MediaAlpha (NYSE:MAX) Insider Steven Yi Sells 4,000 Shares of Stock

MediaAlpha, Inc. (NYSE:MAX) insider Steven Yi sold 4,000 shares of the company’s stock in a transaction on Tuesday, February 17th. The stock was sold at an average price of $7.16, for a total transaction of $28,640.00. Following the sale, the insider directly owned 2,717,624 shares of the company’s stock, valued at approximately $19,458,187.84. This represents a 0.15% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which is available through this link.

Steven Yi also recently made the following trade(s):

• On Thursday, February 19th, Steven Yi sold 4,000 shares of MediaAlpha stock. The stock was sold at an average price of $7.29, for a total transaction of $29,160.00.
• On Wednesday, February 11th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $7.99, for a total transaction of $31,960.00.
• On Monday, February 9th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $8.74, for a total value of $34,960.00.
• On Wednesday, February 4th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $8.94, for a total value of $35,760.00.
• On Monday, February 2nd, Steven Yi sold 8,000 shares of MediaAlpha stock. The stock was sold at an average price of $10.32, for a total value of $82,560.00.
• On Wednesday, January 28th, Steven Yi sold 8,000 shares of MediaAlpha stock. The stock was sold at an average price of $10.57, for a total transaction of $84,560.00.
• On Monday, January 26th, Steven Yi sold 8,000 shares of MediaAlpha stock. The stock was sold at an average price of $10.89, for a total transaction of $87,120.00.
• On Thursday, January 22nd, Steven Yi sold 8,000 shares of MediaAlpha stock. The shares were sold at an average price of $11.20, for a total value of $89,600.00.
• On Tuesday, January 20th, Steven Yi sold 8,000 shares of MediaAlpha stock. The shares were sold at an average price of $11.20, for a total transaction of $89,600.00.
• On Wednesday, January 14th, Steven Yi sold 8,000 shares of MediaAlpha stock. The stock was sold at an average price of $11.69, for a total value of $93,520.00.

MediaAlpha Price Performance

Shares of MediaAlpha stock traded up $0.24 during midday trading on Friday, hitting $7.91. 368,691 shares of the company were exchanged, compared to its average volume of 738,480. The firm has a 50 day simple moving average of $10.88 and a 200-day simple moving average of $11.45. The firm has a market cap of $515.43 million, a P/E ratio of -262.91 and a beta of 1.29. MediaAlpha, Inc. has a 52 week low of $7.09 and a 52 week high of $13.92.

Wall Street Analysts Forecast Growth

Several equities analysts recently issued reports on MAX shares. Zacks Research downgraded shares of MediaAlpha from a “hold” rating to a “strong sell” rating in a report on Thursday, January 29th. Keefe, Bruyette & Woods raised their price objective on shares of MediaAlpha from $18.00 to $19.00 and gave the stock an “outperform” rating in a report on Thursday, October 30th. The Goldman Sachs Group set a $13.50 target price on MediaAlpha in a report on Friday, October 31st. Weiss Ratings reiterated a “sell (d)” rating on shares of MediaAlpha in a research report on Monday, December 29th. Finally, JPMorgan Chase & Co. boosted their price objective on MediaAlpha from $14.00 to $15.00 and gave the stock an “overweight” rating in a research note on Thursday, October 30th. Five investment analysts have rated the stock with a Buy rating, one has issued a Hold rating and two have assigned a Sell rating to the company. According to data from MarketBeat.com, MediaAlpha currently has a consensus rating of “Hold” and a consensus price target of $17.25.

Institutional Inflows and Outflows

A number of large investors have recently made changes to their positions in MAX. Caitong International Asset Management Co. Ltd grew its holdings in MediaAlpha by 5,900.0% during the fourth quarter. Caitong International Asset Management Co. Ltd now owns 2,160 shares of the company’s stock valued at $28,000 after purchasing an additional 2,124 shares during the period. Strs Ohio acquired a new position in shares of MediaAlpha during the fourth quarter worth about $49,000. Quarry LP grew its holdings in shares of MediaAlpha by 43.3% during the third quarter. Quarry LP now owns 4,087 shares of the company’s stock worth $47,000 after buying an additional 1,234 shares in the last quarter. Tower Research Capital LLC TRC raised its position in MediaAlpha by 28.0% in the 2nd quarter. Tower Research Capital LLC TRC now owns 5,551 shares of the company’s stock valued at $61,000 after buying an additional 1,213 shares during the last quarter. Finally, Raymond James Financial Inc. acquired a new stake in MediaAlpha in the 2nd quarter valued at approximately $62,000. Institutional investors and hedge funds own 64.39% of the company’s stock.

MediaAlpha Company Profile

MediaAlpha, Inc is a technology company that operates a real-time digital marketplace for the distribution of insurance and adjacent services. The company’s platform connects buyers—consumers seeking insurance policies—to sellers, including insurance carriers and distribution partners, through programmatic bidding and data-driven pricing. By leveraging transaction-level data and proprietary auction mechanics, MediaAlpha enables carriers to acquire customers more efficiently and at scale.

The firm offers a suite of products that help clients optimize marketing spend and improve conversion rates.