General Mills (NYSE:GIS – Get Free Report) and George Weston (OTCMKTS:WNGRF – Get Free Report) are both large-cap consumer staples companies, but which is the better business? We will contrast the two companies based on the strength of their profitability, dividends, analyst recommendations, institutional ownership, valuation, risk and earnings.
Institutional and Insider Ownership
75.7% of General Mills shares are owned by institutional investors. Comparatively, 0.0% of George Weston shares are owned by institutional investors. 0.3% of General Mills shares are owned by insiders. Comparatively, 53.6% of George Weston shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.
Profitability
This table compares General Mills and George Weston’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| General Mills | 13.51% | 21.41% | 6.12% |
| George Weston | 2.37% | 13.21% | 3.33% |
Dividends
Risk & Volatility
General Mills has a beta of -0.05, indicating that its share price is 105% less volatile than the S&P 500. Comparatively, George Weston has a beta of 0.55, indicating that its share price is 45% less volatile than the S&P 500.
Earnings and Valuation
This table compares General Mills and George Weston”s revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| General Mills | $19.49 billion | 1.19 | $2.30 billion | $4.65 | 9.35 |
| George Weston | $44.97 billion | 0.59 | $991.80 million | $2.71 | 25.59 |
General Mills has higher earnings, but lower revenue than George Weston. General Mills is trading at a lower price-to-earnings ratio than George Weston, indicating that it is currently the more affordable of the two stocks.
Analyst Recommendations
This is a summary of recent recommendations for General Mills and George Weston, as provided by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| General Mills | 4 | 13 | 4 | 0 | 2.00 |
| George Weston | 0 | 2 | 4 | 0 | 2.67 |
General Mills currently has a consensus target price of $50.42, suggesting a potential upside of 15.96%. Given General Mills’ higher possible upside, equities research analysts plainly believe General Mills is more favorable than George Weston.
Summary
General Mills beats George Weston on 10 of the 16 factors compared between the two stocks.
About General Mills
General Mills, Inc. manufactures and markets branded consumer foods worldwide. The company operates through four segments: North America Retail; International; Pet; and North America Foodservice. It offers grain, ready-to-eat cereals, refrigerated yogurt, soup, meal kits, refrigerated and frozen dough products, dessert and baking mixes, bakery flour, frozen pizza and pizza snacks, snack bars, fruit and savory snacks, ice cream and frozen desserts, unbaked and fully baked frozen dough products, frozen hot snacks, ethnic meals, side dish mixes, frozen breakfast and entrees, nutrition bars, and frozen and shelf-stable vegetables. The company also manufactures and markets pet food products, including dog and cat food; and operates ice cream parlors. It markets its products under the Annie’s, Betty Crocker, Bisquick, Blue Buffalo, Bugles, Cascadian Farm, Cheerios, Chex, Cinnamon Toast Crunch, Cocoa Puffs, Cookie Crisp, Dunkaroos, Edgard & Cooper, Fiber One, Fruit by the Foot, Fruit Gushers, Fruit Roll-Ups, Gardetto’s, Gold Medal, Golden Grahams, Häagen-Dazs, Kitano, Kix, Lärabar, Latina, Lucky Charms, Muir Glen, Nature Valley, Nudges, Oatmeal Crisp, Old El Paso, Pillsbury, Progresso, Tastefuls, Total, Totino’s , Trix, True Chews, True Solutions, Wanchai Ferry, Wheaties, Wilderness, and Yoki brands. The company sells its products to grocery stores, mass merchandisers, membership stores, natural food chains, drug, dollar and discount chains, e-commerce retailers, commercial and noncommercial foodservice distributors and operators, restaurants, convenience stores, and pet specialty stores. General Mills, Inc. was founded in 1866 and is headquartered in Minneapolis, Minnesota.
About George Weston
George Weston Limited provides food and drug retailing, and financial services in Canada. The company operates through two segments, Loblaw Companies Limited (Loblaw) and Choice Properties Real Estate Investment Trust (Choice Properties). The Loblaw segment provides grocery, pharmacy and healthcare services, health and beauty products, apparel, general merchandise, and financial services. This segment also offers credit card and other banking services, insurance brokerage services, guaranteed investment certificates, and wireless mobile products and services. The Choice Properties segment owns, operates, manages, and develops retail commercial and residential properties, leased to necessity-based tenants, industrial, and mixed-use and residential assets. It markets its products under the Shoppers Drug Mart, Joe Fresh, President’s Choice Bank, no name, Farmer’s Market, T&T, Life Brand, and PC Optimum brands. The company was founded in 1882 and is based in Toronto, Canada. George Weston Limited operates as a subsidiary of Wittington Investments, Limited.
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