Salesforce Inc. $CRM Shares Bought by NewEdge Advisors LLC

NewEdge Advisors LLC raised its position in Salesforce Inc. (NYSE:CRM) by 6.6% during the second quarter, HoldingsChannel reports. The firm owned 90,082 shares of the CRM provider’s stock after buying an additional 5,584 shares during the quarter. NewEdge Advisors LLC’s holdings in Salesforce were worth $14,112,000 as of its most recent SEC filing.

Several other institutional investors have also modified their holdings of the company. Fred Alger Management LLC lifted its stake in Salesforce by 0.3% during the third quarter. Fred Alger Management LLC now owns 14,943 shares of the CRM provider’s stock worth $3,548,000 after purchasing an additional 45 shares during the last quarter. Synergy Financial Group LTD lifted its position in shares of Salesforce by 2.4% during the 3rd quarter. Synergy Financial Group LTD now owns 2,035 shares of the CRM provider’s stock worth $482,000 after buying an additional 48 shares during the last quarter. CBIZ Investment Advisory Services LLC lifted its position in shares of Salesforce by 35.4% during the 4th quarter. CBIZ Investment Advisory Services LLC now owns 199 shares of the CRM provider’s stock worth $53,000 after buying an additional 52 shares during the last quarter. Krane Funds Advisors LLC boosted its holdings in shares of Salesforce by 0.7% in the 4th quarter. Krane Funds Advisors LLC now owns 8,254 shares of the CRM provider’s stock valued at $2,187,000 after buying an additional 57 shares in the last quarter. Finally, HBW Advisory Services LLC boosted its holdings in shares of Salesforce by 0.4% in the 1st quarter. HBW Advisory Services LLC now owns 13,098 shares of the CRM provider’s stock valued at $2,445,000 after buying an additional 57 shares in the last quarter. 80.43% of the stock is owned by hedge funds and other institutional investors.

Insider Buying and Selling at Salesforce

In other Salesforce news, Director Craig Conway sold 4,500 shares of the company’s stock in a transaction on Friday, September 4th. The stock was sold at an average price of $260.61, for a total value of $1,172,745.00. Following the sale, the director owned 5,437 shares of the company’s stock, valued at approximately $1,416,936.57. This represents a 45.29% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through the SEC website. 3.50% of the stock is currently owned by corporate insiders.

Wall Street Analyst Weigh In

A number of equities research analysts recently weighed in on CRM shares. Guggenheim reissued a “buy” rating and issued a $228.00 price target on shares of Salesforce in a research report on Thursday, August 27th. Evercore reiterated an “outperform” rating on shares of Salesforce in a research report on Thursday, August 27th. UBS Group reissued a “buy” rating on shares of Salesforce in a report on Friday. Citigroup upped their target price on Salesforce from $204.00 to $233.00 and gave the company a “neutral” rating in a research report on Thursday, August 27th. Finally, Needham & Company LLC restated a “buy” rating and set a $400.00 price target on shares of Salesforce in a research note on Wednesday, September 2nd. Three equities research analysts have rated the stock with a Strong Buy rating, twenty-eight have given a Buy rating, fourteen have given a Hold rating and three have given a Sell rating to the stock. Based on data from MarketBeat.com, the stock presently has an average rating of “Moderate Buy” and an average price target of $267.12.

Trending Headlines about Salesforce

Here are the key news stories impacting Salesforce this week:

• Positive Sentiment: AI acquisition strategy is accelerating. Salesforce completed its acquisition of Fin, formerly Intercom, adding an AI customer-agent platform, a technical AI team and more than 30,000 customers. The company is also reportedly in talks to acquire voice-AI market-research startup Listen Labs for approximately $2 billion, potentially strengthening its customer-data and AI capabilities. Salesforce Completes Acquisition of Fin Salesforce Eyes $2 Billion Acquisition of Listen Labs
• Positive Sentiment: Salesforce is expanding its enterprise AI ecosystem. Its new Enterprise AI Harness is designed to coordinate multiple models and agents using shared business context, while the Claudeforce partnership with Anthropic combines Claude with Salesforce CRM. These initiatives support the company’s argument that Agentforce and related products can drive future growth. Salesforce’s Enterprise AI Harness Salesforce and Anthropic Announce Claudeforce
• Positive Sentiment: Recent fundamentals remain supportive. Salesforce’s latest quarter beat EPS estimates by a wide margin, revenue increased 10.8% year over year, and profitability improved. This strong report helped reverse the market’s earlier concern that AI would undermine Salesforce’s core business.
• Neutral Sentiment: Investor attention is unusually high. Zacks identifies CRM as a trending stock, while analysts and investors weigh its earnings momentum, Agentforce growth and upcoming Dreamforce commentary. Some coverage frames the recent rally as a reason to take profits rather than add exposure. Salesforce Is a Trending Stock
• Negative Sentiment: Competitive and technical risks remain. Microsoft is marketing an AI-powered migration tool to win Salesforce customers for Dynamics 365, while AI-native startup Lightfield raised $47 million to develop a potential Salesforce alternative. Technical analysts also warn that CRM may be running into chart resistance after its sharp advance, and some investors question whether rising debt and acquisition spending increase risk.

Salesforce Stock Performance

NYSE:CRM opened at $247.41 on Friday. The company has a debt-to-equity ratio of 1.02, a current ratio of 0.84 and a quick ratio of 0.84. The firm has a market cap of $203.62 billion, a price-to-earnings ratio of 22.55, a price-to-earnings-growth ratio of 1.11 and a beta of 1.20. The firm’s fifty day moving average price is $200.54 and its 200 day moving average price is $187.17. Salesforce Inc. has a 1-year low of $146.32 and a 1-year high of $269.11.

Salesforce (NYSE:CRM) last announced its quarterly earnings data on Wednesday, August 26th. The CRM provider reported $5.90 earnings per share for the quarter, beating analysts’ consensus estimates of $3.27 by $2.63. The company had revenue of $11.35 billion for the quarter, compared to analyst estimates of $11.33 billion. Salesforce had a return on equity of 24.90% and a net margin of 21.99%.The firm’s revenue for the quarter was up 10.8% compared to the same quarter last year. During the same quarter in the previous year, the company earned $2.91 EPS. Salesforce has set its FY 2027 guidance at 16.670-16.710 EPS and its Q3 2027 guidance at 3.420-3.440 EPS. On average, sell-side analysts expect that Salesforce Inc. will post 12.83 EPS for the current year.

Salesforce Announces Dividend

The company also recently declared a quarterly dividend, which will be paid on Thursday, October 8th. Stockholders of record on Thursday, September 17th will be paid a dividend of $0.44 per share. The ex-dividend date of this dividend is Thursday, September 17th. This represents a $1.76 annualized dividend and a dividend yield of 0.7%. Salesforce’s payout ratio is 16.04%.

About Salesforce

Salesforce, Inc is a cloud-based software company that provides customer relationship management (CRM) technology and related enterprise applications. Its platform helps organizations manage sales, customer service, marketing, commerce, data analytics and business operations through subscription-based software and cloud services.

The company’s product portfolio includes Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud, Data Cloud and the Salesforce Platform. Salesforce also offers Slack for workplace collaboration, Tableau for data visualization and analytics, MuleSoft for application integration, and artificial intelligence capabilities, including its Agentforce platform for building and deploying AI agents.

Founded in 1999, Salesforce is headquartered in San Francisco, California, and serves businesses and organizations across a broad range of industries and geographic markets worldwide.