Insider Selling: MediaAlpha (NYSE:MAX) Insider Sells $34,960.00 in Stock

MediaAlpha, Inc. (NYSE:MAX) insider Steven Yi sold 4,000 shares of the company’s stock in a transaction dated Monday, February 9th. The shares were sold at an average price of $8.74, for a total transaction of $34,960.00. Following the completion of the sale, the insider directly owned 2,711,330 shares in the company, valued at approximately $23,697,024.20. The trade was a 0.15% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through the SEC website.

Steven Yi also recently made the following trade(s):

• On Wednesday, February 11th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $7.99, for a total value of $31,960.00.
• On Wednesday, February 4th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $8.94, for a total value of $35,760.00.
• On Monday, February 2nd, Steven Yi sold 8,000 shares of MediaAlpha stock. The stock was sold at an average price of $10.32, for a total value of $82,560.00.
• On Wednesday, January 28th, Steven Yi sold 8,000 shares of MediaAlpha stock. The stock was sold at an average price of $10.57, for a total value of $84,560.00.
• On Monday, January 26th, Steven Yi sold 8,000 shares of MediaAlpha stock. The shares were sold at an average price of $10.89, for a total value of $87,120.00.
• On Thursday, January 22nd, Steven Yi sold 8,000 shares of MediaAlpha stock. The shares were sold at an average price of $11.20, for a total value of $89,600.00.
• On Tuesday, January 20th, Steven Yi sold 8,000 shares of MediaAlpha stock. The stock was sold at an average price of $11.20, for a total value of $89,600.00.
• On Wednesday, January 14th, Steven Yi sold 8,000 shares of MediaAlpha stock. The shares were sold at an average price of $11.69, for a total transaction of $93,520.00.
• On Monday, January 12th, Steven Yi sold 8,000 shares of MediaAlpha stock. The stock was sold at an average price of $11.51, for a total transaction of $92,080.00.
• On Wednesday, January 7th, Steven Yi sold 8,000 shares of MediaAlpha stock. The stock was sold at an average price of $11.66, for a total transaction of $93,280.00.

MediaAlpha Stock Down 4.2%

Shares of MAX stock opened at $7.16 on Friday. The company has a market capitalization of $466.29 million, a P/E ratio of -238.42 and a beta of 1.29. MediaAlpha, Inc. has a 12-month low of $7.14 and a 12-month high of $13.92. The firm has a 50-day moving average price of $11.35 and a 200 day moving average price of $11.52.

Institutional Inflows and Outflows

A number of large investors have recently added to or reduced their stakes in MAX. Divisadero Street Capital Management LP bought a new position in MediaAlpha during the 2nd quarter worth approximately $952,000. Janney Montgomery Scott LLC bought a new stake in MediaAlpha in the second quarter valued at approximately $895,000. Acadian Asset Management LLC raised its holdings in MediaAlpha by 65.7% in the second quarter. Acadian Asset Management LLC now owns 532,437 shares of the company’s stock worth $5,823,000 after purchasing an additional 211,135 shares during the period. Campbell & CO Investment Adviser LLC boosted its position in shares of MediaAlpha by 21.1% during the second quarter. Campbell & CO Investment Adviser LLC now owns 26,254 shares of the company’s stock worth $287,000 after purchasing an additional 4,583 shares in the last quarter. Finally, Teacher Retirement System of Texas grew its holdings in shares of MediaAlpha by 651.7% in the 2nd quarter. Teacher Retirement System of Texas now owns 149,933 shares of the company’s stock valued at $1,642,000 after buying an additional 129,986 shares during the period. 64.39% of the stock is currently owned by institutional investors and hedge funds.

Analysts Set New Price Targets

A number of equities research analysts recently weighed in on MAX shares. The Goldman Sachs Group set a $13.50 price target on MediaAlpha in a report on Friday, October 31st. Keefe, Bruyette & Woods raised their target price on MediaAlpha from $18.00 to $19.00 and gave the company an “outperform” rating in a research note on Thursday, October 30th. Zacks Research cut MediaAlpha from a “hold” rating to a “strong sell” rating in a report on Thursday, January 29th. JPMorgan Chase & Co. increased their price objective on shares of MediaAlpha from $14.00 to $15.00 and gave the stock an “overweight” rating in a report on Thursday, October 30th. Finally, Wall Street Zen raised shares of MediaAlpha from a “buy” rating to a “strong-buy” rating in a research note on Sunday, January 11th. Five research analysts have rated the stock with a Buy rating, one has assigned a Hold rating and two have given a Sell rating to the company’s stock. According to MarketBeat, the stock currently has an average rating of “Hold” and an average price target of $17.25.

MediaAlpha Company Profile

MediaAlpha, Inc is a technology company that operates a real-time digital marketplace for the distribution of insurance and adjacent services. The company’s platform connects buyers—consumers seeking insurance policies—to sellers, including insurance carriers and distribution partners, through programmatic bidding and data-driven pricing. By leveraging transaction-level data and proprietary auction mechanics, MediaAlpha enables carriers to acquire customers more efficiently and at scale.

The firm offers a suite of products that help clients optimize marketing spend and improve conversion rates.