Barclays Has Lowered Expectations for Wix.com (NASDAQ:WIX) Stock Price

Wix.com (NASDAQ:WIX) had its price objective cut by stock analysts at Barclays from $205.00 to $160.00 in a research note issued to investors on Thursday,Benzinga reports. The firm currently has an “overweight” rating on the information services provider’s stock. Barclays‘s price objective suggests a potential upside of 70.41% from the stock’s previous close.

A number of other research analysts also recently issued reports on WIX. Cantor Fitzgerald boosted their price objective on Wix.com from $135.00 to $140.00 and gave the company an “overweight” rating in a research note on Thursday, December 11th. Morgan Stanley decreased their target price on Wix.com from $181.00 to $160.00 and set an “overweight” rating for the company in a research note on Thursday, January 15th. UBS Group reiterated an “overweight” rating on shares of Wix.com in a report on Thursday, December 11th. Needham & Company LLC dropped their price target on Wix.com from $140.00 to $115.00 and set a “buy” rating on the stock in a research note on Thursday. Finally, Oppenheimer cut their price target on Wix.com from $160.00 to $130.00 and set an “outperform” rating on the stock in a report on Monday, February 2nd. Two investment analysts have rated the stock with a Strong Buy rating, seventeen have assigned a Buy rating and three have assigned a Hold rating to the stock. According to data from MarketBeat, the stock currently has an average rating of “Moderate Buy” and a consensus target price of $145.50.

Wix.com Stock Up 1.0%

Shares of NASDAQ WIX opened at $93.89 on Thursday. The company has a market capitalization of $5.27 billion, a PE ratio of 115.91, a P/E/G ratio of 2.57 and a beta of 1.39. Wix.com has a twelve month low of $60.22 and a twelve month high of $191.24. The firm has a fifty day simple moving average of $83.03 and a 200 day simple moving average of $115.76.

Wix.com (NASDAQ:WIX) last issued its quarterly earnings results on Wednesday, March 4th. The information services provider reported $1.81 EPS for the quarter, beating analysts’ consensus estimates of $1.36 by $0.45. Wix.com had a net margin of 2.54% and a negative return on equity of 70.04%. The business had revenue of $524.27 million for the quarter, compared to analysts’ expectations of $527.69 million. During the same quarter in the prior year, the firm posted $2.10 earnings per share. The business’s quarterly revenue was up 13.9% compared to the same quarter last year. As a group, equities analysts expect that Wix.com will post 3.65 earnings per share for the current fiscal year.

Wix.com announced that its Board of Directors has approved a stock buyback plan on Wednesday, January 28th that permits the company to repurchase $2.00 billion in shares. This repurchase authorization permits the information services provider to repurchase up to 40.5% of its stock through open market purchases. Stock repurchase plans are generally an indication that the company’s board of directors believes its stock is undervalued.

Institutional Inflows and Outflows

Institutional investors have recently added to or reduced their stakes in the company. Farther Finance Advisors LLC boosted its holdings in Wix.com by 122.2% in the fourth quarter. Farther Finance Advisors LLC now owns 240 shares of the information services provider’s stock worth $25,000 after acquiring an additional 132 shares in the last quarter. Westside Investment Management Inc. grew its stake in Wix.com by 100.0% in the third quarter. Westside Investment Management Inc. now owns 154 shares of the information services provider’s stock valued at $27,000 after acquiring an additional 77 shares during the period. Flagship Harbor Advisors LLC bought a new stake in shares of Wix.com during the fourth quarter valued at approximately $27,000. Geneos Wealth Management Inc. increased its holdings in shares of Wix.com by 632.4% during the first quarter. Geneos Wealth Management Inc. now owns 249 shares of the information services provider’s stock valued at $41,000 after acquiring an additional 215 shares in the last quarter. Finally, Employees Retirement System of Texas raised its position in shares of Wix.com by 129.9% during the fourth quarter. Employees Retirement System of Texas now owns 446 shares of the information services provider’s stock worth $46,000 after purchasing an additional 252 shares during the period. 81.52% of the stock is owned by institutional investors and hedge funds.

More Wix.com News

Here are the key news stories impacting Wix.com this week:

• Positive Sentiment: Wix announced a modified Dutch‑auction tender offer to repurchase up to $1.75 billion of its ordinary shares at $80–$92 per share; the buyback reduces float and creates immediate buying demand, which explains much of the intraday upside. GlobeNewswire Release
• Neutral Sentiment: Q4 results were mixed: Wix beat on EPS ($1.81 vs. $1.36 est.) but revenue was roughly in line / slightly under consensus and margins remain thin; management highlighted AI initiatives, recent M&A and product launches as growth drivers — these items support longer‑term conviction but are partly priced in. Earnings Highlights
• Negative Sentiment: Multiple brokerages trimmed price targets today (Citigroup 150→105, Wells Fargo 176→137, RBC 155→112, Barclays 205→160, Scotiabank 175→125, Needham 140→115). While most maintain Buy/Overweight/Outperform ratings, the cuts signal more cautious near‑term expectations and may limit upside despite the buyback. Benzinga coverage

About Wix.com

Wix.com Ltd. operates a cloud-based platform that enables individuals and businesses to create, manage and develop professional web presences through an intuitive drag-and-drop interface. The company’s software-as-a-service model provides hosting, customizable templates and a range of design tools, eliminating the need for coding expertise. Users can choose from a variety of premium plans to access custom domains, enhanced storage, and advanced performance features tailored to personal projects, small businesses and online storefronts.

Beyond its core website builder, Wix offers a suite of complementary services designed to support digital growth and marketing.