KCM Investment Advisors LLC Has $1.89 Million Holdings in Salesforce Inc. $CRM

KCM Investment Advisors LLC reduced its stake in Salesforce Inc. (NYSE:CRM) by 41.2% in the 3rd quarter, HoldingsChannel reports. The institutional investor owned 7,982 shares of the CRM provider’s stock after selling 5,588 shares during the quarter. KCM Investment Advisors LLC’s holdings in Salesforce were worth $1,892,000 at the end of the most recent reporting period.

A number of other hedge funds have also recently added to or reduced their stakes in the stock. Marquette Asset Management LLC bought a new position in shares of Salesforce in the third quarter worth $26,000. Evolution Wealth Management Inc. bought a new stake in Salesforce during the second quarter worth about $27,000. Spurstone Advisory Services LLC acquired a new stake in Salesforce during the second quarter worth about $34,000. Country Trust Bank increased its holdings in Salesforce by 658.8% in the 2nd quarter. Country Trust Bank now owns 129 shares of the CRM provider’s stock valued at $35,000 after buying an additional 112 shares during the period. Finally, Decker Retirement Planning Inc. increased its holdings in Salesforce by 284.6% in the 2nd quarter. Decker Retirement Planning Inc. now owns 150 shares of the CRM provider’s stock valued at $41,000 after buying an additional 111 shares during the period. Institutional investors own 80.43% of the company’s stock.

Wall Street Analyst Weigh In

A number of analysts have recently weighed in on the stock. Wolfe Research reaffirmed an “outperform” rating on shares of Salesforce in a report on Thursday, January 15th. Jefferies Financial Group cut their target price on Salesforce from $375.00 to $250.00 and set a “buy” rating for the company in a research note on Monday, February 23rd. Wedbush reiterated an “outperform” rating and issued a $375.00 price target on shares of Salesforce in a research note on Tuesday, February 24th. Barclays lowered their price target on Salesforce from $265.00 to $252.00 and set an “overweight” rating for the company in a report on Thursday, February 26th. Finally, JPMorgan Chase & Co. reduced their price objective on Salesforce from $365.00 to $320.00 and set an “overweight” rating on the stock in a research note on Thursday, February 26th. One equities research analyst has rated the stock with a Strong Buy rating, twenty-seven have given a Buy rating, eleven have given a Hold rating and one has given a Sell rating to the stock. According to data from MarketBeat.com, the company presently has a consensus rating of “Moderate Buy” and a consensus price target of $283.14.

Key Headlines Impacting Salesforce

Here are the key news stories impacting Salesforce this week:

• Positive Sentiment: Company fundamentals: Salesforce posted a material EPS and revenue beat in late Feb and reiterated solid FY‑2027 and Q1 guidance, which underpins the recent rebound and analyst bullishness. Salesforce: A Week After Earnings, the Market Has Spoken
• Positive Sentiment: Analyst actions: Recent upgrades and a higher price target helped lift sentiment; analysts have been quick to reiterate buy ratings post‑earnings. Salesforce (NYSE:CRM) Shares Up 1.7% on Analyst Upgrade
• Positive Sentiment: Price target revision: At least one published note raised targets (reported $200 target), supporting the short‑term upside narrative. Salesforce (NYSE:CRM) Price Target Raised to $200.00
• Positive Sentiment: Momentum driving today’s move: Coverage noting why shares are surging ties the bounce to earnings, analyst actions and rotation back into beaten‑down software names. Why Are Salesforce Shares Surging On Thursday?
• Positive Sentiment: Product & GTM catalysts: Salesforce is showcasing Agentforce AI via high‑profile partnerships (Formula 1 fan agent), which helps demonstrate monetization paths for AI and keeps enterprise customers engaged. Salesforce Inc. (CRM) Leverages AI to Transform Fan and Customer Engagement
• Positive Sentiment: Geographic growth: Southeast Asia expansion — the Philippines singled out as a fastest‑growing market — supports revenue diversification and upside in emerging markets. Philippines fastest-growing market for Salesforce in Southeast Asia
• Neutral Sentiment: Analyst rankings: Zacks highlights Salesforce as a top‑ranked growth stock using style scores — helpful context but not a direct catalyst. Salesforce (CRM) is a Top-Ranked Growth Stock: Should You Buy?
• Neutral Sentiment: Investor debate on valuation: Coverage revisiting valuation and recent share weakness highlights both upside potential and risks — useful for long‑term positioning but mixed near term. A Look At Salesforce (CRM) Valuation After Recent Share Price Weakness And Undervaluation Debate
• Negative Sentiment: Competitive threat from DIY AI CRMs: Opinion and reporting note more firms are building custom AI‑driven CRMs, which could, over time, erode portions of Salesforce’s TAM if customers opt to build rather than buy. Build Versus Buy CRM In The Age Of AI
• Negative Sentiment: Niche displacement risk: Reporting on startups and in‑house teams coding their own CRMs suggests pockets of displacement risk for legacy providers in specific segments. Meet the Companies Vibe Coding Their Own CRMs

Salesforce Trading Up 4.4%

Shares of CRM stock opened at $201.55 on Friday. Salesforce Inc. has a twelve month low of $174.57 and a twelve month high of $298.08. The stock’s fifty day simple moving average is $218.49 and its 200 day simple moving average is $237.21. The company has a quick ratio of 0.98, a current ratio of 0.76 and a debt-to-equity ratio of 0.18. The firm has a market capitalization of $186.03 billion, a P/E ratio of 25.81, a P/E/G ratio of 1.41 and a beta of 1.29.

Salesforce (NYSE:CRM) last announced its quarterly earnings results on Wednesday, February 25th. The CRM provider reported $3.81 EPS for the quarter, beating analysts’ consensus estimates of $3.05 by $0.76. The firm had revenue of $11.20 billion for the quarter, compared to analyst estimates of $11.18 billion. Salesforce had a return on equity of 15.38% and a net margin of 17.96%.The business’s revenue for the quarter was up 12.1% on a year-over-year basis. During the same period last year, the firm posted $2.78 earnings per share. Salesforce has set its FY 2027 guidance at 13.110-13.190 EPS and its Q1 2027 guidance at 3.110-3.130 EPS. As a group, sell-side analysts predict that Salesforce Inc. will post 7.46 EPS for the current fiscal year.

Salesforce Increases Dividend

The firm also recently announced a quarterly dividend, which will be paid on Thursday, April 23rd. Shareholders of record on Thursday, April 9th will be issued a dividend of $0.44 per share. This represents a $1.76 dividend on an annualized basis and a yield of 0.9%. The ex-dividend date of this dividend is Thursday, April 9th. This is a positive change from Salesforce’s previous quarterly dividend of $0.42. Salesforce’s payout ratio is presently 21.25%.

Insider Activity at Salesforce

In other Salesforce news, Director David Blair Kirk purchased 1,936 shares of the business’s stock in a transaction dated Wednesday, December 17th. The shares were bought at an average price of $258.64 per share, for a total transaction of $500,727.04. Following the completion of the acquisition, the director owned 10,677 shares in the company, valued at approximately $2,761,499.28. This trade represents a 22.15% increase in their ownership of the stock. The purchase was disclosed in a document filed with the Securities & Exchange Commission, which is available at this link. Also, Director Neelie Kroes sold 3,893 shares of the stock in a transaction on Wednesday, January 14th. The shares were sold at an average price of $238.70, for a total value of $929,259.10. Following the completion of the sale, the director owned 7,299 shares of the company’s stock, valued at $1,742,271.30. The trade was a 34.78% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Corporate insiders own 3.00% of the company’s stock.

Salesforce Company Profile

Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.

Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.