Canadian Tire (OTCMKTS:CDNAF – Get Free Report) and ContextLogic (NASDAQ:WISH – Get Free Report) are both consumer discretionary companies, but which is the superior business? We will contrast the two companies based on the strength of their analyst recommendations, risk, earnings, dividends, institutional ownership, valuation and profitability.
Insider and Institutional Ownership
46.0% of ContextLogic shares are held by institutional investors. 8.2% of ContextLogic shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.
Profitability
This table compares Canadian Tire and ContextLogic’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Canadian Tire | 3.63% | 10.63% | 3.34% |
| ContextLogic | -131.05% | -115.96% | -62.36% |
Analyst Ratings
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Canadian Tire | 0 | 4 | 1 | 0 | 2.20 |
| ContextLogic | 0 | 0 | 0 | 0 | 0.00 |
Canadian Tire presently has a consensus target price of $205.00, suggesting a potential upside of 43.79%. Given Canadian Tire’s stronger consensus rating and higher possible upside, equities analysts clearly believe Canadian Tire is more favorable than ContextLogic.
Valuation & Earnings
This table compares Canadian Tire and ContextLogic”s revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Canadian Tire | $11.68 billion | 0.64 | $376.67 million | $4.68 | 30.46 |
| ContextLogic | $287.00 million | 0.89 | -$317.00 million | ($11.98) | -0.88 |
Canadian Tire has higher revenue and earnings than ContextLogic. ContextLogic is trading at a lower price-to-earnings ratio than Canadian Tire, indicating that it is currently the more affordable of the two stocks.
Summary
Canadian Tire beats ContextLogic on 10 of the 13 factors compared between the two stocks.
About Canadian Tire
Canadian Tire Corporation, Limited provides a range of retail goods and services in Canada. It operates in three segments: Retail, CT REIT, and Financial Services. The Retail segment retails automotive maintenance products and accessories, parts, and tires, as well as automotive services and roadside assistance; electrical, hardware, home environment, paint, plumbing, and tool products; cleaning, food & drink, home décor, home essentials, home organization, kitchen, and pet care products; camping, exercise, hockey, hunting, fishing, seasonal recreation, and team sports and golf products; and backyard living, backyard fun, cycling, gardening, outdoor tools, seasonal, and toy products. This segment offers its products under the Canadian Tire, Canadian Tire Gas, Pro Hockey Life, Mark's, PartSource, Helly Hansen, Party City, and SportChek brand names. This segment also participates in loyalty programs, as well as sells its products online. The CT REIT segment operates as a closed-end real estate investment trust that holds a portfolio of properties comprising Canadian Tire stores, Canadian Tire anchored retail developments, industrial properties, mixed-use commercial property, and development properties. The Financial Services segment provides consumer credit cards, in-store financing, insurance products, and retail and broker deposits; and savings accounts and guaranteed investment certificates. Canadian Tire Corporation, Limited was founded in 1922 and is headquartered in Toronto, Canada.
About ContextLogic
ContextLogic Inc. operates as a mobile ecommerce company in Europe, North America, South America, and internationally. The company operates Wish, an ecommerce platform that connects consumers to merchants. It also provides marketplace and logistics services to merchants. ContextLogic Inc. was incorporated in 2010 and is headquartered in San Francisco, California.
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