Appian (NASDAQ:APPN – Get Free Report) and Backblaze (NASDAQ:BLZE – Get Free Report) are both small-cap computer and technology companies, but which is the better investment? We will contrast the two businesses based on the strength of their risk, valuation, analyst recommendations, institutional ownership, earnings, profitability and dividends.
Profitability
This table compares Appian and Backblaze’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Appian | 0.12% | -26.12% | 2.16% |
| Backblaze | -14.97% | -20.54% | -8.90% |
Risk and Volatility
Appian has a beta of 0.9, indicating that its stock price is 10% less volatile than the S&P 500. Comparatively, Backblaze has a beta of 1.71, indicating that its stock price is 71% more volatile than the S&P 500.
Analyst Ratings
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Appian | 2 | 4 | 1 | 0 | 1.86 |
| Backblaze | 2 | 1 | 6 | 1 | 2.60 |
Appian presently has a consensus price target of $26.00, indicating a potential upside of 30.85%. Backblaze has a consensus price target of $8.00, indicating a potential downside of 1.48%. Given Appian’s higher probable upside, equities analysts clearly believe Appian is more favorable than Backblaze.
Institutional & Insider Ownership
52.7% of Appian shares are owned by institutional investors. Comparatively, 54.0% of Backblaze shares are owned by institutional investors. 44.0% of Appian shares are owned by insiders. Comparatively, 4.2% of Backblaze shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.
Valuation & Earnings
This table compares Appian and Backblaze”s revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Appian | $726.94 million | 2.01 | $1.23 million | $0.01 | 1,987.00 |
| Backblaze | $145.84 million | 3.35 | -$25.61 million | ($0.39) | -20.82 |
Appian has higher revenue and earnings than Backblaze. Backblaze is trading at a lower price-to-earnings ratio than Appian, indicating that it is currently the more affordable of the two stocks.
Summary
Appian beats Backblaze on 8 of the 15 factors compared between the two stocks.
About Appian
Appian Corporation, a software company that provides low-code design platform in the United States, Mexico, Portugal, and internationally. The company's platform offers artificial intelligence, process automation, data fabric, and process mining. It provides The Appian Platform, an integrated automation platform that enables organizations to design, automate, and optimize mission-critical business processes. The company also offers professional and customer support services. It serves to financial services, government, life sciences, insurance, manufacturing, energy, healthcare, telecommunications, and transportation industries. Appian Corporation was incorporated in 1999 and is headquartered in McLean, Virginia.
About Backblaze
Backblaze, Inc., a storage cloud platform, provides businesses and consumers cloud services to store, use, and protect data in the United States and internationally. The company offers cloud services through a web-scale software infrastructure built on commodity hardware. It also provides Backblaze B2 Cloud Storage, which enables customers to store data, developers to build applications, and partners to expand their use cases. This service is offered as a consumption-based Infrastructure-as-a-Service (IaaS) and serves use cases, such as public, hybrid, and multi-cloud data storage; application development and DevOps; content delivery and edge computing; security and ransomware protection; media management; backup, archive, and tape replacement; repository for analytics, artificial intelligence and machine learning; and Internet of Things. In addition, the company offers Backblaze Computer Backup that automatically backs up data from laptops and desktops for businesses and individuals, which provides a subscription-based Software-as-a-Service and serves use cases, including computer backup, ransomware protection, theft and loss protection, and remote access. It serves the public cloud IaaS storage and Data-Protection-as-a-Service markets. The company was incorporated in 2007 and is headquartered in San Mateo, California.
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