Analysts’ Weekly Ratings Changes for Yum! Brands (YUM)

Several analysts have recently updated their ratings and price targets for Yum! Brands (NYSE: YUM):

• 8/17/2026 – Yum! Brands had its price target lowered by Argus from $185.00 to $180.00. They now have a “buy” rating on the stock.
• 8/4/2026 – Yum! Brands had its price target lowered by JPMorgan Chase & Co. from $170.00 to $160.00. They now have an “overweight” rating on the stock.
• 7/31/2026 – Yum! Brands had its price target raised by Royal Bank Of Canada from $165.00 to $170.00. They now have a “sector perform” rating on the stock.
• 7/31/2026 – Yum! Brands had its “hold” rating reaffirmed by Deutsche Bank Aktiengesellschaft. They now have a $174.00 price target on the stock.
• 7/28/2026 – Yum! Brands was downgraded by Weiss Ratings from “buy (b)” to “buy (b-)”.
• 7/12/2026 – Yum! Brands had its price target raised by Citigroup Inc. from $175.00 to $178.00. They now have a “neutral” rating on the stock.

Insider Transactions at Yum! Brands

In other news, CEO Aaron Powell sold 6,001 shares of the company’s stock in a transaction dated Wednesday, July 1st. The stock was sold at an average price of $160.42, for a total transaction of $962,680.42. Following the completion of the transaction, the chief executive officer directly owned 12,003 shares of the company’s stock, valued at $1,925,521.26. This represents a 33.33% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available at this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Christopher Lee Turner sold 270 shares of Yum! Brands stock in a transaction that occurred on Monday, June 1st. The shares were sold at an average price of $148.14, for a total value of $39,997.80. Following the completion of the sale, the chief executive officer directly owned 64,282 shares in the company, valued at approximately $9,522,735.48. This represents a 0.42% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last 90 days, insiders sold 18,549 shares of company stock worth $2,890,168. Company insiders own 0.14% of the company’s stock.

Yum! Brands, Inc (NYSE: YUM) is a global quick-service restaurant company that develops, operates and franchises a portfolio of well-known restaurant brands. The company’s principal brands are KFC, Pizza Hut and Taco Bell, each focused on distinct product categories—KFC on fried chicken and related menu items, Pizza Hut on pizza and complementary offerings, and Taco Bell on Mexican-inspired quick-service food. Yum! is headquartered in Louisville, Kentucky and was formed as Tricon Global Restaurants in 1997 when PepsiCo spun off its restaurant businesses, later adopting the Yum! Brands name.

The company’s operating model centers on brand development, system growth and franchising; a large portion of its restaurants are operated by independent franchisees, and Yum! generates revenue through franchise royalties and fees in addition to sales from company-operated locations.