Signature Wealth Management Group grew its position in shares of Amazon.com, Inc. (NASDAQ:AMZN) by 169.6% during the 4th quarter, according to its most recent 13F filing with the Securities and Exchange Commission (SEC). The firm owned 17,364 shares of the e-commerce giant’s stock after buying an additional 10,924 shares during the quarter. Amazon.com accounts for approximately 1.6% of Signature Wealth Management Group’s holdings, making the stock its 26th largest position. Signature Wealth Management Group’s holdings in Amazon.com were worth $4,008,000 at the end of the most recent reporting period.
Other hedge funds and other institutional investors have also recently modified their holdings of the company. Fairway Wealth LLC lifted its holdings in shares of Amazon.com by 113.2% during the 3rd quarter. Fairway Wealth LLC now owns 113 shares of the e-commerce giant’s stock valued at $25,000 after buying an additional 60 shares during the period. Sellwood Investment Partners LLC bought a new position in shares of Amazon.com during the 3rd quarter valued at $27,000. Bridge Generations Wealth Management LLC lifted its holdings in shares of Amazon.com by 2,330.0% during the 3rd quarter. Bridge Generations Wealth Management LLC now owns 243 shares of the e-commerce giant’s stock valued at $53,000 after buying an additional 233 shares during the period. Cooksen Wealth LLC lifted its holdings in shares of Amazon.com by 23.5% during the 2nd quarter. Cooksen Wealth LLC now owns 247 shares of the e-commerce giant’s stock valued at $54,000 after buying an additional 47 shares during the period. Finally, PayPay Securities Corp lifted its holdings in shares of Amazon.com by 62.3% during the 3rd quarter. PayPay Securities Corp now owns 250 shares of the e-commerce giant’s stock valued at $55,000 after buying an additional 96 shares during the period. 72.20% of the stock is owned by institutional investors.
Amazon.com Price Performance
NASDAQ:AMZN opened at $221.25 on Thursday. The company has a quick ratio of 0.88, a current ratio of 1.05 and a debt-to-equity ratio of 0.16. The business’s 50-day simple moving average is $212.14 and its two-hundred day simple moving average is $223.98. The stock has a market cap of $2.38 trillion, a PE ratio of 30.86, a P/E/G ratio of 1.57 and a beta of 1.38. Amazon.com, Inc. has a 52 week low of $165.29 and a 52 week high of $258.60.
Amazon.com News Summary
Here are the key news stories impacting Amazon.com this week:
- Positive Sentiment: Broader market tailwind — tech names rallied after a U.S. ceasefire/ Iran‑tension easing headline, lifting Amazon alongside other Magnificent Seven stocks; this helped push momentum back above technical levels. Alphabet, Meta, Amazon, Nvidia lead tech rally after Trump announces ceasefire with Iran
- Positive Sentiment: Analyst upgrades/targets — Cantor Fitzgerald raised its price target to $260 (overweight) and Moffett Nathanson boosted its target to $288 (buy), supporting upside expectations from Wall Street. Benzinga price target note Moffett Nathanson price target raise
- Positive Sentiment: AWS commercial traction — Uber is expanding use of AWS Graviton/Trainium chips, showing demand for Amazon’s custom silicon and cloud stack that support higher‑margin services. This validates monetization of AI workloads on AWS. Uber is the latest to be won over by Amazon’s AI chips
- Positive Sentiment: Logistics stability — Amazon and USPS reached a deal that keeps ~80% of current USPS package volume, reducing near‑term delivery disruption risk and preserving a major logistics channel. That eases execution concerns around last‑mile costs. Amazon and U.S. Postal Service Reach New Deal on Deliveries After Year of Talks
- Neutral Sentiment: Analyst/Investor debate on AI capex — Several notes argue AI capex concerns are overdone and that backlog, revenue per employee and AWS demand justify spending; this supports a longer‑term bull case but leaves near‑term margin pressure debated. Analysts confident in Amazon.com’s scale
- Neutral Sentiment: Potential strategic moves — Market chatter about a possible Globalstar deal (satellite push) could be a re‑rating catalyst if executed and clearly explained, but it also carries execution and valuation risk. Investors are watching for details. Could Globalstar Be the Missing Spark the Stock Needs?
- Negative Sentiment: Legal risk — High‑profile creators (YouTubers) have sued Amazon, alleging scraped content was used to train video AI, introducing potential litigation and reputational risk around AI training/data practices. YouTubers Sue Amazon, Claim AI Tool Was Trained on Scraped Videos
- Negative Sentiment: Product & operational friction — Amazon will end support for pre‑2012 Kindles (customer backlash risk), and AWS experienced disruptions after drone strikes in Middle East data centers — both highlight operational/PR risks investors monitor. Amazon to end support for older Kindle devices AWS teams working around the clock after drone strikes
Analyst Upgrades and Downgrades
Several research firms have recently weighed in on AMZN. Tigress Financial increased their price target on Amazon.com from $305.00 to $315.00 and gave the company a “buy” rating in a report on Wednesday, March 25th. Royal Bank Of Canada reaffirmed an “outperform” rating and issued a $300.00 target price on shares of Amazon.com in a report on Friday, February 6th. Wedbush decreased their target price on Amazon.com from $340.00 to $300.00 and set an “outperform” rating on the stock in a report on Friday, February 6th. Rothschild & Co Redburn set a $230.00 target price on Amazon.com in a report on Wednesday, January 21st. Finally, Cantor Fitzgerald raised their target price on Amazon.com from $250.00 to $260.00 and gave the stock an “overweight” rating in a report on Wednesday. One analyst has rated the stock with a Strong Buy rating, fifty-three have given a Buy rating and four have given a Hold rating to the stock. Based on data from MarketBeat.com, the stock presently has a consensus rating of “Moderate Buy” and a consensus target price of $287.39.
View Our Latest Report on Amazon.com
Insider Buying and Selling at Amazon.com
In other Amazon.com news, SVP David Zapolsky sold 10,649 shares of the firm’s stock in a transaction dated Tuesday, February 24th. The stock was sold at an average price of $205.43, for a total transaction of $2,187,624.07. Following the sale, the senior vice president directly owned 41,190 shares of the company’s stock, valued at $8,461,661.70. This trade represents a 20.54% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is available through the SEC website. Also, CEO Matthew S. Garman sold 17,751 shares of the firm’s stock in a transaction dated Monday, February 23rd. The shares were sold at an average price of $205.22, for a total value of $3,642,860.22. Following the sale, the chief executive officer directly owned 9,405 shares in the company, valued at approximately $1,930,094.10. This represents a 65.37% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Over the last quarter, insiders sold 72,686 shares of company stock valued at $14,899,239. 9.70% of the stock is currently owned by corporate insiders.
About Amazon.com
Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.
Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.
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