Weekly Analysts’ Ratings Updates for Netflix (NFLX)

A number of firms have modified their ratings and price targets on shares of Netflix (NASDAQ: NFLX) recently:

• 8/25/2026 – Netflix had its “outperform” rating reaffirmed by Wolfe Research. They now have a $95.00 price target on the stock, up from $84.00.
• 8/20/2026 – Netflix had its “buy” rating reaffirmed by JPMorgan Chase & Co..
• 8/17/2026 – Netflix had its “market perform” rating reaffirmed by Citigroup Inc..
• 8/14/2026 – Netflix had its “outperform” rating reaffirmed by BMO Capital Markets.
• 8/5/2026 – Netflix had its price target lowered by Itau BBA Securities from $151.40 to $96.00. They now have an “outperform” rating on the stock.
• 7/24/2026 – Netflix had its price target lowered by Loop Capital from $115.00 to $95.00. They now have a “buy” rating on the stock.
• 7/22/2026 – Netflix was given a new $90.00 price target by Robert W. Baird. They now have an “outperform” rating on the stock.
• 7/22/2026 – Netflix had its price target lowered by Daiwa Securities Group Inc. from $102.00 to $76.00. They now have an “outperform” rating on the stock.
• 7/21/2026 – Netflix had its price target lowered by Rothschild & Co Redburn from $120.00 to $93.00. They now have a “buy” rating on the stock.
• 7/21/2026 – Netflix had its price target lowered by CICC Research from $110.00 to $90.00. They now have an “outperform” rating on the stock.
• 7/21/2026 – Netflix was upgraded by China Intl Cap to “strong-buy”.
• 7/20/2026 – Netflix was downgraded by Seaport Research Partners from “buy” to “neutral”.
• 7/20/2026 – Netflix was downgraded by Citigroup Inc. from “buy” to “positive”.
• 7/20/2026 – Netflix is now covered by CLSA. They set an “outperform” rating on the stock.
• 7/20/2026 – Netflix was downgraded by BMO Capital Markets from “outperform” to “market perform”.
• 7/20/2026 – Netflix was downgraded by The Goldman Sachs Group, Inc. from “underweight” to “sell”.
• 7/20/2026 – Netflix was given a new $110.00 price target by Deutsche Bank Aktiengesellschaft.
• 7/20/2026 – Netflix had its price target lowered by President Capital from $134.00 to $83.00. They now have a “buy” rating on the stock.
• 7/20/2026 – Netflix had its “buy” rating reaffirmed by DZ Bank AG.
• 7/19/2026 – Netflix was upgraded by Phillip Securities from “moderate buy” to “strong-buy”. They now have a $110.00 price target on the stock.
• 7/17/2026 – Netflix is now covered by Stephens. They set an “overweight” rating on the stock.
• 7/17/2026 – Netflix was given a new $75.00 price target by Rosenblatt Securities. They now have a “neutral” rating on the stock.
• 7/17/2026 – Netflix had its “overweight” rating reaffirmed by Piper Sandler. They now have a $85.00 price target on the stock, down from $115.00.
• 7/17/2026 – Netflix was downgraded by KGI Securities from “outperform” to “neutral”. They now have a $75.00 price target on the stock.
• 7/17/2026 – Netflix was given a new $75.00 price target by Guggenheim. They now have a “buy” rating on the stock.
• 7/17/2026 – Netflix was given a new $80.00 price target by Wells Fargo & Company. They now have an “equal weight” rating on the stock.
• 7/17/2026 – Netflix was given a new $85.00 price target by Oppenheimer Holdings, Inc.. They now have an “outperform” rating on the stock.
• 7/17/2026 – Netflix was given a new $94.00 price target by The Goldman Sachs Group, Inc.. They now have a “buy” rating on the stock.
• 7/17/2026 – Netflix was given a new $95.00 price target by Sanford C. Bernstein. They now have an “outperform” rating on the stock.
• 7/17/2026 – Netflix had its price target lowered by Seaport Research Partners from $119.00 to $102.00. They now have a “buy” rating on the stock.
• 7/17/2026 – Netflix had its price target lowered by Jefferies Financial Group Inc. from $110.00 to $90.00. They now have a “buy” rating on the stock.
• 7/17/2026 – Netflix had its price target lowered by China Renaissance from $100.00 to $80.00. They now have a “hold” rating on the stock.
• 7/17/2026 – Netflix had its price target raised by New Street Research from $96.00 to $102.00. They now have a “neutral” rating on the stock.
• 7/17/2026 – Netflix had its price target lowered by Moffett Nathanson from $115.00 to $100.00. They now have a “buy” rating on the stock.
• 7/17/2026 – Netflix had its price target lowered by Bank of America Corporation from $125.00 to $105.00. They now have a “buy” rating on the stock.
• 7/17/2026 – Netflix had its price target lowered by HSBC Holdings plc from $104.00 to $96.00. They now have a “buy” rating on the stock.
• 7/17/2026 – Netflix had its price target lowered by JPMorgan Chase & Co. from $118.00 to $85.00. They now have an “overweight” rating on the stock.
• 7/17/2026 – Netflix had its price target lowered by Wedbush from $118.00 to $105.00. They now have an “outperform” rating on the stock.
• 7/17/2026 – Netflix had its price target lowered by UBS Group AG from $130.00 to $115.00. They now have a “buy” rating on the stock.
• 7/17/2026 – Netflix had its price target lowered by TD Cowen from $112.00 to $100.00. They now have a “buy” rating on the stock.
• 7/17/2026 – Netflix had its price target lowered by Barclays PLC from $85.00 to $80.00. They now have an “equal weight” rating on the stock.
• 7/17/2026 – Netflix had its price target lowered by Pivotal Research from $96.00 to $70.00. They now have a “hold” rating on the stock.
• 7/16/2026 – Netflix had its “reduce” rating reaffirmed by Barclays PLC.
• 7/16/2026 – Netflix had its “buy” rating reaffirmed by Sanford C. Bernstein.
• 7/15/2026 – Netflix had its “buy” rating reaffirmed by Guggenheim. They now have a $120.00 price target on the stock.
• 7/14/2026 – Netflix had its “overweight” rating reaffirmed by Morgan Stanley. They now have a $90.00 price target on the stock, down from $115.00.
• 7/14/2026 – Netflix was given a new $85.00 price target by Barclays PLC. They now have an “equal weight” rating on the stock.
• 7/14/2026 – Netflix was given a new $90.00 price target by Morgan Stanley. They now have an “overweight” rating on the stock.
• 7/14/2026 – Netflix had its “neutral” rating reaffirmed by Rosenblatt Securities. They now have a $95.00 price target on the stock.
• 7/13/2026 – Netflix was given a new $100.00 price target by UBS Group AG.
• 7/13/2026 – Netflix had its “overweight” rating reaffirmed by KeyCorp. They now have a $92.00 price target on the stock, down from $115.00.
• 7/13/2026 – Netflix had its price target lowered by Oppenheimer Holdings, Inc. from $120.00 to $100.00. They now have an “outperform” rating on the stock.
• 7/9/2026 – Netflix had its “buy” rating reaffirmed by Citigroup Inc.. They now have a $100.00 price target on the stock, down from $115.00.
• 7/8/2026 – Netflix was given a new $100.00 price target by Sanford C. Bernstein. They now have an “outperform” rating on the stock.

Insider Buying and Selling at Netflix

In other Netflix news, CEO Theodore A. Sarandos sold 105,850 shares of Netflix stock in a transaction dated Monday, August 3rd. The stock was sold at an average price of $73.03, for a total value of $7,730,225.50. Following the sale, the chief executive officer owned 206,266 shares of the company’s stock, valued at $15,063,605.98. This trade represents a 33.91% decrease in their position. The transaction was disclosed in a document filed with the SEC, which is available through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Also, insider David A. Hyman sold 5,723 shares of the stock in a transaction dated Tuesday, August 4th. The stock was sold at an average price of $72.85, for a total transaction of $416,920.55. Following the transaction, the insider owned 316,100 shares of the company’s stock, valued at approximately $23,027,885. This represents a 1.78% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Insiders have sold a total of 213,595 shares of company stock worth $15,812,072 over the last three months. Company insiders own 1.24% of the company’s stock.

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.