Atour Lifestyle (NASDAQ:ATAT – Get Free Report) and Manchester United (NYSE:MANU – Get Free Report) are both mid-cap consumer discretionary companies, but which is the superior investment? We will contrast the two companies based on the strength of their valuation, profitability, earnings, risk, analyst recommendations, institutional ownership and dividends.
Institutional and Insider Ownership
17.8% of Atour Lifestyle shares are owned by institutional investors. Comparatively, 23.3% of Manchester United shares are owned by institutional investors. 68.6% of Manchester United shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.
Profitability
This table compares Atour Lifestyle and Manchester United’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Atour Lifestyle | 16.58% | 46.96% | 18.90% |
| Manchester United | -1.39% | -4.85% | -0.56% |
Earnings & Valuation
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Atour Lifestyle | $1.40 billion | 3.51 | $231.80 million | $1.62 | 21.94 |
| Manchester United | $862.42 million | 3.49 | -$42.74 million | ($0.07) | -249.71 |
Atour Lifestyle has higher revenue and earnings than Manchester United. Manchester United is trading at a lower price-to-earnings ratio than Atour Lifestyle, indicating that it is currently the more affordable of the two stocks.
Analyst Recommendations
This is a breakdown of current ratings and price targets for Atour Lifestyle and Manchester United, as reported by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Atour Lifestyle | 0 | 1 | 8 | 0 | 2.89 |
| Manchester United | 1 | 0 | 0 | 0 | 1.00 |
Atour Lifestyle currently has a consensus price target of $48.00, indicating a potential upside of 35.06%. Given Atour Lifestyle’s stronger consensus rating and higher possible upside, equities research analysts plainly believe Atour Lifestyle is more favorable than Manchester United.
Risk and Volatility
Atour Lifestyle has a beta of 0.82, meaning that its share price is 18% less volatile than the S&P 500. Comparatively, Manchester United has a beta of 0.58, meaning that its share price is 42% less volatile than the S&P 500.
Summary
Atour Lifestyle beats Manchester United on 12 of the 14 factors compared between the two stocks.
About Atour Lifestyle
Atour Lifestyle Holdings Limited, through its subsidiaries, develops lifestyle brands around hotel offerings in the People’s Republic of China. The company provides hotel management services, including day-to-day management services of the hotels for the franchisees; and sells hotel supplies and other products. It also offers retail management service; investment management service; financial information service management; property management services; and software and technology services, as well as operates travel agency. Atour Lifestyle Holdings Limited was incorporated in 2012 and is headquartered in Shanghai, China.
About Manchester United
Manchester United plc, together with its subsidiaries, owns and operates a professional sports team in the United Kingdom. It operates Manchester United Football Club, a professional football club. The company develops marketing and sponsorship relationships with international and regional companies to leverage its brand. It also markets and sells sports apparel, training and leisure wear, and other clothing; and other licensed products, such as coffee mugs and bed spreads featuring the Manchester United brand and trademarks, as well as distributes these products through Manchester United branded retail centers and e-commerce platforms, and through the company’s partners’ wholesale distribution channels. In addition, the company distributes live football content directly, as well as through commercial partners; broadcasts television rights relating to the Premier League, Union of European Football Associations club competitions, and other competitions; and delivers Manchester United programming through MUTV television channel to territories worldwide. Further, it operates Old Trafford, a sports venue with 74,240 seats, as well as invests in properties. The company was formerly known as Manchester United Ltd. changed its name to Manchester United plc in August 2012. Manchester United plc was founded in 1878 and is headquartered in Manchester, the United Kingdom.
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