Focus Partners Wealth Increases Stake in Amazon.com, Inc. $AMZN

Focus Partners Wealth lifted its position in shares of Amazon.com, Inc. (NASDAQ:AMZN) by 5.7% during the third quarter, according to the company in its most recent filing with the Securities and Exchange Commission. The institutional investor owned 4,506,840 shares of the e-commerce giant’s stock after buying an additional 244,385 shares during the period. Amazon.com comprises 1.5% of Focus Partners Wealth’s investment portfolio, making the stock its 10th largest position. Focus Partners Wealth’s holdings in Amazon.com were worth $989,663,000 at the end of the most recent reporting period.

Several other hedge funds and other institutional investors have also bought and sold shares of AMZN. Brighton Jones LLC boosted its stake in shares of Amazon.com by 10.9% in the 4th quarter. Brighton Jones LLC now owns 4,036,091 shares of the e-commerce giant’s stock valued at $885,478,000 after purchasing an additional 397,007 shares in the last quarter. Revolve Wealth Partners LLC raised its position in Amazon.com by 4.1% in the 4th quarter. Revolve Wealth Partners LLC now owns 25,045 shares of the e-commerce giant’s stock worth $5,495,000 after purchasing an additional 986 shares during the period. Bank Pictet & Cie Europe AG raised its position in Amazon.com by 2.8% in the 4th quarter. Bank Pictet & Cie Europe AG now owns 2,016,869 shares of the e-commerce giant’s stock worth $442,481,000 after purchasing an additional 54,987 shares during the period. Highview Capital Management LLC DE lifted its stake in Amazon.com by 5.5% in the fourth quarter. Highview Capital Management LLC DE now owns 28,975 shares of the e-commerce giant’s stock worth $6,357,000 after purchasing an additional 1,518 shares during the last quarter. Finally, Liberty Square Wealth Partners LLC purchased a new stake in Amazon.com during the fourth quarter valued at about $2,153,000. Hedge funds and other institutional investors own 72.20% of the company’s stock.

Amazon.com Trading Up 2.0%

AMZN opened at $211.74 on Tuesday. The business has a 50 day simple moving average of $222.50 and a two-hundred day simple moving average of $226.53. The firm has a market capitalization of $2.27 trillion, a price-to-earnings ratio of 29.53, a PEG ratio of 1.56 and a beta of 1.40. The company has a debt-to-equity ratio of 0.16, a current ratio of 1.05 and a quick ratio of 0.88. Amazon.com, Inc. has a one year low of $161.38 and a one year high of $258.60.

Amazon.com (NASDAQ:AMZN) last issued its quarterly earnings data on Thursday, February 5th. The e-commerce giant reported $1.95 earnings per share for the quarter, missing analysts’ consensus estimates of $1.97 by ($0.02). Amazon.com had a return on equity of 21.87% and a net margin of 10.83%.The business had revenue of $213.39 billion during the quarter, compared to the consensus estimate of $211.02 billion. During the same quarter in the prior year, the business posted $1.86 earnings per share. Amazon.com’s quarterly revenue was up 13.6% compared to the same quarter last year. Analysts predict that Amazon.com, Inc. will post 6.31 EPS for the current year.

Insider Buying and Selling

In related news, VP Shelley Reynolds sold 2,695 shares of Amazon.com stock in a transaction on Monday, February 23rd. The shares were sold at an average price of $205.90, for a total value of $554,900.50. Following the sale, the vice president owned 119,780 shares in the company, valued at $24,662,702. The trade was a 2.20% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the SEC, which is available at this link. Also, CEO Matthew S. Garman sold 17,751 shares of the business’s stock in a transaction on Monday, February 23rd. The shares were sold at an average price of $205.22, for a total transaction of $3,642,860.22. Following the transaction, the chief executive officer directly owned 9,405 shares in the company, valued at approximately $1,930,094.10. The trade was a 65.37% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders have sold a total of 71,686 shares of company stock valued at $14,688,739 over the last three months. Insiders own 10.80% of the company’s stock.

Key Stories Impacting Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Monness reiterated a Buy rating and a $280 price target, highlighting AWS as a central AI catalyst and positioning Amazon to benefit from long‑term cloud and AI workload shifts. Monness Buy Rating
• Positive Sentiment: Bank of America analysts report Amazon’s marketplace traffic is stable and retail media budgets are rising (insight from the Prosper Show), supporting continued ad and seller-revenue growth. BofA / Prosper Show
• Positive Sentiment: Bank of America estimates a Prime Video price/rebrand move (Prime Video Ultra) could add roughly $780M in revenue — a near-term monetization boost for Amazon’s media segment. BofA Prime Video Analysis
• Positive Sentiment: Some analysts point to accelerating third‑party seller sales driven by AI tools (“super-sellers”), which supports marketplace GMV and take‑rate upside for Amazon’s services and advertising businesses. Benzinga Analyst Note
• Neutral Sentiment: Amazon completed a major multi‑tranche euro bond issuance (€14.473B), which provides sizable funding — likely to support AI infrastructure and other investments — but increases financial leverage and interest‑rate exposure. Euro Bond Issuance
• Neutral Sentiment: Reports that Amazon may pursue very large AI spending plans (reported ~ $200B over time) keep the company in focus; the long‑term upside is large but the near‑term capital intensity and execution risk make this neutral for now. $200B AI Plan Coverage
• Neutral Sentiment: Reported short‑interest data is effectively zero/ambiguous for mid‑March, offering little signal on trader positioning at present.
• Negative Sentiment: JD.com launched Joybuy in several European markets to challenge Amazon’s footprint there — increased competition in e‑commerce and logistics could pressure European retail margins over time. JD.com Europe Launch
• Negative Sentiment: Sen. Elizabeth Warren has questioned Amazon over layoffs after receiving tax cuts, increasing political and reputational scrutiny that could lead to regulatory or PR headwinds. Warren Letters

Analysts Set New Price Targets

AMZN has been the topic of a number of recent research reports. KeyCorp set a $285.00 price objective on Amazon.com in a research note on Friday, February 6th. Loop Capital increased their target price on Amazon.com from $300.00 to $360.00 and gave the company a “buy” rating in a report on Tuesday, November 18th. Maxim Group raised their price target on Amazon.com from $280.00 to $290.00 and gave the stock a “buy” rating in a research report on Friday, February 6th. Cantor Fitzgerald set a $250.00 price target on Amazon.com and gave the stock an “overweight” rating in a research note on Friday, February 6th. Finally, Rothschild & Co Redburn set a $230.00 price objective on Amazon.com in a research report on Wednesday, January 21st. One equities research analyst has rated the stock with a Strong Buy rating, fifty-three have assigned a Buy rating and four have given a Hold rating to the stock. Based on data from MarketBeat, the company has an average rating of “Moderate Buy” and a consensus target price of $286.93.

Amazon.com Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.