Strategy (NASDAQ:MSTR) Stock Price Up 9.2% – Should You Buy?

Strategy Inc (NASDAQ:MSTR)’s stock price shot up 9.2% on Friday . The stock traded as high as $134.80 and last traded at $134.3420. 14,292,128 shares traded hands during mid-day trading, a decline of 43% from the average session volume of 25,222,293 shares. The stock had previously closed at $123.00.

Key Headlines Impacting Strategy

Here are the key news stories impacting Strategy this week:

• Positive Sentiment: Bitcoin rebound and a disclosed BTC purchase lifted sentiment — markets reacted to reports that Strategy bought ~1,100+ BTC as BTC prices firmed, helping shares rally on renewed crypto optimism. Crypto Stocks Rally: Coinbase (COIN) Soars 18%, Strategy (MSTR) Gains 10%
• Positive Sentiment: Strategy accounted for the vast majority of corporate Bitcoin additions last month, underscoring its role as a dominant corporate accumulator and supporting the narrative of continued BTC-per-share growth. Strategy (MSTR) Accounted for 97.5% of Corporate Bitcoin Buying Last Month, Report Shows
• Positive Sentiment: Analyst interest: a recent upgrade (Zacks → strong-buy) and positive coverage highlighting steady BTC-per-share growth have attracted buyers looking for leveraged Bitcoin exposure via MSTR. Zacks Research upgrade
• Neutral Sentiment: Management doubled down on accumulation — CEO statements confirm regular BTC purchases and a refusal to sell, which stabilizes the company’s strategy but keeps the stock tightly correlated with Bitcoin moves. Michael Saylor Says “We Will Not Be Selling” As Strategy (MSTR) Price Breaks Out
• Neutral Sentiment: Funding shift to preferred shares (STRC) to finance BTC buys — the move aims to attract yield‑focused capital (11%+ dividend) rather than issuing/selling common stock; investors are parsing the long‑term impact on dilution, liquidity and volatility. Strategy CEO eyes more preferred stock to fund Bitcoin buys
• Negative Sentiment: Q4 results included massive mark‑to‑market losses tied to Bitcoin that produced a large EPS loss despite revenue edging up — a reminder that earnings volatility will remain high and can pressure the stock when BTC dips. Strategy Inc, (MSTR) Swings to a Loss in Q4 due to Mark-to-Market Bitcoin Losses
• Negative Sentiment: Public criticism and downgrades increase headline risk — prominent short sellers and some analysts have criticized the preferred‑stock pitch and the heavy Bitcoin concentration, keeping sentiment fragile if BTC or credit conditions worsen. Strategy CEO Calls Bitcoin Sell-Off ‘Extremely Unlikely’… Seeking Alpha downgrade

Analyst Ratings Changes

A number of analysts have commented on MSTR shares. Mizuho cut their price objective on shares of Strategy from $484.00 to $403.00 and set an “outperform” rating for the company in a report on Friday, January 16th. Sanford C. Bernstein set a $450.00 price target on Strategy and gave the company an “outperform” rating in a report on Monday, December 8th. HC Wainwright reiterated a “buy” rating on shares of Strategy in a research report on Friday, February 6th. Truist Financial set a $268.00 target price on Strategy in a report on Friday, January 9th. Finally, Wall Street Zen downgraded Strategy from a “hold” rating to a “sell” rating in a research note on Sunday, February 8th. One research analyst has rated the stock with a Strong Buy rating, eleven have assigned a Buy rating and four have issued a Hold rating to the stock. Based on data from MarketBeat, Strategy currently has a consensus rating of “Moderate Buy” and an average price target of $374.14.

Strategy Stock Performance

The company has a debt-to-equity ratio of 0.18, a current ratio of 5.62 and a quick ratio of 0.66. The company has a market cap of $38.47 billion, a price-to-earnings ratio of -7.28 and a beta of 3.54. The firm has a 50 day simple moving average of $157.25 and a 200-day simple moving average of $249.43.

Strategy (NASDAQ:MSTR) last announced its quarterly earnings results on Thursday, February 5th. The software maker reported ($42.93) EPS for the quarter, missing the consensus estimate of $46.02 by ($88.95). The business had revenue of $122.99 million during the quarter, compared to analyst estimates of $117.42 million. Strategy had a negative net margin of 806.34% and a negative return on equity of 8.74%. The business’s revenue for the quarter was up 1.9% on a year-over-year basis. During the same period last year, the company earned ($3.03) EPS.

Insiders Place Their Bets

In other Strategy news, EVP Wei-Ming Shao sold 2,600 shares of the stock in a transaction dated Wednesday, November 19th. The shares were sold at an average price of $202.02, for a total transaction of $525,252.00. Following the completion of the transaction, the executive vice president owned 32,726 shares of the company’s stock, valued at $6,611,306.52. This trade represents a 7.36% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which is available through the SEC website. Also, Director Jane A. Dietze purchased 1,100 shares of Strategy stock in a transaction dated Friday, November 21st. The stock was bought at an average cost of $95.28 per share, for a total transaction of $104,808.00. Following the completion of the purchase, the director directly owned 2,600 shares in the company, valued at approximately $247,728. This trade represents a 73.33% increase in their position. The SEC filing for this purchase provides additional information. Over the last 90 days, insiders purchased 7,112 shares of company stock valued at $984,888 and sold 5,243 shares valued at $1,054,220. 8.46% of the stock is currently owned by insiders.

Institutional Inflows and Outflows

Large investors have recently added to or reduced their stakes in the company. Allspring Global Investments Holdings LLC acquired a new stake in shares of Strategy in the second quarter valued at $368,000. Yousif Capital Management LLC boosted its holdings in Strategy by 6.9% during the 2nd quarter. Yousif Capital Management LLC now owns 3,110 shares of the software maker’s stock valued at $1,257,000 after acquiring an additional 201 shares during the period. Envestnet Portfolio Solutions Inc. acquired a new position in Strategy in the 2nd quarter valued at about $309,000. RFG Advisory LLC acquired a new position in Strategy in the 2nd quarter valued at about $258,000. Finally, Ritholtz Wealth Management purchased a new stake in Strategy during the second quarter worth about $722,000. 59.84% of the stock is currently owned by institutional investors and hedge funds.

About Strategy

Strategy, formerly known as MicroStrategy, Incorporated (NASDAQ: MSTR) is a global provider of enterprise analytics and mobility software. The company’s flagship platform offers business intelligence, data discovery, and advanced visualizations that enable organizations to analyze large volumes of data and deliver actionable insights. In addition to traditional on-premises deployments, Strategy provides a range of cloud-based services and managed offerings that allow customers to leverage the power of its analytics tools without managing complex infrastructure.

Founded in 1989 by Michael J.