OMC Financial Services LTD raised its holdings in shares of ServiceNow, Inc. (NYSE:NOW – Free Report) by 382.3% in the 4th quarter, Holdings Channel reports. The firm owned 15,645 shares of the information technology services provider’s stock after purchasing an additional 12,401 shares during the quarter. ServiceNow accounts for 0.9% of OMC Financial Services LTD’s holdings, making the stock its 28th biggest holding. OMC Financial Services LTD’s holdings in ServiceNow were worth $2,397,000 at the end of the most recent reporting period.
A number of other hedge funds have also recently made changes to their positions in NOW. Kilter Group LLC purchased a new stake in ServiceNow in the 2nd quarter valued at about $25,000. IAG Wealth Partners LLC grew its stake in ServiceNow by 200.0% in the 3rd quarter. IAG Wealth Partners LLC now owns 27 shares of the information technology services provider’s stock worth $25,000 after acquiring an additional 18 shares in the last quarter. Total Investment Management Inc. purchased a new position in shares of ServiceNow during the second quarter worth approximately $31,000. Bogart Wealth LLC raised its stake in shares of ServiceNow by 93.8% during the third quarter. Bogart Wealth LLC now owns 31 shares of the information technology services provider’s stock valued at $29,000 after acquiring an additional 15 shares in the last quarter. Finally, Wealth Watch Advisors INC purchased a new stake in shares of ServiceNow in the third quarter valued at approximately $29,000. 87.18% of the stock is currently owned by institutional investors.
ServiceNow Trading Down 0.5%
Shares of NYSE NOW opened at $113.19 on Friday. The company has a debt-to-equity ratio of 0.12, a current ratio of 1.00 and a quick ratio of 1.00. The stock has a market capitalization of $118.40 billion, a P/E ratio of 67.86, a price-to-earnings-growth ratio of 1.92 and a beta of 0.99. ServiceNow, Inc. has a 1-year low of $98.00 and a 1-year high of $211.48. The business has a fifty day moving average price of $116.55 and a 200 day moving average price of $153.54.
Wall Street Analysts Forecast Growth
Several research analysts recently issued reports on the company. Macquarie Infrastructure dropped their price objective on ServiceNow from $172.00 to $140.00 and set a “neutral” rating on the stock in a research note on Thursday, January 29th. Oppenheimer reiterated an “outperform” rating and issued a $175.00 target price (down from $200.00) on shares of ServiceNow in a report on Wednesday, January 21st. TD Cowen dropped their price target on ServiceNow from $200.00 to $185.00 and set a “buy” rating on the stock in a research report on Thursday, January 29th. Robert W. Baird set a $175.00 price target on ServiceNow in a research note on Thursday, January 29th. Finally, Royal Bank Of Canada lowered their price objective on shares of ServiceNow from $185.00 to $150.00 and set an “outperform” rating for the company in a research note on Monday, February 9th. Three analysts have rated the stock with a Strong Buy rating, thirty-two have given a Buy rating, five have assigned a Hold rating and two have given a Sell rating to the company’s stock. Based on data from MarketBeat.com, the company presently has an average rating of “Moderate Buy” and a consensus price target of $192.61.
View Our Latest Stock Analysis on NOW
Trending Headlines about ServiceNow
Here are the key news stories impacting ServiceNow this week:
- Positive Sentiment: BNP Paribas upgraded ServiceNow to Outperform and set a $140 price target, citing the company’s expanding AI positioning — a catalyst that has driven earlier session gains. ServiceNow (NOW) Gets Upgraded to Outperform From Neutral by BNP Paribas
- Positive Sentiment: ServiceNow is accelerating AI adoption through partnerships (Microsoft, OpenAI and others), which management and analysts say is boosting enterprise deal activity and revenue outlook. That supports the company’s long-term growth thesis. ServiceNow Expands AI Reach via Partnerships: More Upside Ahead?
- Positive Sentiment: ServiceNow and Cohesity announced a strategic alliance to provide resilient recovery for AI agents and mission-critical workflows — a product tie-up that can deepen enterprise stickiness and address customer concerns about AI reliability. Cohesity and ServiceNow Deliver Real-Time Recovery for Enterprise AI Agents
- Neutral Sentiment: Zacks and Yahoo pieces note that NOW is a “trending” stock — useful background on investor attention but not new fundamental news. ServiceNow, Inc. (NOW) Is a Trending Stock: Facts to Know Before Betting on It
- Neutral Sentiment: Broader industry commentary (Snowflake CEO interview; debates about AI-driven unemployment) is keeping AI narratives in focus but is peripheral to NOW’s near-term earnings execution. Sridhar Ramaswamy, Snowflake CEO: A Fortt Knox Update
- Negative Sentiment: An article in The Information highlights a Cohesity CIO argument that AI-driven products could cannibalize revenues for vendors like ServiceNow and Splunk — a direct competitive-risk narrative that can pressure multiples if investors believe AI accelerates vendor disintermediation. Cohesity CIO Shows How AI Can Eat Into Revenues of ServiceNow, Splunk
- Negative Sentiment: Separately, internal warnings from executives about AI-driven disruption (e.g., public comments about job impacts) feed cautious sentiment and could amplify volatility as investors reassess structural risks to enterprise spending patterns. ServiceNow CEO delivers a troubling AI warning to new grads
Insider Transactions at ServiceNow
In other ServiceNow news, Director Paul Edward Chamberlain sold 1,500 shares of ServiceNow stock in a transaction on Thursday, February 12th. The shares were sold at an average price of $101.17, for a total value of $151,755.00. Following the transaction, the director directly owned 46,430 shares of the company’s stock, valued at approximately $4,697,323.10. The trade was a 3.13% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, insider Kevin Thomas Mcbride sold 1,400 shares of the stock in a transaction on Friday, February 13th. The shares were sold at an average price of $105.71, for a total value of $147,994.00. Following the sale, the insider owned 26,314 shares of the company’s stock, valued at approximately $2,781,652.94. This represents a 5.05% decrease in their position. The disclosure for this sale is available in the SEC filing. Insiders have sold a total of 16,237 shares of company stock valued at $1,697,162 in the last 90 days. Insiders own 0.34% of the company’s stock.
ServiceNow Profile
ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.
The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.
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