Reviewing Leatt (OTCMKTS:LEAT) and Sportradar Group (NASDAQ:SRAD)

Sportradar Group (NASDAQ:SRAD) and Leatt (OTCMKTS:LEAT) are both consumer discretionary companies, but which is the superior business? We will compare the two companies based on the strength of their profitability, dividends, risk, analyst recommendations, institutional ownership, valuation and earnings.

Insider and Institutional Ownership

0.6% of Leatt shares are owned by institutional investors. 80.0% of Leatt shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Risk & Volatility

Sportradar Group has a beta of 2.01, suggesting that its stock price is 101% more volatile than the S&P 500. Comparatively, Leatt has a beta of 0.94, suggesting that its stock price is 6% less volatile than the S&P 500.

Analyst Ratings

This is a breakdown of current recommendations and price targets for Sportradar Group and Leatt, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Sportradar Group	1	3	16	1	2.81
Leatt	0	0	0	0	0.00

Sportradar Group currently has a consensus price target of $31.47, suggesting a potential upside of 77.22%. Given Sportradar Group’s stronger consensus rating and higher probable upside, analysts clearly believe Sportradar Group is more favorable than Leatt.

Profitability

This table compares Sportradar Group and Leatt’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Sportradar Group	7.84%	9.97%	3.98%
Leatt	4.12%	5.87%	4.97%

Valuation and Earnings

This table compares Sportradar Group and Leatt”s revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Sportradar Group	$1.20 billion	4.44	$36.95 million	$0.32	55.50
Leatt	$44.03 million	1.37	-$2.20 million	$0.36	26.94

Sportradar Group has higher revenue and earnings than Leatt. Leatt is trading at a lower price-to-earnings ratio than Sportradar Group, indicating that it is currently the more affordable of the two stocks.

Summary

Sportradar Group beats Leatt on 11 of the 15 factors compared between the two stocks.

About Sportradar Group

Sportradar Group AG, together with its subsidiaries, provides sports data services for the sports betting and media industries in the United Kingdom, the United States, Malta, Switzerland, and internationally. Its sports data services to the bookmaking under the Betradar brand name, and to the international media industry under the Sportradar Media Services brand name. The company offers mission-critical software, data, and content to sports leagues and federations, betting operators, and media companies. It also provides sports entertainment, gaming, and sports solutions, as well as live streaming solution for online, mobile, and retail sports betting. In addition, its software solutions address the entire sports betting value chain from traffic generation and advertising technology to the collection, processing, and extrapolation of data and odds, as well as to visualization solutions, risk management, and platform services. Sportradar Group AG was founded in 2001 and is headquartered in Sankt Gallen, Switzerland.

About Leatt

Leatt Corporation designs, develops, markets, and distributes personal protective equipment for participants of motor sports and leisure activities worldwide. The company offers Leatt-Brace system, an injection molded neck protection system designed to prevent injuries to the cervical spine and neck. It also provides helmets for head and brain protection; and body armor products, including chest protectors, full upper body protectors, upper body protection vests, back protectors, knee braces, knee and elbow guards, off-road motorcycle boots, and mountain biking shoes. In addition, the company offers other products, parts, and accessories, such as goggles; toolbelt, duffel, gear, helmet bags, hats, and hydration kits; casual clothing, caps, and sunglasses; and apparel that comprises suits, jackets, jerseys, pants, shorts, socks, and gloves, as well as aftermarket support products. Further, it acts as the original equipment manufacturer for personal protective equipment sold by other brands. The company's products are used by riders of motorcycles, bicycles, snowmobiles, and ATVs. It sells its products to customers through a network of distributors and retailers; and direct to end consumers through digital channels and online store at leatt.com. The company was formerly known as Treadzone, Inc. and changed its name to Leatt Corporation in May 2005. The company was founded in 2001 and is headquartered in Durbanville, South Africa.