TOWER TRUST & INVESTMENT Co boosted its holdings in Netflix, Inc. (NASDAQ:NFLX – Free Report) by 1,218.3% in the fourth quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission. The institutional investor owned 14,290 shares of the Internet television network’s stock after purchasing an additional 13,206 shares during the period. Netflix comprises about 0.8% of TOWER TRUST & INVESTMENT Co’s portfolio, making the stock its 25th largest holding. TOWER TRUST & INVESTMENT Co’s holdings in Netflix were worth $1,340,000 at the end of the most recent quarter.
Other hedge funds and other institutional investors have also recently added to or reduced their stakes in the company. Brighton Jones LLC grew its stake in Netflix by 5.0% in the fourth quarter. Brighton Jones LLC now owns 5,390 shares of the Internet television network’s stock valued at $4,804,000 after purchasing an additional 257 shares in the last quarter. Revolve Wealth Partners LLC increased its position in shares of Netflix by 16.4% during the 4th quarter. Revolve Wealth Partners LLC now owns 1,023 shares of the Internet television network’s stock worth $912,000 after purchasing an additional 144 shares during the last quarter. Sivia Capital Partners LLC raised its stake in shares of Netflix by 21.2% during the 2nd quarter. Sivia Capital Partners LLC now owns 1,406 shares of the Internet television network’s stock worth $1,883,000 after purchasing an additional 246 shares in the last quarter. Strategic Investment Advisors MI boosted its holdings in shares of Netflix by 18.9% in the 2nd quarter. Strategic Investment Advisors MI now owns 774 shares of the Internet television network’s stock valued at $1,036,000 after buying an additional 123 shares during the last quarter. Finally, Schnieders Capital Management LLC. boosted its holdings in shares of Netflix by 12.1% in the 2nd quarter. Schnieders Capital Management LLC. now owns 2,115 shares of the Internet television network’s stock valued at $2,832,000 after buying an additional 228 shares during the last quarter. 80.93% of the stock is currently owned by institutional investors and hedge funds.
Insider Activity
In other news, insider David A. Hyman sold 5,727 shares of the business’s stock in a transaction that occurred on Monday, February 9th. The stock was sold at an average price of $81.06, for a total transaction of $464,230.62. Following the completion of the sale, the insider owned 316,100 shares in the company, valued at $25,623,066. The trade was a 1.78% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the SEC, which is available at this hyperlink. Also, insider Cletus R. Willems sold 3,136 shares of the company’s stock in a transaction that occurred on Tuesday, February 10th. The shares were sold at an average price of $82.67, for a total value of $259,253.12. Additional details regarding this sale are available in the official SEC disclosure. Over the last three months, insiders sold 1,543,023 shares of company stock valued at $141,145,842. Company insiders own 1.37% of the company’s stock.
Netflix Stock Performance
Netflix (NASDAQ:NFLX – Get Free Report) last posted its earnings results on Tuesday, January 20th. The Internet television network reported $0.56 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $0.55 by $0.01. The company had revenue of $12.05 billion during the quarter, compared to analysts’ expectations of $11.97 billion. Netflix had a net margin of 24.30% and a return on equity of 43.26%. Netflix’s quarterly revenue was up 17.6% compared to the same quarter last year. During the same quarter last year, the company posted $0.43 EPS. Netflix has set its Q1 2026 guidance at 0.760-0.760 EPS. Equities analysts anticipate that Netflix, Inc. will post 24.58 EPS for the current year.
Wall Street Analyst Weigh In
A number of brokerages recently weighed in on NFLX. Wells Fargo & Company assumed coverage on shares of Netflix in a report on Monday, March 9th. They set an “equal weight” rating and a $105.00 target price on the stock. TD Cowen decreased their price objective on shares of Netflix from $115.00 to $112.00 and set a “buy” rating for the company in a research report on Wednesday, January 21st. JPMorgan Chase & Co. initiated coverage on shares of Netflix in a research note on Monday, March 2nd. They set an “overweight” rating and a $120.00 price objective on the stock. Citizens Jmp initiated coverage on shares of Netflix in a report on Monday, March 30th. They issued a “market perform” rating on the stock. Finally, President Capital raised their target price on shares of Netflix from $133.00 to $134.00 and gave the company a “buy” rating in a research note on Tuesday, March 31st. Two analysts have rated the stock with a Strong Buy rating, thirty-five have assigned a Buy rating and thirteen have given a Hold rating to the company’s stock. According to data from MarketBeat, Netflix presently has an average rating of “Moderate Buy” and a consensus target price of $114.57.
Check Out Our Latest Research Report on Netflix
Trending Headlines about Netflix
Here are the key news stories impacting Netflix this week:
- Positive Sentiment: Goldman Sachs upgraded NFLX to a Buy with a $120 price target, citing improving ad-revenue growth, better operating leverage and shareholder-return potential — a catalyst investors pushed the stock higher on. Netflix Stock (NFLX) Just Got a Rating and Price Target Boost from Goldman Sachs. Here’s Why
- Positive Sentiment: Market reaction noted: news outlets report NFLX jumped ~3% immediately after Goldman’s upgrade — showing the upgrade is the main near-term driver of today’s price strength. Netflix (NFLX) Stock Jumps 3% Following Goldman Sachs Buy Rating
- Positive Sentiment: Analysts and bullish pieces argue Netflix could beat Q1 thanks to price hikes, accelerating ad revenue (some forecasts see ad rev doubling to ~$3B in 2026), better margins from ad tech, and a potential breakup fee related to the failed Warner Bros deal — all supportive of upside. Netflix: Three Reasons To Expect An Earnings Beat
- Neutral Sentiment: Coverage highlights Netflix’s increasing focus on live sports rights and strategic event bids — this supports long-term subscriber and pricing power but requires capital and carries execution risk; it’s being cited as a reason Netflix can justify recent price increases. Netflix May Have Good Reason To Raise Prices: Streamer Eyes More NFL Games
- Neutral Sentiment: Investor commentary asks whether the recent price hike leaves upside limited near term — useful context for investors deciding whether to buy before April 16 earnings. Is Netflix a Buy After Its Most Recent Price Hike?
- Negative Sentiment: Insider risk: Netflix CFO reportedly sold about $2.8M of stock — an item investors sometimes view as a mild negative signal, especially ahead of earnings. Insider Selling: Netflix (NASDAQ:NFLX) CFO Sells $2,805,740.00 in Stock
- Negative Sentiment: Regulatory/legal headwind: A Rome court ruled some historical subscription price increases in Italy unlawful, ordering rollbacks and refunds — a reminder of regulatory risks for Netflix’s pricing strategy in Europe. Rome Court Ruling Tests Netflix Pricing Power And Investor Expectations
About Netflix
Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.
The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.
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