ZoomInfo Technologies (NASDAQ:ZI – Get Free Report) and QuoteMedia (OTCMKTS:QMCI – Get Free Report) are both small-cap communication services companies, but which is the superior investment? We will contrast the two businesses based on the strength of their risk, valuation, institutional ownership, earnings, dividends, analyst recommendations and profitability.
Insider & Institutional Ownership
95.5% of ZoomInfo Technologies shares are held by institutional investors. 9.0% of ZoomInfo Technologies shares are held by insiders. Comparatively, 47.1% of QuoteMedia shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.
Risk and Volatility
ZoomInfo Technologies has a beta of 1.02, indicating that its stock price is 2% more volatile than the S&P 500. Comparatively, QuoteMedia has a beta of -0.01, indicating that its stock price is 101% less volatile than the S&P 500.
Analyst Ratings
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| ZoomInfo Technologies | 2 | 2 | 1 | 0 | 1.80 |
| QuoteMedia | 0 | 1 | 0 | 0 | 2.00 |
ZoomInfo Technologies currently has a consensus price target of $5.50, indicating a potential upside of 38.54%. Given ZoomInfo Technologies’ higher probable upside, analysts clearly believe ZoomInfo Technologies is more favorable than QuoteMedia.
Earnings and Valuation
This table compares ZoomInfo Technologies and QuoteMedia”s top-line revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| ZoomInfo Technologies | $1.21 billion | 1.12 | $107.30 million | $0.12 | 33.08 |
| QuoteMedia | $20.25 million | 0.67 | -$2.32 million | ($0.02) | -7.50 |
ZoomInfo Technologies has higher revenue and earnings than QuoteMedia. QuoteMedia is trading at a lower price-to-earnings ratio than ZoomInfo Technologies, indicating that it is currently the more affordable of the two stocks.
Profitability
This table compares ZoomInfo Technologies and QuoteMedia’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| ZoomInfo Technologies | 0.74% | 12.05% | 3.46% |
| QuoteMedia | -9.06% | N/A | -34.83% |
Summary
ZoomInfo Technologies beats QuoteMedia on 12 of the 14 factors compared between the two stocks.
About ZoomInfo Technologies
ZoomInfo Technologies Inc., together with its subsidiaries, provides go-to-market intelligence and engagement platform for sales and marketing teams in the United States and internationally. The company's cloud-based platform provides information on organizations and professionals to help users identify target customers and decision makers, obtain continually updated predictive lead and company scoring, monitor buying signals and other attributes of target companies, craft messages, engage through automated sales tools, and track progress through the deal cycle. It serves enterprises, mid-market companies, and down to small businesses that operate in various industry, including software, business services, manufacturing, telecommunications, financial services, media and internet, transportation, education, hospitality, and real estate. The company was founded in 2007 and is headquartered in Vancouver, Washington.
About QuoteMedia
QuoteMedia, Inc. provides financial data, market research information, analytics, news feeds, and financial software solutions to online brokerages, banks, clearing firms, financial service companies, media portals, and public corporations worldwide. It collects, aggregates, and delivers delayed and real-time financial data content through the Internet. The company also offers market information and services, including streaming stock market data feeds, research and analysis information, content applications, portfolio management systems, software products, corporate investor relations provisioning, news services, mobile apps, and custom development. In addition, its data feeds coverage includes equities, options, futures, commodities, currencies, mutual funds, ETFs, and indices. Further, the company provides financial data delivery application products and components comprising quote modules, charts, market movers, news, watch lists, tickers, market summaries, option chains, filings, fundamentals, investor relations solutions, stock and fund screeners, and others; and QMod, a web delivery system for delivering market data content to Web platforms. Additionally, it offers portfolio managements systems, including Quotestream Desktop, We, and Mobile, a Web-delivered, embedded application providing real-time, tick-by-tick, streaming market quotes and research information; Quotestream Professional that offers low-latency tick-by-tick data, customizable screens, advanced charting, comprehensive technical analysis, news, and research data for financial services professionals; Web Portfolio Manager, which provides immediate web access to detailed quote data, market and company news, charting, depth/level II, filings, historical data, snap quotes, and others; and Quotestream Connect that delivers real time data feeds to individual users to power third party applications. The company was incorporated in 1992 and is headquartered in Fountain Hills, Arizona.
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