Salesforce (NYSE:CRM) Stock Price Down 3.9% – Time to Sell?

Salesforce Inc. (NYSE:CRM) shares traded down 3.9% on Wednesday . The company traded as low as $162.21 and last traded at $163.3660. 11,995,511 shares were traded during trading, a decline of 13% from the average daily volume of 13,845,352 shares. The stock had previously closed at $170.06.

Trending Headlines about Salesforce

Here are the key news stories impacting Salesforce this week:

• Positive Sentiment: Salesforce announced that the U.S. Department of Veterans Affairs awarded it a $1.6 billion, three-year Agentic Enterprise License Agreement to modernize veteran care and service delivery, a meaningful revenue win that could support bookings and long-term growth. VA Awards Salesforce $1.6B Contract to Transform Veteran Care and Services
• Positive Sentiment: Another note highlighted a “compelling outlook” for Salesforce, suggesting investors are still seeing catalysts tied to its AI and enterprise software platform. Key Catalysts Behind Salesforce’s (CRM) Compelling Outlook
• Neutral Sentiment: Navatar launched a Claude-native deal engine built on Salesforce CRM and Agentforce, reinforcing Salesforce’s role in AI-enabled enterprise workflows, but the article is more about ecosystem adoption than direct financial impact. Navatar Launches Claude-Native Deal Engine for Private Equity and M&A Advisory Firms on Salesforce CRM
• Neutral Sentiment: Morgan Stanley maintained an Equal Weight view on Salesforce, signaling a cautious stance rather than a strong bullish or bearish call. Salesforce (NYSE:CRM) Earns “Equal Weight” Rating from Morgan Stanley
• Negative Sentiment: Salesforce has also faced scrutiny over recent weakness, with one report noting it fell more than the broader market, while other coverage points to repeated analyst downgrades and concerns that AI enthusiasm has not yet translated into a clear growth inflection. Here’s Why Salesforce (CRM) Fell More Than Broader Market
• Negative Sentiment: Investors are also watching competitive pressure, including concerns that Jack Dorsey’s new messaging/AI efforts could challenge Salesforce’s Slack business over time. Twitter Founder Jack Dorsey is Making a New Slack — Should Salesforce Investors Be Worried?

Analyst Ratings Changes

A number of equities analysts have recently commented on CRM shares. HC Wainwright lowered shares of Salesforce to a “negative” rating in a report on Thursday, June 18th. Citigroup upgraded Salesforce from a “hold” rating to a “buy” rating in a report on Wednesday, July 1st. BMO Capital Markets lowered their target price on Salesforce from $225.00 to $215.00 and set an “outperform” rating for the company in a research report on Thursday, May 28th. Macquarie Infrastructure cut their target price on Salesforce from $200.00 to $190.00 and set a “neutral” rating on the stock in a report on Thursday, May 28th. Finally, Canaccord Genuity Group reiterated a “buy” rating and issued a $225.00 price target on shares of Salesforce in a research report on Tuesday, June 16th. Two equities research analysts have rated the stock with a Strong Buy rating, twenty-four have issued a Buy rating, seventeen have given a Hold rating and three have given a Sell rating to the company. According to MarketBeat.com, the stock has a consensus rating of “Moderate Buy” and a consensus target price of $249.51.

Salesforce Stock Performance

The company has a 50-day moving average price of $170.28 and a two-hundred day moving average price of $187.96. The company has a current ratio of 0.79, a quick ratio of 0.79 and a debt-to-equity ratio of 1.15. The stock has a market capitalization of $128.56 billion, a P/E ratio of 18.17, a price-to-earnings-growth ratio of 0.88 and a beta of 1.18.

Salesforce (NYSE:CRM) last announced its quarterly earnings data on Wednesday, May 27th. The CRM provider reported $3.88 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $3.13 by $0.75. Salesforce had a return on equity of 18.72% and a net margin of 18.73%.The company had revenue of $11.13 billion for the quarter, compared to the consensus estimate of $11.05 billion. During the same period in the previous year, the business earned $2.58 EPS. The firm’s revenue was up 13.3% compared to the same quarter last year. Salesforce has set its FY 2027 guidance at 14.060-14.120 EPS and its Q2 2027 guidance at 3.250-3.270 EPS. On average, equities analysts forecast that Salesforce Inc. will post 10.28 earnings per share for the current year.

Salesforce Announces Dividend

The business also recently disclosed a quarterly dividend, which was paid on Thursday, July 2nd. Stockholders of record on Thursday, June 11th were given a dividend of $0.44 per share. The ex-dividend date of this dividend was Thursday, June 11th. This represents a $1.76 annualized dividend and a dividend yield of 1.1%. Salesforce’s dividend payout ratio (DPR) is 20.37%.

Institutional Inflows and Outflows

Institutional investors have recently modified their holdings of the stock. Brighton Jones LLC increased its position in Salesforce by 13.7% in the 4th quarter. Brighton Jones LLC now owns 25,668 shares of the CRM provider’s stock valued at $8,582,000 after buying an additional 3,102 shares in the last quarter. Revolve Wealth Partners LLC boosted its holdings in Salesforce by 12.6% in the fourth quarter. Revolve Wealth Partners LLC now owns 1,827 shares of the CRM provider’s stock worth $611,000 after acquiring an additional 205 shares in the last quarter. Bison Wealth LLC boosted its holdings in Salesforce by 9.0% in the fourth quarter. Bison Wealth LLC now owns 2,234 shares of the CRM provider’s stock worth $747,000 after acquiring an additional 184 shares in the last quarter. Sivia Capital Partners LLC grew its stake in Salesforce by 3.7% in the second quarter. Sivia Capital Partners LLC now owns 2,958 shares of the CRM provider’s stock valued at $807,000 after acquiring an additional 106 shares during the period. Finally, United Bank grew its stake in Salesforce by 5.2% in the second quarter. United Bank now owns 10,198 shares of the CRM provider’s stock valued at $2,781,000 after acquiring an additional 500 shares during the period. Institutional investors and hedge funds own 80.43% of the company’s stock.

Salesforce Company Profile

Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.

Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.