updates:

• 10/12/2026 – Apple had its price target raised by JPMorgan Chase & Co. from $340.00 to $360.00. They now have an “overweight” rating on the stock.
• 10/8/2026 – Apple was upgraded by Weiss Ratings from “buy (b-)” to “buy (b)”.
• 10/6/2026 – Apple had its “neutral” rating reaffirmed by UBS Group AG.
• 10/1/2026 – Apple was given a new $355.00 price target by Morgan Stanley. They now have an “overweight” rating on the stock.
• 10/1/2026 – Apple had its “hold” rating reaffirmed by Needham & Company LLC.
• 9/29/2026 – Apple had its “overweight” rating reaffirmed by Morgan Stanley. They now have a $360.00 price target on the stock.
• 9/25/2026 – Apple had its “outperform” rating reaffirmed by Sanford C. Bernstein.
• 9/23/2026 – Apple had its “buy” rating reaffirmed by Bank of America Corporation. They now have a $370.00 price target on the stock.
• 9/21/2026 – Apple had its “buy” rating reaffirmed by JPMorgan Chase & Co..
• 9/18/2026 – Apple was downgraded by Weiss Ratings from “buy (b)” to “buy (b-)”.
• 9/18/2026 – Apple was given a new $380.00 price target by Evercore Inc. They now have an “outperform” rating on the stock.
• 9/18/2026 – Apple was given a new $380.00 price target by Loop Capital.
• 9/17/2026 – Apple had its “buy” rating reaffirmed by UBS Group AG.
• 9/17/2026 – Apple had its “buy” rating reaffirmed by Bank of America Corporation. They now have a $370.00 price target on the stock.
• 9/14/2026 – Apple had its “outperform” rating reaffirmed by Evercore Inc. They now have a $380.00 price target on the stock, up from $365.00.
• 9/14/2026 – Apple had its price target raised by Phillip Securities from $290.00 to $300.00. They now have a “neutral” rating on the stock.
• 9/13/2026 – Apple had its “buy” rating reaffirmed by JPMorgan Chase & Co..
• 9/10/2026 – Apple had its “neutral” rating reaffirmed by UBS Group AG.
• 9/10/2026 – Apple had its “buy” rating reaffirmed by Citigroup Inc..
• 9/10/2026 – Apple had its “market perform” rating reaffirmed by Oppenheimer Holdings, Inc..
• 9/10/2026 – Apple had its “buy” rating reaffirmed by Bank of America Corporation. They now have a $370.00 price target on the stock, down from $380.00.
• 9/10/2026 – Apple had its “buy” rating reaffirmed by TD Cowen. They now have a $400.00 price target on the stock.
• 9/10/2026 – Apple had its “neutral” rating reaffirmed by Rosenblatt Securities. They now have a $303.00 price target on the stock.
• 9/9/2026 – Apple had its “underperform” rating reaffirmed by Jefferies Financial Group Inc..
• 9/8/2026 – Apple had its “buy” rating reaffirmed by HSBC Holdings plc. They now have a $366.00 price target on the stock.
• 9/8/2026 – Apple had its “hold” rating reaffirmed by Needham & Company LLC.
• 9/8/2026 – Apple had its “neutral” rating reaffirmed by Moffett Nathanson. They now have a $304.00 price target on the stock, up from $270.00.
• 9/4/2026 – Apple had its “underweight” rating reaffirmed by KeyCorp.
• 9/2/2026 – Apple had its “overweight” rating reaffirmed by Morgan Stanley. They now have a $360.00 price target on the stock.
• 9/2/2026 – Apple had its “neutral” rating reaffirmed by DA Davidson. They now have a $270.00 price target on the stock.
• 9/1/2026 – Apple had its price target raised by Rosenblatt Securities from $300.00 to $303.00. They now have a “neutral” rating on the stock.
• 8/25/2026 – Apple had its “outperform” rating reaffirmed by Evercore Inc.
• 8/17/2026 – Apple is now covered by The Goldman Sachs Group, Inc.. They set a “buy” rating on the stock.
• 8/17/2026 – Apple is now covered by BTIG Research. They set a “neutral” rating on the stock.
• 8/17/2026 – Apple was downgraded by Deutsche Bank Aktiengesellschaft from “buy” to “hold”.
• 8/17/2026 – Apple was downgraded by Seaport Research Partners from “buy” to “neutral”.
• 8/17/2026 – Apple is now covered by Piper Sandler. They set an “overweight” rating on the stock.
• 8/17/2026 – Apple was given a new $400.00 price target by Rothschild & Co Redburn. They now have a “buy” rating on the stock.
• 8/17/2026 – Apple was upgraded by Rothschild & Co Redburn from “neutral” to “buy”. They now have a $400.00 price target on the stock, up from $260.00.

Apple Announces Dividend

The firm also recently announced a quarterly dividend, which was paid on Thursday, August 13th. Investors of record on Monday, August 10th were given a dividend of $0.27 per share. The ex-dividend date was Monday, August 10th. This represents a $1.08 annualized dividend and a yield of 0.3%. Apple’s dividend payout ratio (DPR) is currently 12.39%.

Insider Buying and Selling at Apple

In other news, insider Timothy D. Cook sold 191,753 shares of the firm’s stock in a transaction on Friday, October 2nd. The shares were sold at an average price of $332.96, for a total transaction of $63,846,078.88. Following the completion of the transaction, the insider owned 3,264,168 shares of the company’s stock, valued at approximately $1,086,837,377.28. This trade represents a 5.55% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through the SEC website. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Also, SVP Jennifer Newstead sold 2,399 shares of the firm’s stock in a transaction on Tuesday, October 6th. The shares were sold at an average price of $332.01, for a total transaction of $796,491.99. Following the transaction, the senior vice president directly owned 39,593 shares of the company’s stock, valued at $13,145,271.93. The trade was a 5.71% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Over the last 90 days, insiders sold 279,383 shares of company stock valued at $92,912,517. 0.06% of the stock is owned by insiders.

Apple Inc is a technology company that designs, develops and markets consumer electronics, software and digital services. Its best-known products include the iPhone smartphone, Mac personal computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and software platforms, including iOS, macOS, iPadOS, watchOS and visionOS.

Apple’s services business includes the App Store, Apple Music, Apple TV+, Apple Arcade, Apple News+, Apple Fitness+ and iCloud.