Harley-Davidson, Inc. (NYSE:HOG) Given Consensus Recommendation of “Hold” by Brokerages

Harley-Davidson, Inc. (NYSE:HOG) has received an average rating of “Hold” from the ten research firms that are currently covering the company, Marketbeat Ratings reports. Two analysts have rated the stock with a sell recommendation, five have issued a hold recommendation, two have given a buy recommendation and one has issued a strong buy recommendation on the company. The average 12-month price target among analysts that have issued ratings on the stock in the last year is $23.8889.

Several analysts have issued reports on HOG shares. Wall Street Zen downgraded shares of Harley-Davidson from a “hold” rating to a “sell” rating in a research note on Saturday, March 7th. Zacks Research raised shares of Harley-Davidson from a “strong sell” rating to a “hold” rating in a research note on Monday, April 27th. Argus raised shares of Harley-Davidson to a “strong-buy” rating in a research note on Tuesday, February 17th. Morgan Stanley reissued an “underweight” rating and set a $12.00 target price on shares of Harley-Davidson in a research note on Tuesday, February 17th. Finally, DA Davidson cut their target price on shares of Harley-Davidson from $30.00 to $25.00 and set a “buy” rating on the stock in a research note on Thursday, February 12th.

Harley-Davidson Price Performance

Shares of NYSE:HOG opened at $25.29 on Friday. Harley-Davidson has a one year low of $17.09 and a one year high of $31.25. The stock has a fifty day moving average of $21.49 and a 200-day moving average of $21.75. The company has a market capitalization of $2.66 billion, a PE ratio of 14.37, a price-to-earnings-growth ratio of 9.58 and a beta of 1.27. The company has a debt-to-equity ratio of 0.37, a quick ratio of 1.66 and a current ratio of 1.91.

Harley-Davidson (NYSE:HOG) last announced its quarterly earnings data on Tuesday, May 5th. The company reported $0.22 EPS for the quarter, missing analysts’ consensus estimates of $0.34 by ($0.12). Harley-Davidson had a net margin of 5.68% and a return on equity of 7.03%. The company had revenue of $1.17 billion for the quarter, compared to analyst estimates of $1.01 billion. During the same quarter last year, the company posted $1.07 EPS. Harley-Davidson’s revenue was down 11.7% on a year-over-year basis. As a group, equities analysts anticipate that Harley-Davidson will post 0.63 EPS for the current fiscal year.

Insider Buying and Selling at Harley-Davidson

In other Harley-Davidson news, Director James D. Farley, Jr. sold 6,454 shares of the business’s stock in a transaction on Wednesday, February 25th. The shares were sold at an average price of $18.71, for a total transaction of $120,754.34. Following the sale, the director directly owned 16,205 shares of the company’s stock, valued at $303,195.55. The trade was a 28.48% decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available through this hyperlink. Also, Director Rafeh Masood bought 2,775 shares of the business’s stock in a transaction on Friday, February 27th. The shares were purchased at an average cost of $18.00 per share, for a total transaction of $49,950.00. Following the completion of the purchase, the director owned 7,480 shares in the company, valued at approximately $134,640. This trade represents a 58.98% increase in their ownership of the stock. Additional details regarding this purchase are available in the official SEC disclosure. Company insiders own 0.97% of the company’s stock.

Hedge Funds Weigh In On Harley-Davidson

A number of hedge funds have recently modified their holdings of HOG. MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd. increased its stake in shares of Harley-Davidson by 62.1% in the first quarter. MIRAE ASSET GLOBAL ETFS HOLDINGS Ltd. now owns 86,436 shares of the company’s stock worth $2,183,000 after acquiring an additional 33,097 shares during the last quarter. Empowered Funds LLC increased its position in Harley-Davidson by 18.3% during the first quarter. Empowered Funds LLC now owns 17,560 shares of the company’s stock worth $443,000 after buying an additional 2,712 shares during the last quarter. Geneos Wealth Management Inc. increased its position in Harley-Davidson by 153.8% during the first quarter. Geneos Wealth Management Inc. now owns 2,109 shares of the company’s stock worth $53,000 after buying an additional 1,278 shares during the last quarter. Federated Hermes Inc. increased its position in Harley-Davidson by 32.8% during the second quarter. Federated Hermes Inc. now owns 16,076 shares of the company’s stock worth $379,000 after buying an additional 3,967 shares during the last quarter. Finally, California Public Employees Retirement System increased its position in Harley-Davidson by 12.0% during the second quarter. California Public Employees Retirement System now owns 204,156 shares of the company’s stock worth $4,818,000 after buying an additional 21,913 shares during the last quarter. 85.10% of the stock is owned by institutional investors and hedge funds.

Harley-Davidson Company Profile

Harley-Davidson, Inc is a renowned American motorcycle manufacturer best known for its heavyweight cruiser and touring bikes. Founded in 1903 in Milwaukee, Wisconsin, the company has built a strong reputation for producing distinctive motorcycles characterized by their signature V-twin engines, chrome finishes and robust frames. Harley-Davidson markets its products globally through a network of franchised dealerships and focuses on delivering an immersive brand experience to its customers, emphasizing lifestyle and community alongside its motorcycles.

In addition to its core motorcycle business, Harley-Davidson offers an extensive range of parts, accessories and apparel under its Genuine Motor Parts & Accessories and MotorClothes lines.