ATA (NASDAQ:AACG) & JIADE (NASDAQ:JDZG) Head to Head Survey

ATA (NASDAQ:AACG) and JIADE (NASDAQ:JDZG) are both small-cap consumer discretionary companies, but which is the better stock? We will contrast the two companies based on the strength of their valuation, risk, earnings, institutional ownership, profitability, dividends and analyst recommendations.

Profitability

This table compares ATA and JIADE’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
ATA	-17.96%	-90.86%	-10.89%
JIADE	N/A	N/A	N/A

Institutional and Insider Ownership

0.7% of ATA shares are owned by institutional investors. 52.9% of ATA shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Earnings & Valuation

This table compares ATA and JIADE”s gross revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
ATA	$38.34 million	0.53	-$6.87 million	($0.20)	-4.77
JIADE	$2.57 million	0.89	$770,000.00	N/A	N/A

JIADE has lower revenue, but higher earnings than ATA.

Analyst Recommendations

This is a breakdown of recent ratings and target prices for ATA and JIADE, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
ATA	1	0	0	0	1.00
JIADE	1	0	0	0	1.00

Risk and Volatility

ATA has a beta of 0.8, suggesting that its stock price is 20% less volatile than the S&P 500. Comparatively, JIADE has a beta of -1.69, suggesting that its stock price is 269% less volatile than the S&P 500.

Summary

JIADE beats ATA on 5 of the 9 factors compared between the two stocks.

About ATA

ATA Creativity Global, together with its subsidiaries, provides educational services to individual students through its training center network in China and internationally. Its educational services include portfolio training, research-based learning, overseas study counselling, in-school art classes through cooperation with high schools and training organizations, foreign language training services, junior art education, and other related educational services to its students. The company also offers online courses for students. It provides its services through partnership with sales channels, internet and mobile advertisement, word of mouth referral, and marketing events and activities. The company was formerly known as ATA Inc. and changed its name to ATA Creativity Global in September 2019. ATA Creativity Global was founded in 1999 and is headquartered in Hefei, China.

About JIADE

JIADE LIMITED specializes in providing one-stop comprehensive education supporting services to adult education institutions, through a wide spectrum of software platform and auxiliary solutions. The Company’s services are primarily offered through the Kebiao Technology Educational Administration Platform. JIADE LIMITED is based in Chengdu, China.